Bloomerang

JUNE 26, 2023

Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission. Determining where to start and what channels are most worthwhile can be confusing, especially when staff capacity and external pressures are involved.

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email Campaign Fundraising Marketing 105

Bloomerang

AUGUST 5, 2021

On June 7, Apple threw a huge curveball at email marketers everywhere. In a nutshell, Apple announced a new privacy feature which can prevent senders from knowing when a user opens their email. This means that when an Apple Mail user activates this new privacy setting, you may have no way of knowing if that user opened your emails.

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email Change Nonprofit gMail 132

Nonprofit Tech for Good

JANUARY 5, 2019

A YouTube channel and ID. You can learn how to create a channel and find your channel ID here. Community Fundraisers will enable multiple YouTube “Creators” to raise money for the same fundraiser on multiple YouTube channels and videos, all updated at the same time. Optimize your YouTube Channel to get more subscribers.

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YouTube Money Raise Nonprofit 276

Bloomerang

AUGUST 16, 2024

Email provides nonprofits with abundant opportunities to get legacy giving messaging in front of donors. Here’s how your nonprofit can integrate legacy giving into your email program. If your nonprofit is ready to up your legacy giving game, here are four steps to get started integrating legacy giving into your email program.

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email Giving Marketing Mail 109

Nonprofit Tech for Good

APRIL 5, 2024

It’s as Easy as Sharing a Link Once you have an event website in place, your marketing becomes as simple as sharing a link in every promotional piece. It Folds Seamlessly into Digital Channels Your nonprofit likely leverages digital marketing channels to raise awareness about your mission, garner support, and solicit donations.

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Marketing Tech Sponsor Registration 234

Nonprofit Tech for Good

DECEMBER 9, 2022

Healthy nonprofits diversify revenue by tapping a variety of resource streams and funding channels. Email Marketing and Customized Giving. Your staff can automatically track the number and amount of donations in one place. Like in-person auctions, supporters place bids on items, and the highest bidder is the winner.

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Nonprofit Tech for Good

APRIL 2, 2023

Simply enter a few details to guide it in the direction you want your email to go, and it will generate email and/or letter copy based on what you entered. By using ChatGPT, you can save time on writing promotional emails, recruitment posts, and even on-site signage copy.

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Tools Fundraising Donor Analytics 362

Achieve

NOVEMBER 3, 2021

In this article, you’ll learn how to run a multi-channel fundraising campaign as efficiently as possible. First tip: be selective about what channels you use. You don’t need to be on every channel out there. Let me repeat that: you don’t need to be on every channel out there! multiple times on multiple channels.

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Channel Campaign Fundraising Case Study 105

Byte Technology

DECEMBER 15, 2021

After completing your marketing analysis, it should be clear what your best channels are and who your current customer is. To Choose Your Channels Wisely. Your marketing and competition analysis should clearly display marketing and advertising channels that have given you the best ROI. Haven’t tried email marketing yet?

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Nonprofit Tech for Good

FEBRUARY 5, 2023

1) Market your peer-to-peer fundraisers The first step to acquire new donors with your peer-to-peer fundraising event is to make sure people know the event is happening in the first place! This simple method of getting the word out works so long as you can secure highly visible places to hang your flyers.

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Donor Fundraising Nonprofit Template 352

Engadget

MARCH 31, 2025

Georgie Peru for Engadget After submitting the request, Amazon will send a confirmation message to your email or phone number. If you havent used any Prime benefits during the current period for example, if you havent placed an order with free Prime shipping or streamed anything on Prime Video Amazon will typically give you a full refund.

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Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. According to the Global Trends in Giving report , 33% of nonprofit supporters in the United States and Canada say email is the communication tool that inspires them most to give.

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Template Donation Help Raise 98

sgEngage

JANUARY 15, 2025

While giving levels and frequencies are good places to start, you dont have to use these exact donor segments. The example stewardship matrix shown above includes: A donation acknowledgment email, including a tax receipt, sent within 24 hours to all donors. Welcome emails and letters sent within one week to all first-time donors.

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Donor Effective Gift Donation 105

Nonprofit Tech for Good

SEPTEMBER 16, 2021

Review your target audiences , not just focusing on their habits, but what motivates them to engage with your organization in the first place. Filter all communications through the lens of equity and inclusion, prioritizing asset-based framing, positioning those your organization works with from a place of strength.

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Communication Fundraising Audience Donor 322

Association Analytics

OCTOBER 10, 2022

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Let’s start by identifying the best channels and tools to maximize your campaigns. According to HubSpot, most marketers consistently leverage three channels. Let’s use email as an example.

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Analytics Marketing Taxonomy Metrics 169

Nonprofit Tech for Good

MARCH 18, 2022

When shelter-in-place orders were implemented, TikTok started to gain more attention from users in their 40s, 50s, and 60s. Outside of that, share your hashtag challenge on your other social channels to draw social-savvy audiences to your TikTok page. It can help to team up with a TikTok influencer or popular for-profit brand.

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Guide Social Media Audience United States 360

Byte Technology

JANUARY 14, 2022

With a new online presence in place, we were able to use those listings and accounts as the channels for our broadcast campaigns. Next, we created a marketing dashboard tool for scheduling and tracking social posts, email marketing blasts, and blog posting. Timing is everything!

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Marketing Broadcast Campaign Awareness 243

Nonprofit Tech for Good

MAY 31, 2020

Like you, many of your constituents are also working from home, using their personal cell phones and email addresses. Your supporters often engage with your organization using more than one channel. They give online through your website and emails. Have a Solid Donor Stewardship Plan in Place.

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Nonprofit Survey Donor Fundraising 340

Nonprofit Tech for Good

MAY 18, 2014

Small nonprofits that are not in a position to hire a part- or full-time social media manager should limit themselves to one or two social networks and place the highest priority on their website, email communications, and online fundraising campaigns.

