Remove Channel Remove Examples Remove Green Remove ROI
article thumbnail

[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

I know our YouTube channel started in 2007. We have a decentralized team of 10+ staff contributing stories to our social media channels. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. I’d love for people to check out our last social media campaign called Green Gift Monday.

article thumbnail

How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

The key, though, is doing it in a way that delivers maximum ROI. The risk is low, and the potential rewards are great, so be sure to consider testing this channel as part of your next fundraising effort. After your web guru gives the green light, open up Ads Manager and create a new campaign. 3) Choose your budget and schedule.

Facebook 224
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

ROI (Results on Insights): Nonprofit Examples of How Listening Returns Value

Beth's Blog: How Nonprofits Can Use Social Media

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean?

ROI 91
article thumbnail

Three Nonprofit e-Newsletters to Subscribe To and Learn From

Nonprofit Tech for Good

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. Link to video on the HRW YouTube Channel. Green “Donate” button in every issue. Mercy Corps e-Newsletter :: Subscribe.

article thumbnail

The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), Under the green row, add your fundraising metrics. Facebook Fundraising Mobile Media Social Media Twitter ROI (Return on Investment)'

Mobile 184
article thumbnail

Top 7 Reasons Your Nonprofit Should Be Using Email Marketing

Twenti - Digital Marketing For Nonprofits

High return on investment (ROI). Sounds great, but 70% of brands admit they don’t effectively measure the ROI of their email marketing. Here at Twenti, the environment is a priority, that’s why we use 100% green energy for all of our hosting. Top 5 Nonprofit Youtube Channels. to send emails and interact with them.

email 52
article thumbnail

Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment). Define Your Metrics and Create a Social Media ROI Spreadsheet. Though most nonprofits in the United States, Canada and the U.K.