Remove Channel Remove Evaluation Remove Registration Remove Survey
article thumbnail

6 Tips for Analyzing Online Fundraising Campaigns

Bloomerang

Evaluate post-campaign data. How effective were your various marketing channels and efforts? For example, did your marketing channels or activities have less/more impact than they’ve had in previous campaigns? Once you’ve evaluated your campaign, start thinking strategically about your next campaign. Access your data.

article thumbnail

How to Use Data to Drive Your Content Strategy

Association Analytics

Today’s digital world offers tons of channels to share your content, which is great. Let’s use course registration as an example. By evaluating the performance of your content, you should be able make changes and decisions with confidence. Let’s use course registration again as an example for an easy test.

Taxonomy 169
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital Donor Engagement & The Future of Nonprofit Marketing

Greater Giving

Here’s what we’ll be covering to better utilize marketing for donor engagement: Core Nonprofit Marketing Channels . Integrating Marketing Channels . Core Nonprofit Marketing Channels. Let’s focus on these four main channels: Direct mail. Integrating Nonprofit Marketing Channels. Donor Profiles and Records .

Digital 75
article thumbnail

Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

This means that you’ll need to be more economical with your efforts, choosing only the communication channels and tactics that truly resonate with your audience. Use these strategies to identify your ideal customer and ensure your digital marketing materials appeal to them: Send out surveys.

Map 52
article thumbnail

13 Virtual Fundraising Event Takeaways From 4 Marketing Professionals

Classy

Alexa shared a variety of ways her team evaluated the success of their planning and execution of the Collaborative event. Registrants: Classy aims to increase the total number of registrants for the Collaborative year over year, so Alexa’s team reviews this metric first. Establish Communication Channels for Engagement.

Virtual 105
article thumbnail

3 Areas to Improve Your Peer-to-Peer Fundraising Results

Double the Donation

Reach beyond your list – Think about other communications channels that reach beyond your constituent list: social media, your website, signs at your organization’s events, public service announcements, local morning TV news shows. All of these channels can be used to announce your campaign and recruit participants. Survey responses.

Results 87
article thumbnail

How Libraries Use Social Media

Tech Soup

We surveyed 311 libraries throughout the country and found out some interesting things. In our survey, we found that 55 percent of respondents serve fewer than 25,000 patrons, so nearly half of the respondents were smaller libraries, probably mostly in rural areas. Our survey is still going on! More than half (55.7

Library 79