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Little Penguins, Big Drama: Lessons on How to Go Viral from the National Aquarium of New Zealand

Connection Cafe

Timmy came to the National Aquarium after being found on a local beach with a spinal injury. After our first ‘Penguin of the Month’ was announced on the sign next to the habitat, we received a number of positive comments that gave us confidence to take it to the next level by sharing through our social media channels.