Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. You can use outbound text messages to inform donors about upcoming fundraising events and campaigns.

Lesson 301

Lesson Marketing Amazon Mobile 301

Achieve

JUNE 17, 2024

Fundraising asks are like sales pitches. In the long term, nailing your fundraising asks can also help you build lasting relationships and encourage further engagement. Let’s explore five proven tips to improve your fundraising asks. Develop a fundraising ask strategy. Develop a fundraising ask strategy.

Donation 87

Donation Fundraising Tips Channel 87

Neon CRM

NOVEMBER 15, 2023

Direct mail is too often associated with the past. Some assume direct mail is ineffective today and that younger audiences don’t want to receive it. But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. Here’s why!

Mail 52

Mail Campaign Donor Tips 52

sgEngage

AUGUST 1, 2024

Fundraising events play a crucial role in that. Turning event attendees into long-term donors starts well before the fundraising event itself. Identifying and Engaging Long-Term Donor Channels The success of your donor engagement efforts depend on your ability to identify, connect with and analyze your most valuable donors.

Donor 89

Donor Strategy Channel Method 89

Pamela Grow

AUGUST 2, 2023

We’re in the dog days of summer… And that can only mean one thing — year-end fundraising season is upon us! Why end-of-year fundraising? And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. By segment?

Free 88

Free Fundraising Mail Nonprofit 88

DNL OmniMedia

MAY 13, 2021

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. Creating a marketing campaign might sound simple enough, but implementing a proper strategy with a multi-channel approach is easier said than done. Invest in the best fundraising technology. Leverage your nonprofit data. Let’s dive in!

Mail 52

Mail Integration Digital Strategy 52

sgEngage

MARCH 22, 2022

While acquisition is definitely a worthwhile goal, a sensible fundraising specialist will tell you that another top priority of any given fundraising project should be retaining the dedicated supporters that you already have. . Direct Mail versus Digital Communications . Personalize all appeals . Segment your audience .

Retention 106

Retention Communication Donor Strategy 106

Qgiv

SEPTEMBER 1, 2021

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Here are some tips!

Channel 52

Channel Marketing Donation Giving 52

The Modern Nonprofit

SEPTEMBER 18, 2024

Estimated Reading Time: 8 minutes boost Your Fall Fundraising: Leveraging Campaign Management Tools As the crisp autumn air begins to roll in, so does one of the most critical times for nonprofits—fall fundraising season. However, the fall fundraising season also presents unique challenges for nonprofits.

Campaign 52

Campaign Tools Management Fundraising 52

Neon CRM

AUGUST 18, 2023

While the end of the year can be a time to relax and unwind, it’s also a season for nonprofits to ramp up fundraising. Your plan should include your campaign’s messaging, theme, channels, and follow-up plan, for starters. Ask questions like: Have donors responded better to email over direct mail? Set S.M.A.R.T. Goals S.M.A.R.T.

Campaign 98

Campaign Giving Tips Mail 98

Saleforce Nonprofit

APRIL 6, 2022

Fundraising teams at the eye of the pandemic storm have experienced an eye-watering pace of change the past two years. Community fundraising and events were abruptly redirected online. Of nonprofits who added payment methods and donation options, the majority saw a positive impact.

Change 75

Change Marketing Fundraising Stream 75

Achieve

JULY 26, 2021

One of the most challenging parts of fundraising is the coveted ask. Maybe you’ve hosted a couple of events already or have launched a fundraising campaign, but have found that your messaging hasn’t resulted in many donations. Your fundraising ask is equivalent to a sales pitch. designing the perfect fundraising event.

Donation 85

Donation Fundraising Tips Channel 85

sgEngage

OCTOBER 17, 2023

The nonprofit fundraising numbers make a compelling case for a strong end-of-year effort. Tracking the status of your pledges and developing a follow-up method as deadlines approach is key. A remarkable 30% of annual giving occurs in the last three months of the year and 12% of giving occurring in the last three days!

