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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

Universal Analytics (UA) has stopped processing data. To make the most of new features, nonprofits must know how to create and track conversions in GA4. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant. Using UTMs to track how users arrive at a website What is a UTM?

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5 Ways Tech Makes Golf Tournaments Irresistible to Sponsors

Nonprofit Tech for Good

Here are five key ways the right tech makes golf tournaments irresistible to sponsors: 1) It’s Easy to Commit The actual process of becoming a sponsor for a golf tournament has been significantly streamlined, thanks to technology. Visit golfstatus.com/demo for more information or to get qualified.

Sponsor 289
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Nonprofit Volunteer Management: Three Tips to Increase and Maintain Engagement

Nonprofit Tech for Good

Process Volunteers. Once you have a core group of volunteers, word-of-mouth can be one of your best channels for finding new volunteers. Process Volunteers: Now that you have individuals or groups interested in volunteering with your organization, it’s time to get to know them. Onboard and Train Volunteers. Supervise Volunteers.

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What is UTM Tracking? Guidelines + Best Practices for Nonprofits 

Media Cause

UTMs, or urchin tracking modules, are tags that allow you to better understand where your web traffic is coming from and how supporters get to your site. Why is UTM Tracking so important, and what are the benefits? How does UTM Tracking Work? UTM Tracking Best Practices. How does UTM tracking work? Key Parameters.

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Tools like Canva and Adobe Spark offer free templates and editing options to make this process easier. Regular updates keep your audience engaged and informed about your activities. This enables you to trace the source of traffic and assess which social media channels are driving visitors to your website.

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Level Up Your Marketing with Analytics

Association Analytics

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Let’s start by identifying the best channels and tools to maximize your campaigns. According to HubSpot, most marketers consistently leverage three channels. How are you tracking success?

Analytics 169
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Multi-Channel Fundraising: Tips for Your Nonprofit Website

Top Nonprofits

A tried and true method of increasing marketing efforts is to use a multi-channel approach. Multi-channel fundraising is exactly what its name states — using multiple marketing channels to promote an upcoming fundraising campaign or event. Ways Your Website Can Support A Multi-channel Strategy.

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