The NonProfit Times

MAY 23, 2024

An aggressive email campaign was the foundation. It began with an email appeal leading into GivingTuesday and continued with three more heading into the afternoon and evening. A second matching grant offer enabled leaders to extend the giving via two more fundraising emails the next day. The underlying analytics were impressive.

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Nonprofits Source

JUNE 24, 2024

Regardless of what type of back-to-school product you sell, it’s your job as a marketer to help potential customers wade through the never-ending options out there to find your company and make a purchase. This data can help you better understand your customers and ensure they receive your marketing communications.

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Nonprofits Source

APRIL 24, 2023

Email is a major communication channel for many nonprofits. But since emails are low-cost and easy to send, your supporters get a lot of them. Try these five creative ideas to get more out of your nonprofit email campaigns. Make It Omnichannel These days, email is not standalone. to your supporters?

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Nonprofits Source

JUNE 26, 2024

Your nonprofit’s need to make the most of its limited resources likely causes your team to spend much time and effort on successful marketing strategies. Between fundraising events and various campaigns, different fundraisers require different marketing approaches. Let’s explore five strategies you can use to market your new program.

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Nonprofits Source

MAY 15, 2024

This includes time spent scrolling through social media, checking emails, watching shows and movies on streaming services, and more. Are you taking advantage of this time your customers spend on their phones and computers? Perform market research. Start by digging into your customer data to better understand who they are.

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Top Nonprofits

MARCH 4, 2021

As soon as people go online, whether it’s on their phones or computers, they are instantly bombarded with organizations and companies vying for their attention. A tried and true method of increasing marketing efforts is to use a multi-channel approach. Why Your Nonprofit Website Plays a Critical Role.

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Greater Giving

DECEMBER 15, 2022

In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Remember that marketing for nonprofit organizations is not only about fundraising. Integrating Marketing Channels . Analyzing Marketing Results.

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DNL OmniMedia

DECEMBER 15, 2020

Social media, digital advertisements, websites, and email have improved nonprofit audience outreach and fundraising. In this guide, we’re going to focus on one of those outlets in particular: email. We know that simply sending an email isn’t enough, especially if you want to see the full value that technology can provide.

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Kindful

MARCH 22, 2021

That’s where email newsletters come into play. When people subscribe to your email list, you can send fundraising appeals, updates about programs, stories that show how you’re fulfilling your mission, and more straight to their inboxes. Evaluate your current strategy for collecting email subscribers.

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Nonprofit Tech for Good

NOVEMBER 11, 2022

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . This message is going to be different from any other advertising or marketing message as PSAs have stipulations. . Include PSAs in Your Nonprofit Marketing Strategy.

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Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. Many nonprofits across the country see great results from their marketing efforts. A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals.

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Nonprofits Source

APRIL 15, 2024

This is why a strong marketing strategy is essential. To successfully amp up support for your -thon event, try these marketing strategies: Outbound campaigns. To effectively plan and market your golf tournament among your donors, you’ll want to follow a few key steps: Secure corporate sponsorships.

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Nonprofit Tech for Good

JULY 9, 2023

By Jo Boyle – a digital marketing expert with a wealth of experience in nonprofit fundraising and marketing. Accurately measuring the performance of marketing efforts is crucial for nonprofits to evaluate and optimise their strategies to make the most of precious resources. It’s official.

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Nonprofit Tech for Good

AUGUST 29, 2022

Now let’s take a moment to consider this value in terms of fundraising, marketing, and program execution. Most nonprofits use marketing tactics to recruit, like emails, social media posts, blog posts, and web pages. Volunteers can have an enormous impact on reaching your goals. Communicate with Volunteers. Supervise Volunteers.

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Bloomerang

NOVEMBER 11, 2019

This can take the form of vehicles like written mail, face-to-face or phone conversations, electronic communications, or any combination of these. With Bloomerang, it’s a cinch to create, edit, and send high-quality personalized emails to your donors and supporters.

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NTEN

FEBRUARY 19, 2013

It's certainly true that multi-channel marketing has been around for as long as marketing has been around. Communicating with your audience via print media, radio, television, mail, phone, Internet and email is a regular part of most marketing plans.

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Nonprofits Source

FEBRUARY 24, 2023

Digital marketing is essential for reaching new customers, raising brand awareness, and maintaining sustainable growth in the modern age of technology. Therefore, if your small business hasn’t already created a digital marketing strategy , you could be missing out on meaningful engagement. Create customer personas.

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Nonprofit Tech for Good

APRIL 21, 2022

Whether with an email or a text message (or even a phone call!), Nonprofit organizations can show donors the impact of their donations by linking dollar amounts to real-life outcomes on their websites, social media channels, and donation pages. 5) Give numbers. 6) Give reports. About the Author.

