Nonprofit Tech for Good

MAY 31, 2020

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. They depend on the quality of the data collected in their donor management system. The bottom line: if you can’t reach your donors, you can’t solicit them. What would you do differently?

Survey 340

Survey Virtual Nonprofit Sponsor 340

Achieve

OCTOBER 6, 2023

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. Social Media Engagement Rate When it comes to securing support on social media, getting your nonprofit’s content in front of prospective donors is only the first step.

Social Media 52

Social Media Metrics North Carolina Media 52

Bloomerang

SEPTEMBER 27, 2024

According to the latest M+R Benchmarks report , mobile message volume for nonprofits increased by 40% in 2023, indicating that this channel is here to stay. Text-to-give (also known as text-to-pledge or text fundraising) is a form of mobile fundraising in which donors give by sending a keyword to a text fundraising phone number.

Platform 57

Platform Mobile Giving Pledge 57

sgEngage

APRIL 10, 2023

Spend time strengthening donor relationships. For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors.

Demographics 81

Demographics Retention Donor Research 81

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Direct mail fundraising can also feel more personal for donors, especially when your messaging aligns with their preferences. This channel also tends to see positive returns—for every $1.27

Mail 52

Mail Fundraising Nonprofit Channel 52

Greater Giving

JULY 2, 2024

Gazala Uradnik, founder of GFS Events , joined us to talk about event budgeting, revenue producers, and how to make the most of each of your revenue channels. Make sure everyone involved in the event, from staff to volunteers to vendors, is aligned with your reason. Bring all of your fundraising decisions back to this mission.

Challenge 52

Challenge Fundraising Sponsor Pledge 52

Saleforce Nonprofit

AUGUST 12, 2021

Organisations across the world are responding to the devastating pandemic by using everything at their disposal to make lasting change in their communities, and Giving Tuesday offers a significant fundraising opportunity for the sector to recruit new supporters and volunteers. An engaged and inspired donor is a repeat donor!

Giving 112

Giving Tips Game Digital 112

Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. This data is the key to unlocking personalized experiences for your donors. To prepare for the planning stage, get to know your donors by: Using data analytics tools.

Marketing 52

Marketing Analysis Nonprofit Audience 52

NonProfit Hub

JANUARY 28, 2021

email marketing is one of the most effective channels for nonprofit organizations. To help you understand this, let’s look at Campaign Monitor’s research which states, that ‘ donors prefer email.’ Around 42% of donors prefer to hear from nonprofits via emails. Here are 5 nonprofit email marketing mistakes to avoid. .

email 84

email Marketing Spam Rate 84

NTEN

JUNE 29, 2011

When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? The truth is, ROI can be calculated in a variety of ways. At EDF, we wouldn't disagree with that, but we do think it has the potential to become a competitive source of donors and activists.

ROI 94

ROI Facebook Advocacy Social Media 94

Nonprofit Tech for Good

JUNE 23, 2020

As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors.

Practice 342

Practice Online Fundraising Nonprofit 342

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). The characteristics of your donor base. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area.

Giving 122

Giving Metrics Retention Demographics 122

Bloomerang

NOVEMBER 10, 2023

Did you know that, on average, 88% of total nonprofit donations comes from just 12% of donors? This small portion of your nonprofit’s supporter base is known as your major donors. To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. billion in 2022.

Gift 103

Gift Raise Guide Relationship 103

Byte Technology

NOVEMBER 18, 2015

Social media efforts, specialized events, crowdfunding … it’s never been easier to stay in touch with dedicated volunteers and financial donors. Indeed, email is being cast aside more and more in favor of other forms linking donors to the causes they want to support. Be personal in your greeting by using recipients first names.

email 100

email Campaign Effective Fundraising 100

Allegiance Group

NOVEMBER 2, 2023

Every nonprofit website should include key features to optimize fundraising, promote brand awareness, and attract volunteers. Instead, a website is a space you can utilize to increase fundraising, promote brand awareness, and find volunteers. When done correctly, an organization’s website should have a high ROI and lasting impression.

Websites 52

Websites Calendar Registration Social Media 52

Nonprofits Source

MAY 15, 2024

This means that you’ll need to be more economical with your efforts, choosing only the communication channels and tactics that truly resonate with your audience. This database will reveal your customers’ traits, preferences, buying patterns, and more, helping you develop donor-driven engagement strategies. Perform market research.

Map 52

Map Digital Business Marketing 52

Qgiv

MAY 31, 2023

Social media is a very effective method to connect with current and potential donors. When you increase engagement with them, you’ll find new followers, build deeper relationships with the followers you already have—and turn your followers into donors. As each social media channel is unique, your audience will be different too.

Social Media 52

Social Media Share Media Social 52

Kindful

AUGUST 17, 2021

Digital technology is making it increasingly easy for boards and volunteers to engage with and support their organizations. Another immediate benefit of using technology like this is the opportunity for deeper donor engagement. Accept that digital fundraising is more efficient than traditional methods, achieving better ROI.

Digital 62

Digital Fundraising Synchronous Empowerment 62

Bloomerang

NOVEMBER 16, 2023

This guide will explain how the process works and ways to optimize your campaigns to raise more from this channel. Text-to-give (also known as text-to-donate, text-to-pledge, or text fundraising) is a form of mobile fundraising that asks donors to send a keyword to a text fundraising phone number.

