Nonprofit Tech for Good

DECEMBER 9, 2022

Healthy nonprofits diversify revenue by tapping a variety of resource streams and funding channels. Major Gifts. Email Marketing and Customized Giving. Their contact and gift information is saved in your CRM, a thank you note and receipt are automatically sent, and you are ready to solicit donations again in the future.

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Nonprofit Tech for Good

JANUARY 13, 2020

Many nonprofits fear that asking a donor for additional support, after they’ve already made a donation, will turn them off from making future gifts. Include links to your active social media channels like Facebook, Twitter, Instagram, and YouTube. Now you want to know, is it appropriate to ask your supporters to take further action?

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% RED: Multi-channel Fundraising Utilizing a combination of digital tools, social media, email, website, and traditional media allowed these nonprofits to reach diverse demographics several times. Multi-channel strategies were crucial for broad outreach, frequency and engagement.

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Nonprofit Tech for Good

NOVEMBER 22, 2021

Sure, many gift-buyers will continue to turn to Amazon, Walmart, and Target, but increasingly c onsumers are being more mindful with purchases. For example, Heal the Bay’s Gorgongosa Coffee : Don’t promote everything in your Shop all at once on your channels. You know your audience best. Build up excitement about new products.

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Nonprofit Tech for Good

APRIL 3, 2022

Make a “ stretch gift ” that is very generous and is outside your normal giving pattern. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. For example, could people who donate every year be cultivated for a larger or monthly gift?

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Nonprofit Tech for Good

DECEMBER 28, 2021

You’ll also want to make sure you know which of those donors are contributing monthly versus giving one-time gifts. Send a personalized thank you or welcome email. You likely already acknowledge the contributions you receive through automatic emails or tax receipts. These emails can be fun, friendly, and informative.

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EveryAction

OCTOBER 26, 2022

Is there something you can do now to influence their end of year gift? Warm your donors up with some thoughtful stewardship through a channel that will help you get through: mobile. You are 8 times more likely to get a response from a text message than a voicemail or email. They tell you how your gift made a difference.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

Show them precisely what impact their gift will make. Similar to how consumer brands use holidays like Black Friday and Cyber Monday to ignite the spirit of the holiday season and boost foot (or click) traffic, nonprofits can leverage Giving Tuesday to attract donor awareness, gifts, and loyalty. Provide suggested donation amounts.

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Nonprofit Tech for Good

APRIL 23, 2019

Does it allow donor wealth screening to assist Major Gift Officers? Does the CRM enable you to send emails directly from the platform or does it require the implementation of an outside tool to address this communication channel? Does it streamline processes and meet the donor needs? 5) Outcomes and Analytics. Outcomes matter.

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Nonprofit Tech for Good

APRIL 21, 2022

Whether with an email or a text message (or even a phone call!), Receiving that small gift—along with annual updates on how “their” animal is doing—is measurable, touchable, huggable proof that an annual subscription is a big deal. It sounds simple, but nonprofits shouldn’t underestimate the importance of the personal touch.

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Bloomerang

OCTOBER 15, 2024

A time when many nonprofits ramp up their email volume to try to get more gifts. And sure, there is absolutely an upside to sending more fundraising emails —you may raise more money. But before you see this as a permission slip to send 5x your normal amount of emails, let’s consider the downside of higher email volume.

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Nonprofit Tech for Good

AUGUST 29, 2022

Most nonprofits use marketing tactics to recruit, like emails, social media posts, blog posts, and web pages. Once you have a core group of volunteers, word-of-mouth can be one of your best channels for finding new volunteers. Instead of manually sending hundreds of reminders and check-in emails, use an automated process to save hours.

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EveryAction

NOVEMBER 9, 2022

Many nonprofits have finalized their plans, but some are still adapting and adding tactics, like tweaking donation page settings, updating social media images, or double-checking that their organizations are in alignment with email best practices before the big day. What was special about the better-performing email ?

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Get Fully Funded

SEPTEMBER 7, 2021

A matching gift is a great opportunity to leverage a generous donation from one donor, or a group of donors, to bring in even more money from other donors for your nonprofit. Their support lets you tell other donors: A generous donor has offered to match every gift made toward the laptops dollar-for-dollar up to $3,000!

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Achieve

NOVEMBER 3, 2021

In this article, you’ll learn how to run a multi-channel fundraising campaign as efficiently as possible. First tip: be selective about what channels you use. You don’t need to be on every channel out there. Let me repeat that: you don’t need to be on every channel out there! multiple times on multiple channels.

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Charity Village

NOVEMBER 17, 2022

Summary: Email marketing is an important communication channel for nonprofits. Whether you’re sending newsletters or fundraising appeals, you can personalize your messages and connect with donors via emails better than you can with traditional advertising. But, how can you get the most out of your email marketing campaigns?

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Nonprofit Tech for Good

APRIL 5, 2024

You’ll want to be sure to keep the site up-to-date with any new details or information like the event itinerary, any add-ons or contests , food and beverage, raffle prizes or auction items, and player gifts. Leverage both organic and paid social media channels to help spread the word about the tournament. Email campaigns.

