Remove Change Remove Channel Remove Influence Remove Trend
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To Get Close to Members, Follow MarTech Trends

.orgSource

Martech changes overnight. You need multiple eyes scanning the digital landscape to stay abreast of current and emerging trends. These are three interwoven trends that are currently in my sites. Exert Influence Influencers aren’t just for Instagram anymore. Add video plus influencers, and what do you get?

Trend 221
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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

What has changed over time? What is changing in our industry? Communicators are often on the front lines of coming trends and can spot challenges in the making. The numbers, statistics, and trends should inform joint initiatives. Adjust to changing circumstances. What is the future that we want?

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How Nonprofits Can Benefit from Continued Marketing During Times of Change

Media Cause

While societal change or financial instability may make folks more cautious about where they’re investing their money, it isn’t making them less human. But, think about which channels are critical and how you can reallocate staff time that would have been used for acquisition to content creation instead.

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Are Marketing and Fundraising Changing Permanently?

Saleforce Nonprofit

Fundraising teams at the eye of the pandemic storm have experienced an eye-watering pace of change the past two years. The 4th edition of the Salesforce.org Nonprofit Trends Report highlighted the positive impact nonprofits have experienced from investment in new payment methods, technologies, and skills. Many tried new things….but

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

The YouTubers who manage those channels know how to tell a story and they are experts in their field. Watch what is trending online. Do the Research Favorite playlists change quickly. These days favorite playlists change quickly! Influencers are not necessarily thought leaders. For one compelling reason.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

What has changed over time? What is changing in our industry? Communicators are often on the front lines of coming trends and can spot challenges in the making. The numbers, statistics, and trends should inform joint initiatives. Adjust to changing circumstances. What is the future that we want?

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9 Tips for Creating a Social Media Advocacy Campaign

Media Cause

The best time to drive action is when an issue is in the news or trending on Twitter. This is a critical time for participating in relevant social media conversations and using trending hashtags in your posts. Not every advocacy issue becomes a trending topic, so it’s important to create relevancy whenever possible.