Nonprofit Tech for Good

JULY 9, 2023

In a big change from Universal Analytics, GA4 reports on traffic and user acquisition. Creating and using UTMs The first place to start is to ensure your email blasts include UTMs on any links to your website. By default, it will be sorted by the Default channel grouping. Never add a UTM to an internal link on a website.

Track 247

Track Conversation Analytics Google 247

Nonprofit Tech for Good

APRIL 21, 2022

A major motivator for generous giving to nonprofit organizations is contributing to a solution and changing something for the better. Whether with an email or a text message (or even a phone call!), It sounds simple, but nonprofits shouldn’t underestimate the importance of the personal touch. 5) Give numbers. 6) Give reports.

Donation 317

Donation Impact Donor Social Media 317

EveryAction

SEPTEMBER 2, 2022

Instead of picking up the phone to call a friend, we might text them an address or a date and time to meet up for lunch or a volunteer shift. Texting is a unique channel because it’s immediate; it’s useful for sharing information and links to websites; and most of us carry it around with us in our pockets.

Mobile 130

Mobile Digital Fundraising Advocacy 130

Nonprofit Tech for Good

APRIL 2, 2023

Simply enter a few details to guide it in the direction you want your email to go, and it will generate email and/or letter copy based on what you entered. By using ChatGPT, you can save time on writing promotional emails, recruitment posts, and even on-site signage copy.

Tools 357

Tools Fundraising Analytics Analysis 357

Candid

MAY 14, 2024

Or discovered that your Instagram account’s email was set to the staff member who set it up in 2010 but hasn’t worked with you since 2012? Your first step is to change the password and set up two-factor authentication. On Instagram and TikTok, see what email account is attached to the account.

Social Media 85

Social Media Media Social Profile 85

Media Cause

NOVEMBER 3, 2023

Communication is the most important tool a project manager and their team has to help clients achieve their goals, especially in the ever-changing landscape of the current workplace. To ensure effective project communication, keep in mind these best practices for groups communicating in these virtual channels.

Project 105

Project Communication Management Doc 105

EveryAction

JUNE 21, 2023

While there’s often increased attention on issues affecting the community during Pride month, meaningful and lasting change happens when advocacy happens year-round. Creating change is not a “one-size-fits-all” effort—there’s room for many voices.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Neon CRM

MAY 17, 2024

A phone call gives you the opportunity to build real personal connections with the people who support you. With most nonprofit communications largely limited to digital channels like email and social media, calling your donors really stands out. Do you know how rare it is to receive a phone call without being asked for anything?

Support 88

Support Donor Phone Gift 88

The Modern Nonprofit

MARCH 26, 2024

By using cause-specific language that clearly conveys the urgency of needs on the ground, you can compel donors to take immediate action through their communications across channels. Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach. This creates a more meaningful ask.

Support 52

Support Donor Community Retention 52

M+R

JUNE 18, 2024

Do this now: start passing back hashed first-party data (such as email address) to your ads partners (such as Google and your DSPs). Google and many advertising platforms propose that we replace this identifier (cookies) with alternatives based on first-party data (like email, name, or phone number). It’s a complicated question.

Alternative 105

Alternative Google Audio Test 105

Nonprofits Source

JUNE 26, 2024

For example, if you identify a group particularly interested in one aspect of your impact, an email highlighting this need and showing how contributions will help is an effective way to reach potential major gift donors. Email marketing : Email remains the workhorse for nonprofits.

Gift 52

Gift Marketing Program Strategy 52

Bloomerang

NOVEMBER 8, 2023

.” If you want to test your message on me, email me your draft and I’ll give you feedback. Send out an email campaign to your current donors, volunteers, and board members. Keep the email concise and compelling, with a clear call to action. Use a 90-second video in your social media or emails. Thank you in advance.

Strategy 57

Strategy Social Media Gift Rate 57

Greater Giving

DECEMBER 15, 2022

Here’s what we’ll be covering to better utilize marketing for donor engagement: Core Nonprofit Marketing Channels . Integrating Marketing Channels . Core Nonprofit Marketing Channels. Let’s focus on these four main channels: Direct mail. Integrating Nonprofit Marketing Channels. Donor Profiles and Records .