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Bloomerang

OCTOBER 16, 2023

What if there was one thing you can do right now to ensure your fundraising success and boost year-end gifts? I want you to know the impact of your gift this year. Thank them in a video email If you’re a Bloomerang customer you can use Gratavid to send donors personal video emails. Your voice mail or email?

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Nonprofit Tech for Good

APRIL 2, 2023

Simply enter a few details to guide it in the direction you want your email to go, and it will generate email and/or letter copy based on what you entered. By using ChatGPT, you can save time on writing promotional emails, recruitment posts, and even on-site signage copy.

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Candid

APRIL 14, 2021

One way to get more funding is to start or grow your major gifts program to channel resources toward an equitable recovery for all. Starting a major gifts program can be intimidating. First, define (or revise) what a major gift is at your organization. Major gifts fundraising is a team sport. Start somewhere.

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EveryAction

MARCH 22, 2023

Raise HECK Year-end donors want to feel appreciated, informed, and engaged with an organization beyond their gift. Send a thoughtful thank you email after year-end. According to the 2021 Fundraising Effectiveness Project , just 18% of first-time donors make a gift the following year. Here’s what two of our partners said.

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Bloomerang

AUGUST 16, 2024

Building a legacy giving program requires nonprofits to market the opportunity to leave a legacy gift. Email provides nonprofits with abundant opportunities to get legacy giving messaging in front of donors. Here’s how your nonprofit can integrate legacy giving into your email program.

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EveryAction

DECEMBER 2, 2022

These donations came from over 133,000 donors, who gave a median gift of $35 and an average gift of just over $99. Texting is a useful channel for days like GivingTuesday, since it can help organizations communicate the urgency of the time frame and make their asks feel more immediate—and the sky-high open rates don’t hurt either.

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EveryAction

JANUARY 13, 2023

It’s also important to note that this time period often sees high levels of mailed-in gifts, so while online giving is an important piece of the puzzle, there’s still more to come on the total cross-channel impact of the last week of the year.) Nearly 318 million emails(!) to engage supporters and raise much-needed funds.

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Bloomerang

NOVEMBER 10, 2023

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

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Bloomerang

JUNE 26, 2023

Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission. Determining where to start and what channels are most worthwhile can be confusing, especially when staff capacity and external pressures are involved.

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The NonProfit Times

SEPTEMBER 23, 2024

Regardless of whether a given nonprofit has experienced heightened fundraising success or is just keeping steady — or is even experiencing declines — organizations continue to diversify their revenue streams, with respondents indicating they pull revenue from between 15 and 17 channels.

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Neon CRM

JUNE 7, 2023

Knowing how to write effective fundraising emails is an increasingly important skill. Email is one of the most popular fundraising channels: 48% of donors prefer to receive updates and appeals in their inboxes, and email beats out social media, phone calls, and other digital channels in terms of fundraising performance.

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Qgiv

FEBRUARY 20, 2022

If you’re looking for a cost-effective and efficient way to ask for donations from your donors and prospects, look no further than a fundraising email! After all, email does have the highest return on investment of any marketing channel. With email, you can send numerous donation asks out with the click of a button.

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Top Nonprofits

AUGUST 20, 2021

As a nonprofit fundraising professional, you’re well aware that major gifts are some of the most important components of your organization’s overall fundraising strategy. These gifts make up a significant portion of your annual fundraising revenue, and they don’t just appear at random. Research major gift prospects.

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Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. It is not too late to raise major gifts this year. Julie: Let’s do it. That’s right.

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EveryAction

JULY 3, 2023

These include your donation page, email sign-ups, advocacy forms, and any other features that generate or collect engagement data from site visitors. When a donor fills out an automatically mobile-optimized EveryAction donation page, you’ll be able to instantly use that data to inform campaigns in other channels, from email to telemarketing.

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EveryAction

OCTOBER 12, 2022

Year-end can be understandably very focused on fundraising, but given the importance of strong donor stewardship and high inflation that may place donating out of reach for some supporters, many nonprofits are curious about how to engage their donors without asking for gifts. Here’s what they said.

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Get Fully Funded

OCTOBER 23, 2022

Don’t be afraid to ask for a larger gift than you might at other times during the year. People tend to give bigger gifts on Giving Tuesday, especially when that gift will help change a life and your donor is clear about how their gift will make a difference. Matching gifts are very motivational for donors.

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M+R

FEBRUARY 10, 2022

We reported on some of the variability between nonprofits, the continuing importance of email, and the success of paid search advertising. First off, the change in the number of gifts, year over year. From 2020 to 2021, among this group of nonprofits, the number of gifts declined by nearly 10%. EMAIL FUNDRAISING.

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Nonprofit Tech for Good

MAY 31, 2020

Like you, many of your constituents are also working from home, using their personal cell phones and email addresses. Your supporters often engage with your organization using more than one channel. They give online through your website and emails. Use your social media and email campaigns wisely. Everyone has agreed.”.

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Nonprofit Tech for Good

OCTOBER 25, 2019

2) Cross-promote via multiple channels. Another way to work around limited organic reach on Facebook is to promote Fundraisers via your other communication channels (this approach also has the benefit of being free). Bonus Tip: Identify Major Gift Prospects . 3) Send direct invitations to past creators.

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