sgEngage

OCTOBER 27, 2021

Employer matching gifts offer ample benefits to each stakeholder, including the company matching the gift, the employee making the initial donation, and the nonprofit receiving the funds. . One might argue, however, that the nonprofit is the party that benefits the most from these types of corporate giving programs?

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Gift Benefit Ratio Nonprofit 91

Get Fully Funded

DECEMBER 14, 2021

With Giving Tuesday in the rear view, it’s tempting to forgo a year-end giving campaign and coast to the end of the year, catching up on work and enjoying the holidays. A year-end giving campaign is your chance to win over donors when they are in a giving frame of mind. When you beg, you make people feel bad.

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Campaign Giving Strategy Social Media 130

sgEngage

APRIL 20, 2021

The average recurring donor gives an astounding 42% more per year than one-time donors. When implemented effectively, recurring gifts have the potential to increase supporter engagement and multiply your earnings. So how can you best share this valuable giving opportunity? Actively promote your recurring gift program.

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Digital Strategy Giving Gift 119

Allegiance Group

AUGUST 1, 2024

Generational giving is more than another trendy topic; it’s shaping the future of fundraising. Each generation has unique giving behaviors and communication preferences that fundraisers and marketers must know to engage them effectively. population and around 22% of giving. They may not even own a checkbook.

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Generation Giving Children Game 59

Qgiv

OCTOBER 3, 2023

As we fall into the end of the year, it’s time to start thinking about your year-end giving strategy. During this time, two of the biggest days for fundraising are Giving Tuesday and December 31st, and both days require dedicated strategies from your organization to maximize the amount of money you can raise! and 1 p.m. and 10 a.m.

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Trend Giving Social Media Gift 52

Bloomerang

AUGUST 7, 2023

And it’s why the way we’re used to categorizing gifts as small, medium, and large (or “new,” “mid-level,” and “major”) may not be the most fruitful strategy. Let’s stop giving gifts, and donors, these outdated labels. First time First-time donors are making their very first gift to your organization.

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Gift Donor Time Mail 73

sgEngage

MARCH 8, 2022

Giving Days are time-sensitive fundraising events aimed at rallying communities to maximize engagement and donations to your institution and so much goes into running a successful one. Giving Days are growing in popularity, but they are also increasingly more engaging with the improvements in technology. As you can imagine, it was!

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Giving Phase Gift Channel 75

Neon CRM

SEPTEMBER 5, 2024

A great donation form will make people more likely to give—and make the donation process an easy one—but what does a good donation form look like? Try creating different forms for unique donor segments, different appeals, or individual channels you use to raise money. Will a $20 gift pay for a student to attend a day of camp?

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Donation Build Images Gift 92

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Even as overall giving slumps, this increase is significant because it means that more organizations are receiving reliable funding on a monthly basis. Understand donors’ giving behaviors.

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Analytics Data Giving Metrics 52

Bloomerang

SEPTEMBER 27, 2021

If you’ve heard about Giving Tuesday , you likely know that it presents a huge opportunity for nonprofits to raise a lot of money during one 24-hour period. In 2021, Giving Tuesday falls on Tuesday, November 30. If you’re wondering how you can prepare for success, keep reading for a sample Giving Tuesday timeline. .

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Sample Giving Social Media Gift 108

sgEngage

APRIL 19, 2023

One often-overlooked opportunity, however, is workplace giving⁠—a form of corporate philanthropy where companies give to and encourage their employees to support organizations like yours. Still, it can be challenging to navigate the complexities of workplace giving without a solid foundation of knowledge on the topic.

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Build Giving Strategy Tips 83

Bloomerang

APRIL 6, 2021

Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. A multi-channel fundraising strategy, or one that targets donors through a variety of mediums, is most likely to reach the widest audience and result in maximum funds raised. What is multi-channel fundraising?

