Remove Channel Remove Iceland Remove Phase
article thumbnail

Little Penguins, Big Drama: Lessons on How to Go Viral from the National Aquarium of New Zealand

Connection Cafe

After our first ‘Penguin of the Month’ was announced on the sign next to the habitat, we received a number of positive comments that gave us confidence to take it to the next level by sharing through our social media channels. Helen: Did you achieve the goal? Did your goals change as the program matured?