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How To: Write Fundraising Auction Item Descriptions

Greater Giving

Auctions are a popular event for nonprofits to put on their fundraising calendars , whether hosted as a standalone affair or part of a larger function, such as a charity gala. Use Attention-Grabbing Language To make your headlines and auction item descriptions more tempting, use words that: Convey appeal (excellent, popular, quality, etc.)

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

charity: water , a nonprofit that brings clean and safe drinking water to people in developing nations, is leading the way when it comes to redefining nonprofit marketing; they are exceptional at inbound marketing, focusing on creating powerful content to inspire people to join their cause. How can your organization apply this?

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

That changed when LinkedIn was purchased by Microsoft in 2016 for $26.2 Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Don’t change just for novelty’s sake. This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.” A charity combating homelessness should feature stories of providing shelter, not just cute mascots. Apply those lessons.

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9 Free Ways to Increase Your YouTube Views

See3

Upworthy headlines are a good source of inspiration.) Here are a few good title examples from YouTube star PewDiePie for Charity Water and the Sierra Club. PETA does a good job of video description storytelling in their video “Circuses in 60 Seconds Flat.”. Pick tags that will be good for SEO.

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NpTech Tag: Change.org To Launch White-Label Social Network for Nonprofits, GeekToys that Give Geekbumps, and Blog Readability

Beth's Blog: How Nonprofits Can Use Social Media

Social Networking for Social Change According to TechCrunch , Change.org, a social networking site that links volunteers to causes and voters to politicians will launch a new white-label social network for non-profits. A new entry into the charity shopping category , is MAATIAM. What reading level is your blog? This is a must-read.

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The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

A good before and after will show how your organization is making real change. According to one study from the University of Massachusetts’s Center for Marketing Research , 71% of charities and nonprofits say social media is useful for driving online donations. What We Can Learn. Make-A-Wish America. The best part?