NetWits

NOVEMBER 22, 2011

With over 500 minutes (that’s 10 hrs) of free event fundraising consulting you’ll learn everything from how to get started with your first event to running effective multi-channel communications programs that increase fundraising performance. Increase Communication Effectiveness Through Multi-channel Marketing.

Consultant 196

Consultant Free Slides Strategy 196

NetWits

JUNE 7, 2011

Takeaway: Ensure your website has sharing functionality integrated for easy social sharing, such as those offered by free services, such as ShareThis or AddThis. This study reveals that 31% of website referrals are from the “sharing&# of your content; including social networks, blogs, and email–and bookmarks.

Studies 258

Studies Share Stumbleupon Digg 258

Care2

OCTOBER 6, 2011

Offline or online donors? For many nonprofits, about 90% of their donations come from offline donations. If your nonprofit still hasn't carved out a good strategy for integrating both offline and online fundraising, you need to start now. 32% of online donors earn $100K+ VS 18% of offline donors. Here's why.

Offline 71

Offline Online Donor Blackbaud 71

Nonprofit Tech for Good

MARCH 21, 2019

The larger opportunity of social fundraising is when you actually get your supporters to spread the word on your behalf through their own social channels. You can still use this channel to do all of your usual promoting. Move offline activities online. Now that’s where the social fundraising magic happens. Making a donation.

Practice 261

Practice Online Fundraising Social 261

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Let’s get started.

Mail 75

Mail Integration Digital Strategy 75

Nonprofit Tech for Good

AUGUST 29, 2022

Once you have a core group of volunteers, word-of-mouth can be one of your best channels for finding new volunteers. When determining how to communicate, use a variety of communication channels to build strong relationships with your volunteers. There are many ways to recognize your volunteers. Managing volunteers is a lot of work.

Volunteer 275

Volunteer Management Tips Application 275

Nonprofit Tech for Good

MAY 18, 2013

Introduction :: Integrating Web 1.0, Chapter 5 :: Introduction to YouTube Channels. YouTube is now fully integrated in Google+. Now you must create your YouTube Channel using a Google Account you already have or by creating a new one. Chapter 5 :: Use the Colors of Your Avatar to Design Your Channel. and Web 3.0.

Social Media 251

Social Media Social Chapter Media 251

NTEN

JULY 7, 2011

So, everyone wants to integrate their online communications. This post is all about how you can integrate your social campaigns into your website AND make them trackable. Effective social media integration is time consuming, and unless your org is powered by volunteers, paying your employees costs money. But is it possible?

Social Media 75

Social Media Integration Media Social 75

Care2

MARCH 27, 2012

Or that the median revenue per donor for multi-channel supporters was $228 compared to $89 for offline and $113 for online donors? million and how their fundraising increased 40% by using multiple channels to reach their donors. million and how their fundraising increased 40% by using multiple channels to reach their donors.

Channel 59

Channel Fundraising Offline PowerPoint 59

Nonprofit Tech for Good

DECEMBER 20, 2010

Finally, we are beginning to measure how many volunteer applications come by way of our social media channels as well as using marketing sites like Klout to measure our influence online. If you are a smaller organization, have a few people work together to keep the channels updated and have fun with it. Anything else?

Social Media 189

Social Media Foundation Examples Media 189

NTEN

SEPTEMBER 24, 2009

Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. The end-of-year online fundraising opportunity only underscores the importance of this channel as a giving source. Research by Target Analytics looked into donors and the channel flipping that they do.

Online 90

Online Fundraising Offline Blackbaud 90

NTEN

NOVEMBER 2, 2009

It seems like "integration" has joined "strategy," "social media" and "ROI" as part of a family of words that we all agree are important to online fundraising campaigns but everyone seems to use slightly differently. Keep on integrating. You can read all the details here. ] .

