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Multi-Channel Fundraising Campaigns: Storytelling Is Key

Beth's Blog: How Nonprofits Can Use Social Media

The above presentation comes from the NYC chapter of NTEN’s 501 Tech Club. to hear presentations about multi-channel campaigns , including the deck above from Rebecca Willett of Planned Parenthood Federation of America. How are you thinking about how your story is being told and retold through both traditional and social channels?

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5 Online Communication Styles for Nonprofits

Nonprofit Tech for Good

Your content strategy thus far has focused on what types of content your nonprofit plans to create and what channels it will use to distribute the content. Storytelling should be your top priority, but it should be balanced with a steady intermingling of marketing, fundraising, engagement, and curation. Storytelling. Engagement.

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5 Online Communication Styles for Nonprofits

Nonprofit Tech for Good

After your nonprofit has crafted a content strategy and created an editorial calendar (Chapter 7), the next step is to start thinking about the tone of voice of your content. Storytelling should be your top priority, but balanced with a steady intermingling of marketing, fundraising, engagement, and curation. Storytelling.

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Book Review: Nonprofit Storytelling in a Digital Age

Beth's Blog: How Nonprofits Can Use Social Media

My colleague, Julia Campbell, has just published a book, “ Storytelling in the Digital Age: A Guide for Nonprofits ” and was kind enough to share an advanced copy. This comprehensive book covers the following: Part One addresses storytelling readiness, especially now to transform your nonprofit’s culture.

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What is your nonprofit supporter’s decision journey in age of information overload?

Beth's Blog: How Nonprofits Can Use Social Media

Scaffolding by depth of relationship is a familiar framework for many nonprofits – whether it is donors or activists using the &# Ladder of Engagement.&# It has been applied to specific social media channels – for example Twitter Ladder or Facebook Ladder or to describes different levels of engagement across channels.

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), Now I am lucky if I can get through a first chapter much less read an entire book in less than 6 months. Before Myspace then Facebook and then Twitter, I was a voracious reader.

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A Really Cool Thing I learned from Reading Scott Berkun's Confessions of a Public Speaker

Beth's Blog: How Nonprofits Can Use Social Media

I'm focusing on these areas now: The presentation itself - the slides, the storytelling, the content. For example, how to deal with different physical environments in a chapter called "How to Work a Tough Room.". There is a chapter called "The Little Things That Pros Do" which is about the gadgets. The delivery.

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