Fundraising 112

Fundraising Donor Celebrate Chicago 112

Neon CRM

AUGUST 18, 2023

Getting started with nonprofit fundraising can be a thrilling journey. To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. acronym to guide your team through setting the right objectives for your fundraiser.

Guide 52

Guide Fundraising Mail Metrics 52

TechImpact

JULY 16, 2014

Image courtesy of Fundraiser Help. The study substantiates the claim by stating that”declining response rates illustrate a saturated channel with non-differentiated messaging and campaigns.”. Communication method. Direct mail. Preferred giving channel. Is this the product of Americans having more disposable income?

Donor 237

Donor Effective Fundraising Blackbaud 237

Nonprofit Tech for Good

AUGUST 19, 2023

Whether you’re a small nonprofit just starting out or an established organization looking to enhance your fundraising efforts, let’s explore six reasons why online giving is important for nonprofits and how it can help your organization reach fundraising success.

Donation 189

Donation Digital Online Giving 189

The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. Discover our step-by-step guide to connecting with donors who truly care about your mission, and watch your fundraising efforts thrive.

Guide 52

Guide Donor Fundraising Social Media 52

Pamela Grow

JULY 24, 2024

Auctions are among the most engaging and lucrative fundraising events your nonprofit could host. However, successful auctions require careful planning—even more than most other fundraisers. Your team will need to manage many moving parts, budget carefully, and stay organized to achieve your event fundraising goal.

Impact 52

Impact Tips Organization Nonprofit 52

OneCause

MARCH 14, 2023

As those in the nonprofit world realize, few things are as effective—or as time consuming—as fundraising events. It’s important to have an effective event fundraising marketing plan to save time and execute flawless fundraisers. What should my team consider when developing an event fundraising marketing plan?

Marketing 52

Marketing Guide Fundraising Nonprofit 52

Get Fully Funded

AUGUST 19, 2024

By segmenting your marketing channels based on detailed donor data, you communicate more effectively and personally. Preferred donation and communication channels: Knowing donors’ preferred methods of giving (online donations, mailed checks, text-to-give) ensures a convenient donation process.

Data 59

Data Marketing Donor Mail 59

Whole Whale

AUGUST 25, 2021

Mail stats. Direct mail response rate (to house): 4% Postage per letter: $0.49. Mail stats. Direct mail response rate: (to house): 5% Postage per letter: $0.47. Mail stats. Direct mail response rate: (to house): 5% Postage per letter: $0.49. Mail stats. Mail stats. Mail stats.

Stats 96

Stats Trend Mail Fundraising 96

Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. 1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Not all fundraising programs look alike.

Action 74

Action Report Practice Fundraising 74

Greater Giving

DECEMBER 15, 2022

Remember that marketing for nonprofit organizations is not only about fundraising. Here’s what we’ll be covering to better utilize marketing for donor engagement: Core Nonprofit Marketing Channels . Integrating Marketing Channels . Core Nonprofit Marketing Channels. Let’s focus on these four main channels: Direct mail.

Digital 75

Digital Marketing Donor Channel 75

The NonProfit Times

JULY 16, 2024

Experience management and direct response fundraising firm Moore has released its Moore Audience-Centric Testing Suite (ACTS), a packaged suite of testing tools designed to enhance the effectiveness of fundraising creative and communications across all marketing channels. director of the Moore Neuro-Fundraising Lab. “We

Template 52

Template Test Channel Storytelling 52

Achieve

JANUARY 6, 2021

Did year-end fundraising have you feeling stressed? This is the month you should spend cultivating the creative theme, messaging and imagery that will comprise your year-end fundraising campaign. This includes reviewing various methods that will be used to seek support, the timing and intended outcomes of each solicitation approach. .

