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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

To make the most of new features, nonprofits must know how to create and track conversions in GA4. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant. This can be achieved by tracking the source of sessions and users with UTMs & setting up Conversions for important events in GA4.

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The Top 9 Text-to-Give Platforms To Boost Mobile Giving

Bloomerang

According to the latest M+R Benchmarks report , mobile message volume for nonprofits increased by 40% in 2023, indicating that this channel is here to stay. This guide will explain how the process works and ways to optimize your campaigns using text-to-give platforms. Supporters text the keyword to your phone number.

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What iOS 17 Tracking Changes mean for Digital Fundraising

M+R

Included in it are updates to how the operating system will handle link tracking, which Apple calls Link Tracking Protection (LTP). What is Link Tracking Protection? Link Tracking Protection will strip out some tracking information/ parameters added to the end of URLs. the nonprofit fundraising apocalypse.

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5 Ways Tech Makes Golf Tournaments Irresistible to Sponsors

Nonprofit Tech for Good

Tech Built for Golf The importance of a platform built just for golf events can’t be overstated—most ticketing, event, or CRM platforms aren’t able to handle the level of specificity required for a golf event. This communication helps build a strong sponsor relationship.

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Bloomerang Expands Platform, Includes Member Management

The NonProfit Times

Donor management technology provider Bloomerang has upgraded the platform with a membership management element that merges donor and membership data as part of illuminating the overall donor journey with a charity. The post Bloomerang Expands Platform, Includes Member Management appeared first on The NonProfit Times.

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Rethinking Your Association’s Member Renewal Campaigns

Association Analytics

Read on to learn how – using a data-informed approach to renewals – you can enjoy your most successful renewal season yet. This can be due to incorrect contact information or a history of irrelevant communications leading them to ignore emails. Why Don’t Members Renew?

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. Visual Content : Visual content, such as images and videos, tends to perform exceptionally well on social media platforms.