Case Study 62

Case Study Integration Campaign Studies 62

NTEN

MARCH 15, 2011

Integrated fundraising -- when online and offline fundraising efforts are coordinated across mediums -- can be much more effective than any single channel on its own. Jeff Regen, of M+R Strategic Services , sees things a little differently.

Channel 53

Channel NTC Online Fundraising 53

Nonprofit Tech for Good

MAY 18, 2013

Introduction :: Integrating Web 1.0, Chapter 5 :: Introduction to YouTube Channels. YouTube is now fully integrated in Google+. Now you must create your YouTube Channel using a Google Account you already have or by creating a new one. Chapter 5 :: Use the Colors of Your Avatar to Design Your Channel. and Web 3.0.

Social Media 204

Social Media Social Chapter Media 204

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2010

To help her celebrate, I invited to write a post with some steps and tips for integrating web content, email, and social media. Here are three steps to knit those strings together into an integrated online strategy both you and your supporters will love. Step 2: Share Across Channels. Now you’ve added social media.

Social Media 102

Social Media Content email Websites 102

NTEN

MARCH 26, 2009

While online fundraising continues to be a growth engine for many nonprofit organizations, the data -- real and anecdotal -- shows that engaging constituents through an integrated, multi-channel approach provides the greatest return over the life of most supporters. Integrate your people. Know your audience and their needs.

Integration 50

Integration Marketing Mail Channel 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

1: Social media must be integrated with internet communications or program strategy. Organizations must begin with listening, but an integrated listening channel that includes social media and traditional marketing channels. 6: Use social media to close the loop between online and offline action.

Social Media 118

Social Media Media Social San Jose 118

Connection Cafe

SEPTEMBER 5, 2017

At ACS CAN, we’re seeing this newly inspired level of activity reflected in our offline recruitment as well. While the effort to recruit offline volunteers is never easy, the timing for such a campaign has never been better. How to Use Online Channels to Build Offline Support. Let’s get started with some general tips.

Offline 44

Offline Campaign Channel Cancer 44

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2011

The discussion about the recent changes on Facebook has focused mostly around what it means for individuals, particularly the tension between openness and privacy. Many people are wondering what it means for nonprofit brands using Facebook as one of their marketing channels. Integrated Marketing and Communications Campaigns.

Facebook 137

Facebook Results Change Organization 137

NetWits

FEBRUARY 27, 2012

Online fundraising research suggests that if you move an online acquired donor to on offline channel (i.e. Easily integrates with other fundraising methods being deployed at an organization. The lifetime value of an online acquired donor is roughly $128 dollars to your organization. Is convenient and easy.

Examples 168

Examples Los Angeles Program Giving 168

Connection Cafe

MAY 6, 2011

When Cheryl and I first started talking about topics for this post we discussed that there’s a lot of interest in integrated marketing. However, it’s really interesting how integrated online and offline marketing has evolved into in 2011. Fast forward to 2011, the age of smartphones, social media and 3D television.

Offline 30

Offline Integration Online Mail 30

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2013

Integrated Marketing: Yesterday and Today by Dennis McCarthy , Integrated Marketing Expert and Director of Enterprise Sales at Blackbaud. Your Donors Don’t Live Only Online or Only Offline, So Why Do Your Communications? Integrated Marketing and Online Fundraising Ideas by Roger M. Pitman , author of the Ask Without Fear!

Content 123

Content Marketing Free Fundraising 123

Amy Sample Ward

NOVEMBER 23, 2011

If your community meets offline at a local watering hole to share opinions and make plans, don’t bother setting up a Twitter account with the purpose of influencing them. It’s integral to the success of online efforts to recognize just where these various tools and platforms compare and where they are dramatically different.

Social Network 165

Social Network Network Strategy Social 165

Allegiance Group

SEPTEMBER 26, 2024

This may be a simplified breakdown of omni-channel fundraising and marketing , but you can see how complex the attribution and data-collection side of it is. To do omni-channel well, you need the right tools. Let’s look at the tech stack that can help your organization pull together all the data from your omni-channel efforts.