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Qgiv

FEBRUARY 20, 2022

If you’re looking for a cost-effective and efficient way to ask for donations from your donors and prospects, look no further than a fundraising email! After all, email does have the highest return on investment of any marketing channel. With email, you can send numerous donation asks out with the click of a button.

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Classy

JULY 14, 2021

13 Virtual Fundraising Event Takeaways from Four Marketing Professionals. Establish Communication Channels for Engagement. Our production and technology team for the Collaborative found that it was useful to have pre-arranged channels for participants to be able to communicate with each other during and after sessions.

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TechImpact

MAY 12, 2014

How long do we spend checking email on mobile devices? In previous blog posts we’ve discussed responsive web design, formatting mobile friendly emails , and shown you even more statistics that will convince you to prioritize mobile sooner rather than later. 90% of smartphone owners access the same email account on mobile and desktop.

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Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. Make sure your website is mobile optimized for donors using their cell phones. You did it: your donation appeal was a success.

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M+R

DECEMBER 8, 2023

TL;DR: Digital advertisers might see some turbulence, email fundraisers should be fine. They might be used to track lead source information, track uses of donation form, or identify which email a user donated to. This is the red highlighted portion “utm_medium=email”. market uses iMessage, or 1.3 About 17% of the U.S.

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Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. These include direct mail, phone calls and messages, and in-person solicitations. It suggests the best channels to ask for donations.

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Nonprofit Tech for Good

MAY 8, 2020

WhatsApp represents one such medium that presents nonprofits with an outstanding opportunity to engage with stakeholders through texts, attachments, and multiple forms of conversations delivered to their mobile phones and now to their desktops. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

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Forum One

APRIL 28, 2022

Conversational marketing speaks to the growing expectation of a personalized experience and the opportunity to connect and start a one-to-one conversation. . Coined by our partners at Drift , conversational marketing aims to guide users through an engagement funnel more quickly by using real-time conversations. This is a big one.

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Qgiv

JUNE 23, 2021

If you want to attract more participants to your peer-to-peer fundraising event, consider how you’re marketing it! Read on for Qgiv’s peer-to-peer fundraising best practices for event marketing. Knowing where you can find your audience makes it easier to take a targeted approach to your peer-to-peer event marketing.

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Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Simply enter a few details to guide it in the direction you want your email to go, and it will generate email and/or letter copy based on what you entered.

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Forum One

MAY 25, 2021

On any given day, you interact with a number of marketing touchpoints from a variety of companies. Either way, as a consumer, you probably know more about omnichannel marketing in the commercial sector than you realize. So take this knowledge and apply it to your own mission-driven omnichannel marketing strategy.

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Top Nonprofits

NOVEMBER 9, 2021

Market Your Gala Through Multiple Platforms. Marketing specialists. Your marketing specialists get the word out about your gala to your supporters through email, social media, direct mail, and any other communication channels your nonprofit uses. Market Your Gala Through Multiple Platforms. Tech experts.

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Neon CRM

OCTOBER 31, 2023

How can you connect with your donors despite all the other ads, social messages, texts, and emails that are vying for their attention? Knowing what channels to use—like whether you need to email donors versus posting on Facebook—is one thing. paragraphs in your emails. What Is a Donor Engagement Strategy?

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sgEngage

JULY 6, 2022

Experts and popular advocates will support the organizations they care about on social media and market that organization to their thousands — or in some cases, millions — of followers. The concept, however, is effective on any marketing channel. Supplement Your Other Marketing Efforts. Don’t make this mistake!

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Forum One

MAY 18, 2021

Your audiences expect a seamless experience across all of your digital ecosystem channels. Whether they are browsing your website content on their desktop or scrolling through your social media posts on their mobile phone, it’s crucial to create continuity across all your marketing touchpoints.

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sgEngage

JUNE 11, 2024

Then you need to identify the right students and deliver that message to those families at the right time using the right marketing channels. Having events on our online enrollment system checklist also enabled us to become more powerful marketers by setting up triggers to send email invites and reminders.

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Get Fully Funded

JUNE 14, 2023

Consider your communication channels. Consider which types of communications result in higher engagement and which channels these communications take place through. Ask your donors which channels they would prefer your nonprofit use to reach out to them. Phone call. Social media. How frequently does the donor give?

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Greater Giving

JULY 25, 2024

Effective Event Marketing and Promotion A successful fundraising event relies on effective marketing and promotion to attract attendees and generate excitement. A well-executed marketing campaign will build anticipation and drive ticket sales. CFRE Webinars from industry leading professionals.

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Nonprofits Source

SEPTEMBER 1, 2017

In this weekly nonprofit marketing link roundup , we’re taking a look at articles that are all about online fundraising strategies. Whether you’re fundraising, selling a product or providing a service, the way in which you market to people really isn’t all that different. Promote content across multiple channels.

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