Bloomerang

NOVEMBER 8, 2024

CFRE, our very own Fundraising Coach , also known as Charity Clairity. USPS mailings are getting expensive and it has been suggested we might save money by including our next impact report (slated for dropping in Dec) in with our appeal – or perhaps AS the appeal, with an accompanying cover letter. How to mitigate this risk?

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Allegiance Group

APRIL 15, 2024

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Allegiance Group makes achieving direct mail success simple. Does direct mail work?

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Mail Fundraising Nonprofit Channel 52

Nonprofit Tech for Good

AUGUST 6, 2023

The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters.

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Practice Fundraising Guide Channel 237

OneCause

JUNE 14, 2021

When your nonprofit is planning your fundraising campaigns, it can be difficult to decide which channels to pursue for sending appeals. While it’s true that direct mail isn’t the preferred venue for conversation between friends any longer, it’s still an effective channel to fundraise for nonprofit organizations.

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Mail Raise Guide Fundraising 98

Nonprofit Tech for Good

MAY 16, 2024

In today’s fundraising sector, technology is vital. AI is becoming increasingly important in fundraising. Traditionally, fundraising has relied on old methods. These include direct mail, phone calls and messages, and in-person solicitations. They let organizations use data to improve their fundraising.

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Donation Data Fundraising Analytics 250

Allegiance Group

SEPTEMBER 18, 2024

Through an omni-channel fundraising and marketing approach, you can forge deeper, longer-lasting relationships with those who support you. But trying to be everywhere for all your donors and prospects can take time and effort—and being present in every channel isn’t always the best strategy. Say you want to attract new donors.

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Channel Build Mail Structure 52

Allegiance Group

SEPTEMBER 26, 2024

Here’s a riddle: Over five days, a donor receives an email, text message, and direct mail piece from you, each with links to your online giving page. This may be a simplified breakdown of omni-channel fundraising and marketing , but you can see how complex the attribution and data-collection side of it is. The answer?

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Nonprofit Tech for Good

MARCH 20, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful online fundraising strategy. Fundraising Effectiveness Project ] Frequent, consistent communication with online donors results in a 41.5%

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Statistics Online Fundraising Benchmark 228

Achieve

NOVEMBER 3, 2021

Donors and potential donors are everywhere, and getting your message in front of as many people as possible is part of running a fundraising campaign. In this article, you’ll learn how to run a multi-channel fundraising campaign as efficiently as possible. First tip: be selective about what channels you use. Don’t worry!

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Channel Campaign Case Study Fundraising 105

The Fundraising Authority

NOVEMBER 28, 2020

Last week, we started a three article series on year-end fundraising. In our next post , we’ll go over a step-by-step plan for maximizing your year-end fundraising. The 5 Rules for Supercharged Year-End Fundraising. Many non-profits make the mistake of trying to use gimmicks during year-end fundraising.

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Fundraising Homeless Mail Hype 240

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Why is it important for nonprofits?

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Channel Marketing Fundraising Mail 59

Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Spend two hours googling “creative fundraising ideas” to get inspired.

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Fundraising Mail Law Donation 339

The NonProfit Times

OCTOBER 23, 2024

The best fundraising appeals were highlighted last night during the 2024 MAXI Awards hosted by the Direct Marketing Association of Washington (DMAW) with four agencies talking 16 of the 51 prizes. link] The post Fundraising Campaigns Take Top Honors appeared first on The NonProfit Times. Daniller & Co. Daniller & Co.

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Campaign Fundraising Washington Award 52

Neon CRM

NOVEMBER 15, 2023

Direct mail is too often associated with the past. Some assume direct mail is ineffective today and that younger audiences don’t want to receive it. But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. Here’s why!

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Mail Campaign Donor Tips 52

Achieve

JUNE 2, 2021

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . direct mail campaigns. benefits of direct mail. direct mail and digital marketing. Benefits of Direct Mail. Direct mail can obviously be interacted with physically in ways digital materials can’t.

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Mail Course Campaign Digital 94

Allegiance Group

FEBRUARY 14, 2023

The Q2 2022 Fundraising Effectiveness Project paints a concerning picture. in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. year over year. in 2016 to 19.3%

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Mail Donor Strategy Files 52

The Fundraising Authority

DECEMBER 4, 2020

Welcome to the third and final article in our three-part series on year-end fundraising. In the second post , we reviewed the five rules for supercharged year-end fundraising. That being said, it’s really never too late to begin your year-end fundraising strategy. First, Prepare Your Campaign. How much do you need?

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Fundraising Phase Mail Gift 201

Nonprofit Tech for Good

FEBRUARY 17, 2022

Here are 4 tips to help you plan a successful massive fundraising event. Your data also has the potential to help you better understand how to reward and recognize top fundraisers and volunteers and plan your daily work. Step 2 : Meet once per month or as regularly as needed for your event’s fundraising timeline.

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Tips Fundraising Management Cancer 329

Achieve

JUNE 17, 2024

Fundraising asks are like sales pitches. In the long term, nailing your fundraising asks can also help you build lasting relationships and encourage further engagement. Let’s explore five proven tips to improve your fundraising asks. Develop a fundraising ask strategy. Develop a fundraising ask strategy.

