Unify Your Nonprofit’s Omni-Channel Data with the Right Tech Stack
Allegiance Group
SEPTEMBER 26, 2024
Which communication led to the gift? This may be a simplified breakdown of omni-channel fundraising and marketing , but you can see how complex the attribution and data-collection side of it is. To do omni-channel well, you need the right tools. Of course, omni-channel performance can be challenging to communicate to leaders.
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