Change Metrics Slides Test 
Amy Sample Ward
MAY 4, 2011
I want to share the slides here and especially some of the links and resources. I’ve documented the community and content mapping processes before, you can use the slides above to see the process or review the blog post with instructions. Metrics Tracking template! Analytics and Metrics. Content Mapping template!
Allegiance Group
FEBRUARY 14, 2023
We recommend you start with these 7 Key Database Metrics. 7 Key Database Metrics – Allegiance Group | (teamallegiance.com) At the most basic level, the goal is to understand if your donor base is growing or shrinking and how many new donors you will need to acquire each year to offset any projected attrition.
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Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 21, 2009
After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. It uses metrics to measure your results and help you improve your strategy over time. Defined Audience.
Classy
JULY 14, 2021
Registrants: Classy aims to increase the total number of registrants for the Collaborative year over year, so Alexa’s team reviews this metric first. The Classy team focuses on engagement metrics during the virtual event to encourage continued participation and see how invested the virtual audience is.
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 17, 2011
Example of A/B Testing Results. Testing and Coordinating: At this stage, the organization is regularly collecting data but in a bunch of different spreadsheets and collected by different people or departments. Data is focused on the metrics that are specific to social media channel. What is the difference?
Care2
AUGUST 22, 2013
Note , this was adapted from the book Social Change Anytime Everywhere by Amy Sample Ward and I. Look for opportunities to test different calls-to-action and other key content that is important to your organization. Run A/B testing for email subject lines and for content on landing pages for any email appeals or other actions.
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 19, 2012
What I really like about the start up culture is the commitment to using metrics for learning and continuous improvement. As I quizzed each fellow about their key metrics and how they measure, they gave solid answers about their conversion rates, registration rates, and more. And, the use of rapid prototyping was impressive.
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