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Mail Channel Strategy Fundraising 64

CauseVox

MARCH 9, 2021

These are the folks who give you a predictable stream of income month after month, and who support your organization over time. They tend to give 2x more over their lifetimes than those who repeatedly give one-time gifts. And even more importantly, how do you get them to give more each month? .

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Gift Donor Donation Campaign 103

Qgiv

OCTOBER 11, 2022

Giving Tuesday is a big deal for the fundraising community. For many nonprofits, Giving Tuesday is the most important giving day in their yearly fundraising calendar, and it takes time and careful planning to execute a successful Giving Tuesday campaign. What is Giving Tuesday? Giving Tuesday Preparations.

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Giving Template Widget Social Media 52

The Fundraising Authority

DECEMBER 4, 2020

In our first post , we took a look at why so many donors give during the final 4-6 weeks of the year. Today, we’re going to look at a step-by-step plan for increasing year-end giving at your non-profit. This means that your year-end giving effort should have a theme, a look and feel, and its own mini-case for support.

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Fundraising Phase Mail Gift 201

Kindful

SEPTEMBER 1, 2021

If you work for a nonprofit organization, you’ve likely heard that Giving Tuesday is one of the most important days of the year. Giving Tuesday Campaigns & Ideas. There are several ways you can participate in Giving Tuesday. Giving Tuesday Campaigns & Ideas. 4 Giving Tuesday Campaign Ideas For Your Nonprofit.

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Resource Giving Nonprofit Template 113

sgEngage

MAY 27, 2021

This giving day takes place the Tuesday after the U.S. As you make your way through this guide, keep in mind that your GivingTuesday strategy shouldn’t only focus on the day itself. Donors who’ve contributed to your cause or interacted with your organization recently are more likely to give again. Political contributions.

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Giving Metrics Retention Demographics 122

sgEngage

MARCH 8, 2023

Library Giving Day is an international one-day fundraising event that could significantly boost your library’s fundraising potential. How can you plan a more successful Library Giving Day? In 2022 alone, Library Giving Day reported 12,168 total donations adding up to $1.6 million, with an average gift of $134.

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Library Giving Literacy Social Media 72

Bloomerang

AUGUST 30, 2021

Giving 2020 facts that may surprise you. Giving during the pandemic and recession did not go down; it increased, albeit modestly. Giving USA 2021 , produced by Giving USA Foundation and Indiana University Lilly Family School of Philanthropy , reports total giving grew 5.1% Giving by foundations jumped 17% (15.6%

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Donor Giving Retention Gift 103

Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. And we’re going to give you those tips today. Everybody cares about Giving Tuesday, right?

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Gift Video Calendar email 115

Qgiv

AUGUST 21, 2024

Giving USA 2023 reported that individual giving declined 6.4% Some solutions are straightforward donation platforms while others can support your organization with other aspects of fundraising, like prospect research or in-kind giving. It’s been a challenging past couple of years for nonprofit fundraising.

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Software Fundraising Platform Contact 98

Nonprofit Tech for Good

APRIL 3, 2022

It is tempting to allow board members to skip fundraising, but this useful list is designed to give board members a wide range of tasks they can choose from to support the financial growth of your organization, and only a few involve directly asking for money. Give in-kind support to the organization in a way that actually helps.

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Fundraising Mail Law Donation 328

Nonprofit Tech for Good

FEBRUARY 17, 2022

Compelled to give? Regardless of your call to action, the key to maximizing your reach is to be as visible and intentional as possible in the channels where your audience lives. Your most passionate volunteers have a lot of useful data floating around in spreadsheets, e-mails, texts, and minds. Appreciated? Entertained?

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Tips Fundraising Management Cancer 318

sgEngage

MARCH 22, 2022

The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Tip #1: Personalize all appeals .

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Retention Communication Donor Strategy 106

Achieve

DECEMBER 8, 2023

Alumni are among the top donors to university programs, as those who credit your program with providing them the foundation for a successful career often want to give back. Analyze alumni donors’ giving and engagement patterns to inform your fundraising strategy. Social media. Text messaging.