Mobile 57

Mobile Guide Giving Fundraising 57

DipJar

NOVEMBER 15, 2022

Whether your nonprofit is working to improve volunteer management or the success of your community outreach programs, you’re likely considering the impact of your planned or existing actions. . Improve marketing and fundraising efforts and earn buy-in from donors. Do you want to recruit more volunteers or recurring donors?

Metrics 52

Metrics Impact Guide Literacy 52

DipJar

SEPTEMBER 12, 2022

A marketing strategy is essentially your game plan for reaching prospective donors and turning them into lifelong supporters. Acquire new donors. After you’ve conducted research and feel confident about who is most likely to donate to your cause, you can segment those donors into groups based on their common characteristics.

Marketing 52

Marketing Social Media Nonprofit Integration 52

NonProfit Hub

APRIL 17, 2024

For instance, you could create personas based on how individuals interact with your mission, whether as volunteers, donors, or beneficiaries. Interview audience members such as: Volunteers Donors Staff Board members Highlight individuals from all stages of the supporter journey.

Practice 36

Practice Organization Nonprofit Content 36

Bloomerang

MAY 31, 2022

That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Donor stewardship. Donor stewardship. Therefore, your fundraising strategy should address several key elements.

Strategy 107

Strategy Develop Fundraising Nonprofit 107

sgEngage

JUNE 4, 2023

They work with marketing, executive leadership, volunteers, accounting, donors, prospects, community leaders, and the board. Improve Donor Interaction Missing a chance to make a real connection with a donor is a motivation killer for gift officers. Automation can be an easy fix, especially for smaller gifts.

Knowledge Worker 69

Knowledge Worker Fundraising Gift Gartner 69

Neon CRM

AUGUST 18, 2023

The goals you set will help you plan the rest of your campaign: The channels you use for appeals, decisions about your event, and even the types of stories you’ll tell your donors will hinge on the goals you’ve set for your campaign. To set effective goals, use the S.M.A.R.T To set effective goals, use the S.M.A.R.T

Guide 52

Guide Fundraising Mail Metrics 52

Nonprofit Tech for Good

NOVEMBER 29, 2010

Organization Size: 125 exotic cats, 9 paid staff, 107 volunteers, 80,000 supporters. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. The ROI for us is measured in lives saved more than just the money raised to do so. Organization: Big Cat Rescue. Name: Carol Baskin. Title: CEO.

Social Media 241

Social Media Interview Examples Media 241

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), Text-to-Give and/or Mobile Wallet Donors. Facebook Fundraising Mobile Media Social Media Twitter ROI (Return on Investment)'

Mobile 184

Mobile Track Media Fundraising 184

DNL OmniMedia

MAY 25, 2022

Fundraising and Donor Analytics. The ultimate goal is to uncover trends, understand performance, and discover useful next actions to help nonprofits achieve their fundraising and donor stewardship goals. For example, you can understand what impact, if any, a new communication channel had on fundraising outcomes. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

CauseVox

JUNE 9, 2021

Either way, it’s time to brush up on your peer-to-peer fundraising chops and check out some online fundraising ideas that you can use to attract donors to your nonprofit. When your donors fundraise for you, they build credibility for your cause. Tip: Leverage existing matching gifts from your donor’s employers as well.

Ideas 98

Ideas Online Fundraising Charity 98

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

EveryAction stores over 89 million "Action Profiles" of donors and supporters, which means that a significant number of EveryAction forms come pre-filled. Custom reports offer a real-time picture of your supporters across all channels. Ever see those volunteers asking for your support on the sidewalk?

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

Nonprofit Tech for Good

JANUARY 14, 2013

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), 50 a month there really is no excuse to be using.gmail.com,yahoo.com, or.hotmail.com as your email handle when communicating with donors, supporters, volunteers, and the general public.

Social Media 225

Social Media Media Management Social 225

Achieve

JULY 2, 2019

Grow your number of volunteers? . To help with consistency, a good first step is to take inventory of your social channels: Which social channels is your nonprofit on? How often are you posting on each channel? Hint: I typically recommend posting 3-4x per week per channel as a starting point. Volunteers?

Social Media 52

Social Media Media Hints Social 52

Qgiv

JUNE 24, 2021

When it comes time to make a splash with your big fundraising event, you want to attract as many potential donors as possible. Donations made through branded forms tend to be 38% larger than those made through generic forms, and donors are 70% more likely to donate again if the donation page was branded. You’ll get $40.00

Fundraising 59

Fundraising Press Social Media Sponsor 59

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Why is it important for nonprofits?

Channel 59

Channel Marketing Fundraising Mail 59

Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! Interview experts, volunteers, donors and board members.

Content 220

Content Ideas Organization New York 220

Qgiv

JUNE 23, 2021

Almost 50% of Boomer donors prefer to give with a physical check. 39% of Gen X respondents said they’re most likely to give as a result of a post they see on Facebook or other social media channels. 33% of donors in this age group prefer to give in response to social media channels, and 29% prefer to give via text messages.

Practice 52

Practice Marketing Fundraising Social Media 52

Qgiv

DECEMBER 15, 2021

Whether you choose one animal’s story to highlight all year, or you highlight a different story every month, this is a great way to communicate impact to potential donors and encourage sharing. Make it easy for donors to find out if their gift is eligible for a match. Offer a way for donors to offset processing fees.

Raise 52

Raise Money Donation Practice 52