5 Questions: How to Make the Most of a Crisis Situation with Cross Channel Integration (Part 1)
NTEN
MARCH 24, 2010
Speaker: Charlotte Kresse, Adams Hussey & Associates. How to make the most of a crisis situation with cross channel integration. When a major or minor news story happens that directly impacts your organization, you want to ensure you have all systems ready to respond to maximize press, actions, and ultimately your bottom line.
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