Fundraising 98

Fundraising Boston Mail Story 98

Qgiv

AUGUST 5, 2021

This means, you have their consent to reach out via direct mail, email, calls, and texts! Use that checkbox for event registrations, volunteer signup forms, and mailing list signup forms. Additionally, you can get your supporters to sign up for your texts using other marketing channels. Market your text fundraising keywords.

Mobile 98

Mobile Fundraising Contact Phone 98

NTEN

FEBRUARY 19, 2013

If you're still struggling to find the right method for integrating your fundraising, our advice is to keep it simple at first: take a common sense approach. It's certainly true that multi-channel marketing has been around for as long as marketing has been around.

Channel 82

Channel Marketing Mail Method 82

Connection Cafe

JULY 2, 2018

In a sea of channels, the best way to stand out is to ensure you’re showing up where your audience is most likely to be. But navigating information channels is trickier than navigating TV channels, especially if you don’t have the right information. Here are a few key takeaways: Direct mail still brings in the most money.

Channel 28

Channel Change Fundraising Mail 28

NonProfit Hub

JULY 27, 2024

Take a Multichannel Approach to Outreach Many nonprofits make the mistake of using just one outreach technique when, in reality, different channels have varying strengths that can help reach various audiences. However, you can point back to this resource through additional online channels to direct your audience to learn more.

Tips 51

Tips Nonprofit Companies Channel 51

Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Learn from direct response – Study annual appeals, door knocking, and other methods that inspire immediate action. Apply those lessons.

Lesson 59

Lesson Fundraising Digital Test 59

Greater Giving

MAY 5, 2023

How to Plan Successful Auction Fundraising Events Auctions are a popular and effective fundraising method for nonprofits. In this blog post, we will explore the benefits of auction fundraising for nonprofits and provide tips for planning successful auction events.

Benefit 40

Benefit Fundraising Nonprofit Law 40

Top Nonprofits

MARCH 12, 2021

The new year is off and running, and many nonprofits are starting to plan for this year’s fundraisers. It’s the perfect time to reevaluate your fundraising strategies, leaving the less effective approaches in the past, and considering the addition of (or emphasis on) some new ones. Let’s get started! Emphasizing Mobile Giving.

Trend 98

Trend Campaign Fundraising Mobile 98

Qgiv

SEPTEMBER 4, 2024

This approach not only enhances donor satisfaction by providing a personalized experience but also significantly improves fundraising outcomes by maintaining continuous engagement and reducing donor attrition. This can be accomplished through various methods, such as direct mail, email campaigns, phone calls, or in-person meetings.

Donor 52

Donor Guide Retention Life 52

Qgiv

JUNE 23, 2021

If you want to attract more participants to your peer-to-peer fundraising event, consider how you’re marketing it! What other ways can you get more eyes on your fundraiser? Read on for Qgiv’s peer-to-peer fundraising best practices for event marketing. Direct mail appeals are most successful with Baby Boomers.

Practice 52

Practice Marketing Fundraising Social Media 52

Nonprofits Source

APRIL 15, 2024

However, if no one knows that your event is taking place, you won’t be able to achieve a high turnout or meet your fundraising goals. You can also create a creative event hashtag and ask your ambassadors to include it in their posts—this can help your organization reach new audiences and maximize fundraising success.

Marketing 52

Marketing Fundraising Tips Registration 52

Greater Giving

MAY 12, 2021

If that’s the case, it may be time to create a “culture of fundraising” within your nonprofit. What is a culture of fundraising? Developing a strong fundraising culture within your organization creates the mindset that guides every interaction your team has with donors and strengthens the commitment they have to your mission.

Culture 94

Culture Create Phase Fundraising 94

sgEngage

AUGUST 23, 2022

As a nonprofit professional, you know how important fundraising is to the mission-driven space. Fundraisers raise awareness for your brand, drive donors to contribute to your organization, and push you closer to accomplishing your mission. However, fundraising events can be a source of stress and frustration for some nonprofits.

Free 97

Free Team Fundraising Contest 97