Channel 52

Channel Tech Data API 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Grantees get better at communication, proactive planning, partner engagement, message discipline and social media integration and measurement. Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. Integrated Social Media Strategy.

Social Media 98

Social Media Training Train Network 98

Nonprofit Tech for Good

AUGUST 16, 2019

There’s also a performance tool integrated into the user dashboard. Secure and Contained – Patheon has built-in hardened security with encrypted channels and least-privilege user access. They boast 99.99% uptime so your site should never be offline and handy for your next online fundraising event.

WordPress 252

WordPress Hosting Websites Web 252

Amy Sample Ward

SEPTEMBER 15, 2009

I’m bummed that I cannot participate this time around (will be traveling with my family, enjoying some offline adventures) but am already looking forward to the next opportunity! Because we know you’d be disappointed in us if we didn’t include them, we’ll have a live question and answer and a back channel discussion.

NTEN 105

NTEN Media eLearning Case Study 105

Bloomerang

JULY 30, 2021

An M+R benchmarks study found that nonprofit text messaging audiences grew by 26% in 2020, outpacing growth for other popular channels like Facebook and email. Here’s what makes SMS opt-ins a great addition to your subscriber collection avenues: They offer flexibility, allowing you to gather opt-ins offline and online.

Support 117

Support Fundraising Broadcast Contact 117

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2013

Sustaining a content strategy requires establishing a good pipeline of content and engagement across channels. It starts, of course, with identifying your audience and objectives and gets better with measurement. Ask: What existing content can be re-purposed for social channels? Review ideas in your “Idea Dashboard”.

Content 110

Content Ideas Calendar Plugin 110

NTEN

FEBRUARY 25, 2010

In Making Event Participants More Successful with Social Media Tools , several key findings are revealed: Event participants who adopted integrated social media tools increased their fundraising by as much as 40 percent compared to their peers who weren’t using the available online tools.

Social Media 80

Social Media Tools Media Social 80

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. Measuring Specific Channels or Campaigns. Want Useful Analytics?

Measure 118

Measure Learning Case Study Metrics 118

DipJar

JUNE 23, 2022

DipJar Announces DipJar Online, Extending DipJar’s Leadership in in-person Fundraising to Online and Mobile Channels . New offering will provide nonprofit organizations with a better ability to reach and engage donors online and through mobile channels. . New and existing customers can sign up for early access here.

Channel 52

Channel Leadership Mobile Online 52

Bloomerang

JULY 26, 2021

Because of its pivotal role in communicating your vision, mission, and values, your website should be well designed, informative, useful, and fully integrated with your online fundraising and CRM platforms whenever possible. . Is it easy to see how to give offline? Through what different channels do donors hear from you? .

Online 143

Online Strategy Fundraising Plugin 143

Saleforce Nonprofit

JULY 6, 2021

By extending the Salesforce platform with online and offline payment management capabilities, FinDock customers are able to take full advantage of the Salesforce Customer 360 platform. Now it’s easier to track campaign performance, projected versus realized income, and various insights with regards to payment methods and channels.

Fundraising 116

Fundraising Method Channel Donor 116

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Why is it important for nonprofits?

Channel 59

Channel Marketing Fundraising Mail 59

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 16, 2011

My Facebook page is a focus group or channel for research. Pick valid metrics in the context of an integrated campaign. Many nonprofits are not measuring their integrated social media campaigns and often push the task to the backburner. Promote Facebook through other channels online and offline.

Facebook 102

Facebook Network Metrics Nonprofit 102

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

The art part includes all the ways nonprofits and schools can engage and connect with alumni of their programs through social channels. It is also about reconnecting with those who have already graduated. Social media is an important channel for both these groups. Networked Nonprofit and Social Media Maturity of Practice.

Social Media 110

Social Media Network Media Free 110