AccelEvents

SEPTEMBER 1, 2020

One of the most significant issues facing any event, but particularly those in a hybrid model, is that of attendance. . Fortunately, there are a handful of techniques you can use for boosting attendance for both the virtual and physical audience segments. . How do you get people to turn up in person and online? .

Virtual 98

Virtual Audience Technique Industry 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

Program outcomes: Guidance on developing an effective integrated social media strategy to support your mission. Practical frameworks and guidelines for effectively developing an integrated content strategy and measurement practice. Scales social media by empowering everyone in the organization and integrating social into work flow.

Social Media 100

Social Media Effective Media Social 100

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 24, 2015

With a few guidelines and a little training, employees can use social channels effectively in service of your organization’s mission AND their own learning. I interviewed Jim Murphy , Senior Online Editor, about how Human Rights Watch ’s integrated social media strategy leverages the personal brands HRW 197 employees to get results.

Case Study 50

Case Study Central African Republic Twitter Personal 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Grantees get better at communication, proactive planning, partner engagement, message discipline and social media integration and measurement. Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. Integrated Social Media Strategy.

Social Media 97

Social Media Training Train Network 97

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 9, 2013

At the end of the month, I’ll be facilitating a workshop at the 92nd Street Y in NYC call “ Social Media Mindsets and Toolsets for Nonprofit ,” an interactive workshop is for executive directors and organizational leaders that work for nonprofits and want to learn tips and techniques for scaling social in their organizations.

Social Media 124

Social Media Adopt Time Media 124

AccelEvents

SEPTEMBER 1, 2020

One of the most significant issues facing any event, but particularly those in a hybrid model, is that of attendance. . Fortunately, there are a handful of techniques you can use for boosting attendance for both the virtual and physical audience segments. . How do you get people to turn up in person and online? .

Virtual 52

Virtual Audience Technique Industry 52

Wild Apricot

DECEMBER 21, 2017

Through strategically implemented training, software tools and engagement techniques, sales ops leaders enable sales reps to focus more on selling in order to drive business results. . Maintenance of Communication and Collaboration Channels. Even then, there are organizational models and structural templates you can build from.

Synchronous 144

Synchronous Structure Metrics Knowledge Base 144

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

1: Social media must be integrated with internet communications or program strategy. 2: Use listening techniques to develop a deep understanding of the audience. Organizations must begin with listening, but an integrated listening channel that includes social media and traditional marketing channels.

Social Media 115

Social Media Media Social San Jose 115

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Include photos of the donors or the company logo whenever possible.

Charity 128

Charity Lesson Marketing Digital 128

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 30, 2012

It was also an opportunity for me to co-facilitate with in-country team, meet the NGOs and hear their stories first-hand, and learn a lot about modeling and adapting interactive training techniques for different cultures. We did a sessions on measurement, integrated content strategy, and content for blogs.

Morocco 100

Morocco Tunisia Reflection Conference 100

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 2, 2011

The focus is how to effectively integrate social media channels and measure and learn. Two grantees that work on Children’s Healthcare at the national level and have experience using social media as part of an integrated campaign were co-presenters.

Google 116

Google Change Social Adopt 116

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

Data is focused on the metrics that are specific to social media channel. It is used to improve content, messaging, and engagement on specific channels. They use data visualization techniques to report the data analysis but also to reflect on best practices culled from the data. differently as DoSomething.Org has done.

Culture 115

Culture Data Measure Social Media 115

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2012

It marked the start of a six month peer learning exchange where I, along with colleague Stephanie Rudat will work remotely with grantees as they implement an action learning project to put techniques into practice and facilitate organizational change from the inside out. Grantees Implement A Modest and Realistic Action Learning Pilot.

Pakistan 111

Pakistan NGO Network Exercise 111

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 30, 2012

I like the metaphor of a sommelier, They know the grapes, the winemaker and their techniques, and vintages. They can answer questions about the wine to help diners navigate a wine list to make the best choice. It’s about curation, creativity, and coordination across channels. A Simple Method For Getting Started.

Content 101

Content Skype Learning Slides 101

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2015

Alison Carlman, Senior Manager, Marketing and Communications, has written this guest post about how to use some tools and techniques for using feedback. Seemingly, the same model should apply to nonprofits. Integrate feedback and make a plan to move forward. Sounds obvious, right? Try the free version.

Fund 50

Fund Learning Help Map 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2014

I might audit their Facebook best practices and other social media channels. The learning model is called “SAVI ” : Moving and doing (Somatic). With evaluation, take into account the “ Kirkpatrick Model of Training ”. Talking and hearing (Auditory). Observing and picturing (Visual).

Instructional Design 111

Instructional Design Instruction Instructional Training 111

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

I’m curious to hear from all of you if you’ve developed a ladder of engagement and how it guides your social media integrated strategy – and measurement approach. We view our social media channels as a fun on ramp to our ladder of engagement. The talk was so insightful that I’m sharing what I learned.

Measure 97

Measure Policy Social Media Green 97

NTEN

OCTOBER 5, 2010

In this model, your organization will have no idea where the hardware actually providing your services is located -- and, better yet, you won't care. Management by walking around is a proven and effective technique, but it relies on employees being physically located together with the manager. This simply won't work for WFH 2.0.

Work 97

Work Second Life Laptop Audio 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 15, 2009

Making it easy for people to give to a cause by integrating charitable actions into the activities, routines, and habits of daily life is brilliant. They must ask "Have we provided enough value, and demonstrated enough proof behind our model or concept to ask people to give?".