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Arts Create Fundraising Tips 52

Bloomerang

JANUARY 13, 2022

Donors who just made a donation to your nonprofit during the end-of-year giving season might not think you need another donation from them so soon after they made their last gift. They also might have stretched their budgets for holiday gifts and travel and don’t have as much to give as they would during other times of year.

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Fundraising Gift Social Media Donor 127

sgEngage

OCTOBER 11, 2023

If you’re like every nonprofit on the planet, you’ve got one thing on your mind: acquiring new donors! No matter what your mission is, you’re probably dedicating significant resources to finding potential supporters and getting that first gift. I’m sure you’re using at least one of these social media channels.

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Donor Social Media Websites Content 93

Neon CRM

MAY 17, 2024

A phone call gives you the opportunity to build real personal connections with the people who support you. Calling to thank donors for their support after they give a gift can strengthen their bond with your nonprofit, leading to higher donor retention and engagement rates. This segment of donors is a good one to prioritize.

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Support Donor Phone Gift 88

EveryAction

JULY 3, 2023

That means now is the perfect time to take stock of where your organization stands, especially as we head into the always-busy year-end giving season. When a donor fills out an automatically mobile-optimized EveryAction donation page, you’ll be able to instantly use that data to inform campaigns in other channels, from email to telemarketing.

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Virtual Site Support Fundraising 190

Nonprofits Source

JULY 2, 2024

Will it occur in conjunction with another fundraising campaign, such as your year-end giving push? How did you promote the event and through which channels? Lay out your additional marketing channels. Consider your audience’s preferred channels. These include: Its context. How will you measure and determine success?

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Marketing Strategy Registration Channel 52

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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Campaign Google Giving Nonprofit 167

Neon CRM

AUGUST 11, 2023

You’ll get a better return on the time, money, and effort you spend executing your GivingTuesday strategy if you can inspire new donors to give again in the future. You notice each new donor gives around $50, which means you net around $10 per donor. And that, in turn, results in decreased individual giving, and the cycle continues.

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Retention Donor Gift Template 98

Nimble AMS

NOVEMBER 27, 2022

The more you thank your donors, the more you’ll keep your fundraising campaigns top of mind. When you sincerely thank new donors, it makes it more likely they will give again to your organization. An instant thank you email or phone call to a new donor will increase their next gift by 39%. Vocalize donor impact.

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Associations Donor Gift Tips 121

Get Fully Funded

AUGUST 14, 2023

A well-rounded fundraising plan should include a variety of strategies like a signature event, appeals, monthly giving, and at least one online fundraising campaign. An online campaign is pretty important for Giving Tuesday or other giving days. So, give this effort the time and attention it deserves! Define your needs.

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Campaign Online Fundraising Social Media 98

Greater Giving

DECEMBER 26, 2022

Have you ever asked yourself “How do I get people to give again?” So we’ve compiled a list of some different strategies you can use to get lapsed donors back into your supporter pool and hopefully keep them coming back for more: Make it easy for them to give again. ” Well, let me tell you. It’s not easy.

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Donor Giving Photo Interaction 40

Neon CRM

MAY 16, 2024

There are many opportunities to reconnect with this group of supporters—but how can you persuade a lapsed donor to give again? It’s great to send an email that references a donor’s past support, but it’s even better to send an email that references a donor’s $75 gift to a specific campaign in May 2022.

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Donor Chicago Gift Children 95

Allegiance Group

MAY 16, 2024

The new FEP report compares overall philanthropic giving trends in 2022 and 2023. For many organizations, total donors and dollars are still well ahead of the pre-COVID-19 giving boom. In addition, fundraisers continue to be more mindful about reaching out to diverse audiences. One way is through subscription-based giving.

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Trend Podcast Nonprofit Retention 52