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The complete year-end guide to maximizing matching gifts

EveryAction

One way to bring any organization’s end-of-year fundraising strategy to the next level is a matching gift strategy. Understanding matching gifts Matching gifts are a type of corporate philanthropy where companies pledge to match employees’ donations to eligible nonprofits.

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5 Strategies for Marketing Your New Major Gifts Program

Nonprofits Source

Your nonprofit’s need to make the most of its limited resources likely causes your team to spend much time and effort on successful marketing strategies. If you’ve just launched a major gifts program, you’ll need a fresh plan for marketing the new giving opportunity. Board members can be counted on to have vast networks.

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New Data: Major Gifts, Multiple Revenue Streams Boosting Fundraising

The NonProfit Times

Furthermore, 58% of the early adapters said they had shaken more money loose from donor-advised funds (DAFs), while only 43% of nonprofit leaders overall indicated revenue from this stream had increased. The post New Data: Major Gifts, Multiple Revenue Streams Boosting Fundraising appeared first on The NonProfit Times.

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Direct Mail in a Multi-Channel Fundraising Strategy

Bloomerang

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. What is multi-channel fundraising? Let’s jump in. .

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New Data: Major Gifts, Multiple Revenue Streams Boosting Fundraising

The NonProfit Times

Furthermore, 58% of the early adapters said they had shaken more money loose from donor-advised funds (DAFs), while only 43% of nonprofit leaders overall indicated revenue from this stream had increased. The post New Data: Major Gifts, Multiple Revenue Streams Boosting Fundraising appeared first on The NonProfit Times.

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5 Myths That Are Sabotaging Your Major Gift Strategy

Saleforce Nonprofit

Tools like iWave streamline our prospect research by automatically aggregating and analyzing publicly available data to create rich (pun intended) donor profiles for our major gift officers. Donor prospects in Salesforce with an iWave Score of 4 get added to the major gift portfolio. An ask too high and you might miss a gift entirely.

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10 Simple Strategies for a Successful Year-End Giving Campaign

Get Fully Funded

The most tried-and-true strategies for a year-end giving campaign aren’t hard. You may think it’s too late to put together a plan and a year-end giving campaign, but there are many strategies you can use in the last two weeks of the year that don’t require a lot of planning. Secure a last-minute matching gift. Dial for dollars.

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