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Donation Fundraising Tips Channel 87

EveryAction

SEPTEMBER 2, 2022

It’s never too early to start planning for your nonprofit’s GivingTuesday and year-end fundraising efforts. In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. The click-through rate for mobile fundraising messages was 6.3

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Mobile Digital Fundraising Advocacy 130

Neon CRM

MAY 31, 2023

But for fundraisers, numbers can reveal a lot of insights that help you understand donors, demographics, and more. Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. Here are 10 fundraising statistics worth noting. It’s mostly true—numbers don’t always tell the whole story.

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Statistics Fundraising Metrics Mail 97

The NonProfit Times

SEPTEMBER 23, 2024

Levey Are the good times for nonprofit fundraisers, if not back, at least on the horizon? During boom times, fundraisers (as do most marketers) are more likely to increase attention on acquisition efforts and reduce their focus on retaining donors. By Richard H. A plurality (44%) indicated they met their revenue goals for the year.

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Stream Gift Data South Carolina 94

Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. You can use outbound text messages to inform donors about upcoming fundraising events and campaigns.

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Lesson Marketing Amazon Mobile 304

Greater Giving

JANUARY 9, 2024

The Power of Diverse Fundraising Revenue Streams In the ever-evolving landscape of nonprofit fundraising, diversification is the key to unlocking a broader donor base and ensuring sustained success. Let’s take a look at 15 Fundraising revenue streams your nonprofit can utilize when planning your annual fundraising calendar.

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Stream Impact Fundraising Channel 81

Nonprofit Tech for Good

SEPTEMBER 16, 2021

As summer fades into fall, end-of-year fundraising season is top-of-mind for nonprofits. With so much to keep track of, it can be hard to know where to start aligning your communications so your fundraising initiatives are successful and support your brand. Review your end-of-year fundraising goals, but think deeper.

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Communication Fundraising Hints Test 295

Candid

JULY 16, 2024

We’re hearing from many nonprofit fundraisers that it’s harder than ever to drive revenue growth. According to the Fundraising Effectiveness Project , in 2023, the number of donors was down three years in a row, while Giving USA found that total individual giving fell 2.4%, adjusted for inflation. Scrutinize your fundraising campaigns.

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Fundraising Synchronous Indiana Channel 64

Bloomerang

MAY 30, 2022

Nonprofits with written fundraising plans consistently outperform organizations without them. One study found that 37% of organizations with budgets under $1 million and 22% of organizations with budgets over $1 million don’t have a fundraising plan in place. 6 steps to creating a fundraising plan. Assess past performance.

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Guide Fundraising Social Media Channel 127

Nonprofit Tech for Good

APRIL 10, 2021

By GolfStatus.org – an event management platform specifically for golf fundraisers. While social distancing restrictions are beginning to loosen, large fundraising events like galas and auctions are likely still on pause for the rest of the year. 1) Launch an event website. 2) Upgrade to online registration.

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Practice Fundraising Registration Virtual 318

M+R

DECEMBER 8, 2023

As with other deliverability changes , we wanted to explore what this means for our pals in digital fundraising. TL;DR: Digital advertisers might see some turbulence, email fundraisers should be fine. the nonprofit fundraising apocalypse. Apple Mail is Apple’s email client. What is Link Tracking Protection?

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Track Digital Change Fundraising 111

Pamela Grow

AUGUST 2, 2023

We’re in the dog days of summer… And that can only mean one thing — year-end fundraising season is upon us! Why end-of-year fundraising? And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. By segment?

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Free Fundraising Mail Nonprofit 88

Media Cause

AUGUST 31, 2021

Five Tips to use both channels to their fullest potential—and let them be themselves! Your direct mail appeal is written and approved. Mail and email are, to state the obvious, different. So how can you leverage the good work you’ve done for the mail channel? . Tip #2 – Use digital channels to drive volume!

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Mail email Channel Digital 59

DNL OmniMedia

MAY 13, 2021

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. Creating a marketing campaign might sound simple enough, but implementing a proper strategy with a multi-channel approach is easier said than done. Invest in the best fundraising technology. Leverage your nonprofit data. Let’s dive in!

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Mail Integration Digital Strategy 52

Nonprofit Tech for Good

JUNE 23, 2020

Related Webinar: Online Fundraising Best Practices for Nonprofits. Today, nonprofits worldwide have access to online fundraising tools that could not have been imagined at the turn of the millennium, and current best practices are shaped by 20+ years of innovation and experimentation. 1) Implement Donation Page Best Practices.

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Practice Online Fundraising Nonprofit 342

The NonProfit Times

JULY 1, 2024

As fundraisers, it’s easy to let the election dominate your fundraising efforts — often negatively. As you plan out fundraising campaigns for the weeks and months ahead — including Giving Tuesday and year-end appeals — you need to be aware of some effects of the election. Miss your goal this quarter? Seeing a dip in donors?

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Sponsor Challenge Fundraising Broadcast 52

Neon CRM

MAY 18, 2023

A diverse and holistic fundraising strategy is crucial to a nonprofit’s success. Whether you are fully dependent on donations or utilize a variety of revenue sources like government grants, corporate partnerships, major contributions, or membership fees, successful fundraising is key to maximizing your impact on your mission.

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Raise Strategy Help Fundraising 98

Qgiv

SEPTEMBER 1, 2021

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Here are some tips!

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Channel Marketing Donation Giving 52

Nonprofit Tech for Good

DECEMBER 6, 2019

By Katie Casillas , director of marketing at GolfStatus.org , an event management platform specifically for golf fundraisers. Golf fundraisers are a huge opportunity for outreach, stewardship, and certainly for fundraising. Is fundraising your key priority? Here are ten tips to consider ahead of your 2020 event.

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