Causes 89

Causes Build Demonstration Reflection 89

sgEngage

FEBRUARY 26, 2024

For example, AI can accelerate low-code development by helping you build a workflow or an app just by using natural language, or it can generate content from data using large language models like GPT-4. Can Your Fundraising Software Integrate with Low-Code Platforms?

Build 86

Build Fundraising Blackbaud API 86

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2012

” I don’t have an answer, but I think it has to do with modeling conscious information and consumption and being mindful about how you connect with people, cultivate relationships, and share information. I call it slow social media. What ideas, books, or concepts are helping you balance in a hyper-connected world?

Brain 104

Brain Mind Offline South Africa 104

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2012

Marketing in the Round is a new book by colleague Geoff Livingston and co-author Gini Dietrich that explores how to develop an integrated marketing campaign in an age of social media and mobile. How does an organization plan, coordinate, and implement flawless marketing across channels and get results?

Marketing 100

Marketing Integration Campaign Develop 100

NTEN

MAY 9, 2011

The next step is to make those data meaningful, relevant and actionable information by communicating them in some way via a channel to an audience. What's new is the communication of those data, completely transformed by the latest digital platforms and techniques. Information equals data plus communication.

Data 91

Data New York Government Digital 91

Care2

AUGUST 16, 2008

Nonprofits that apply and meet the guidelines receive increased upload capacity and branding options, the option to embed a Google Checkout button on their channels, and the opportunity to be featured in one of the promoted areas of YouTube. based nonprofit to apply to the YouTube Nonprofit Program. Often, an effective title (e.g.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

JULY 14, 2008

Nonprofits that apply and meet the guidelines receive increased upload capacity and branding options, the option to embed a Google Checkout button on their channels, and the opportunity to be featured in one of the promoted areas of YouTube. based nonprofit to apply to the YouTube Nonprofit Program. Often, an effective title (e.g.

YouTube 34

YouTube Video Social Media Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 7, 2010

I’ve been exploring how to integrate social media into instruction at face-to-face workshops and as well as webinars. The concept of before, during, and after is an important way to plot out your instruction, getting a good understanding of the audience, and modeling. Social Learning In Webinars.

Facebook 111

Facebook Network Museum Nonprofit 111

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

The next day, I facilitated a workshop on Best Practices for Crowd Funding that blended traditional instruction with innovation lab facilitation techniques. When nonprofits marry tried-and-true fundraising techniques with social media and online networks, they are able to tap into the power of crowd funding.

Fund 130

Fund Campaign Practice Giving 130

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. Measuring Specific Channels or Campaigns. Want Useful Analytics? And there you have it!

Measure 115

Measure Learning Case Study Metrics 115

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 22, 2012

I have been using the “Crawl, Walk, Run, and Fly” Maturity of Practice model as a framework for over a year now to assess nonprofit social media practice. From channel specific (e.g. “we we blog”), content begins to become channel agnostic and is distributed across a variety of channels and platforms. “we

Content 106

Content Resource Tips Calendar 106

Care2

SEPTEMBER 13, 2011

Successful organizations intentionally design and construct multiple online channels that enable access for all fans and develop paths for relationship reciprocity and trust, fostering true evangelists. A true evangelist is moved to create, is a seamless co-creator with your organization, and motivated spreader of content. How much better?

NTC 64

NTC South Dakota Malawi Game 64

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 4, 2013

The ideas and techniques in Lean Start Up movement also work for nonprofits and what some are calling “ Lean Impact.” The organization delivering services to people at risk and affected by trafficking, and integrates revenue streams into their service model. Deepa Bachu, Fasal (Creator).

Impact 122

Impact Method San Francisco Social 122

Care2

JUNE 1, 2009

The most successful organizations are going to be those that use a multi-channel approach based on what your donors are telling you they want. The point is that the world is changing - there are new channels - and that we need to look at how to best strategically incorporate them. These channels will develop and co-exist.

Mail 47

Mail Social Media Online Advocacy 47

Care2

NOVEMBER 6, 2007

That said, the longer I work in the online world the more I realize how much of old-school, direct mail techniques are applicable to online marketing. 3 Comments | by Share Article in Direct Marketing , Email Marketing , Integrated Marketing , Online Fundraising Reader Comments (3) Spoken like a true dinosaur! Great tips.

Mail 28

Mail Social Media Online Fundraising 28

Care2

NOVEMBER 5, 2007

That said, the longer I work in the online world the more I realize how much of old-school, direct mail techniques are applicable to online marketing. 3 Comments | by Share Article in Direct Marketing , Email Marketing , Integrated Marketing , Online Fundraising Reader Comments (3) Spoken like a true dinosaur! Great tips.

Mail 28

Mail Social Media Online Fundraising 28

Eric Jacobsen Blog

NOVEMBER 9, 2010

According to Emarketer, the proportion of companies using dedicated blogs as a marketing channel—excluding blogs on social networks and microblogs such as Twitter—will rise to 39% in 2011 and to 43% by 2012. companies using a blog for marketing purposes, your business likely will within the next year.

Companies 43

Companies Effective Mentoring Kansas City 43

Beth's Blog: How Nonprofits Can Use Social Media

JULY 3, 2012

Therefore it is very useful to show a logical path of results or describe in a logic model. Nonetheless, it would provide a window of opportunity to share content and messages through all communications channels as well as social media. 2) Use Multiple Channels and Shape Content for each Channel.

Social Media 99

Social Media Media Arkansas Social 99