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Nonprofit Tech for Good

JANUARY 24, 2019

After you have some board members or super supporters signed up, reach out via your social media channels and/or email to let the rest of your supporters know about the campaign. Besides, having access to your supporters’ network is one of the biggest benefits of running a peer-to-peer campaign in the first place.

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Association Analytics

JUNE 25, 2024

This can be due to incorrect contact information or a history of irrelevant communications leading them to ignore emails. In the same way, you shouldn’t expect a member renewal to be a one email and done transaction. You also want to make sure you’re highlighting key benefits in a scannable format within the email body.

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Campaign Associations Communication Channel 169

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. On behalf of your organization, investigate ways to receive money that the organization may not have in place already. Offer to help write (or edit) fundraising emails or letters. Be Informed.

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Fundraising Donation Donor Social Media 361

Nonprofit Tech for Good

JULY 9, 2023

Creating and using UTMs The first place to start is to ensure your email blasts include UTMs on any links to your website. Most email marketing platforms will have a setting to automatically add UTMs to links; search your platform documentation for “UTMs”. By default, it will be sorted by the Default channel grouping.

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Conversation Analytics Track Google 265

Nonprofit Tech for Good

MAY 13, 2022

Maybe they heard about you on Facebook, or they signed a petition and you sent them an email. Learn from it – was an email particularly effective? You can use the data to identify the channel donors came through, for example, or get a sense of which campaigns and messages are performing best. We’ll get to that next.

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sgEngage

OCTOBER 14, 2022

Consider looking beyond email marketing to social media to establish what kind of content your audience responds to by testing different types of content and using the results to inform email marketing and strategy. Auto-generated emails are also a wonderful way to add personalized touches to your communications.

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Communication email Marketing Audience 98

Neon CRM

JUNE 7, 2023

Knowing how to write effective fundraising emails is an increasingly important skill. Email is one of the most popular fundraising channels: 48% of donors prefer to receive updates and appeals in their inboxes, and email beats out social media, phone calls, and other digital channels in terms of fundraising performance.

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email Fundraising Donor Donation 96

Nonprofit Tech for Good

FEBRUARY 1, 2021

When golfers and sponsors register online, real-time information is collected all in one place and can be accessed by organizers, volunteers, and even golf facility staff. Get started here or email us directly at events@golfstatus.org. . Provide a professional experience for golfers, sponsors, and supporters.

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Nonprofit Tech for Good

DECEMBER 6, 2019

3) Promote the event intentionally and across all digital channels. You might consider mailing save-the-dates, formal invites, or a packet or tangible reminder ahead of the event, but be sure to also take full advantage of digital channels —emails, your organization’s newsletter, social media channels, and the like.

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Fundraising Practice Tips Sponsor 246

Nonprofit Tech for Good

MARCH 21, 2019

The larger opportunity of social fundraising is when you actually get your supporters to spread the word on your behalf through their own social channels. Social fundraising shouldn’t take the place of any of your other efforts. For instance, don’t stop sending emails about your mission or an upcoming event. Making a donation.

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Fundraising Social Practice Online 279

Bloomerang

JUNE 8, 2021

By now we know that your communication efforts will be much more effective when there is a clear plan in place. Your channel is the vessel in which you choose to share your content. Different types of messages are received and presented differently via different channels. Which channels should you use? Website and email.

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Communication Platform Nonprofit Social Media 122

Neon CRM

MARCH 26, 2025

Nonprofit email benchmarks are more than interesting data points. Theyre valuable tools for evaluating your organizations email campaigns! Comparing your own performance to industry benchmarks can help you identify areas to improve your email strategies. Get the Nonprofit Email Report 1. Why Is Email List Size Important?

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Benchmark email Nonprofit Rate 80

Allegiance Group

APRIL 14, 2025

With a structured approach, you can build a strategic, data-backed budget that will allow you to make the case for new initiatives or increase spending in channels where youve been absent, or where theres untapped potential. Step 3: Assess Your Marketing Mix Are You Investing in the Right Places? Where should you lean in?

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Public Media Mail Channel 52

TechCrunch

JANUARY 15, 2022

The phrase may be meant to make people with imposter syndrome remember the importance of a simple cold emails, but it often comes off as a rebranded way to remind people that exclusive networks rule the world. Which is why I’m hoping that this is the year that a back channeling social media platform actually takes off.

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Channel Platform Newsletter Web 101

Get Fully Funded

DECEMBER 9, 2024

As a fundraising or marketing professional, you likely rely on your digital communication channels to stay in touch with supporters and engage them in your activities. Place your CTAs in strategic locations. Now that you know how to create a compelling call to action, consider where to place this content.

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Nonprofit Tech for Good

APRIL 23, 2019

A nonprofit CRM should make it easy to have your donor journey or donor funnel in place. Does the CRM enable you to send emails directly from the platform or does it require the implementation of an outside tool to address this communication channel? Can all aspects of donor communication be personalized? Outcomes matter.

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Nonprofit Donor Social Media Causes 263

sgEngage

JANUARY 14, 2025

Bottom line, there is more to AI than just having it write emails for your fundraisers. You can only realize your AI-informed future with the right data in place. Fundraising effectively across a growing array of channels requires targeted communications. ” If left unrefined, its effectively useless.

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Organization North Carolina Donor Blackbaud 105

Bloomerang

APRIL 18, 2025

For example, you may make a headline larger, bold a date and time, call out a button in color, or place an image in a prominent position. If you plan to adapt a marketing piece across print and digital channels, keep in mind that specifications will vary so youll need to adjust the layout and format accordingly.

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Action Design Marketing Audience 94