Digital 75

Digital Marketing Donor Channel 75

sgEngage

JUNE 11, 2024

Then you need to identify the right students and deliver that message to those families at the right time using the right marketing channels. Having events on our online enrollment system checklist also enabled us to become more powerful marketers by setting up triggers to send email invites and reminders.

Application 80

Application Student Blackbaud Review 80

Nimble AMS

SEPTEMBER 23, 2022

To affect lasting change in your organization, you’ll need to empower all your stakeholders to become trailblazers. . Prioritizing data literacy will empower your staff as innovators, helping staff to enact lasting change at your association. . With bigger transition , consider making member committees to tackle the change. .

Literacy 110

Literacy Associations Train Training 110

Bloomerang

SEPTEMBER 27, 2024

According to the latest M+R Benchmarks report , mobile message volume for nonprofits increased by 40% in 2023, indicating that this channel is here to stay. Text-to-give (also known as text-to-pledge or text fundraising) is a form of mobile fundraising in which donors give by sending a keyword to a text fundraising phone number.

Platform 57

Platform Mobile Giving Pledge 57

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2013

Save the Children’s Ettoré Rossetti, Director of Digital Marketing & Social Media for Save the Children USA, emailed me an infographic on the impact of the Syria crisis on children. Of course, the infographic alone is not enough – it’s part of a multi-channel campaign.

Syria 110

Syria Children Channel Campaign 110

EveryAction

MAY 11, 2023

When you have a goal to meet—like asking a governing body to sign a bill into law, telling a CEO or other stakeholder to change a behavior or policy, or meeting goals around educating decision-makers on your issue area—you know you can’t do it alone. Share urgent calls to action across channels. understand what you need and why.

Advocacy 207

Advocacy Nonprofit Training Train 207

NonProfit Hub

JULY 27, 2024

For example, if your nonprofit works hard to reduce the effects of climate change, it’s probably not a good idea to approach a company that was mentioned in the newspaper last week because of its harmful environmental practices. These channels might include email, search ads , and other online resources. Direct mail.

Tips 51

Tips Nonprofit Companies Channel 51

Volunteer Hub

NOVEMBER 29, 2022

It is also important to note that volunteer expectations change. Establish communication channels. Communication Channels. You can manage this expectation by identifying how your volunteers want to contact you and by providing communication channels there. Because of this, ongoing evaluation is crucial.

Volunteer 76

Volunteer Management Kansas Canada 76

The Modern Nonprofit

APRIL 18, 2023

Consider the community you serve, the social issue you’re tackling, or the change you want to make in the world. choose appropriate channels Ensure you’re using the communication channels preferred by each audience segment. This may include email , direct mail, social media , phone calls, or in-person events.

Guide 52

Guide Donor Fundraising Social Media 52

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Be familiar with the organization’s case for support, annual reports, theory of change, and other collateral materials. Offer to help write (or edit) fundraising emails or letters. Be Informed.

Fundraising 328

Fundraising Mail Law Donation 328

Bloomerang

JANUARY 13, 2022

From emails to videos to phone calls and beyond, do whatever you can to personally connect with each of your donors and make sure that they know how much you value them and the incredible impact their giving has already had for those you serve. Just remember to vary the channels you use so your efforts don’t overwhelm your donors.

Fundraising 127

Fundraising Gift Social Media Donor 127

Saleforce Nonprofit

JANUARY 19, 2022

Would you try again, or quickly get distracted and forget as soon as something else on your phone caught your attention? Unfortunately, 27% of our attempts to sign up for email were unsuccessful, resulting in lost opportunities to engage. With so much information being sent via email, people’s inboxes can quickly become cluttered.

Support 98

Support Online Conservancy Test 98

Allegiance Group

MAY 1, 2024

Your nonprofit can have your best year-end campaign by incorporating data-driven planning, tapping into overlooked segments, crafting impactful storytelling strategies, maximizing digital fundraising channels, and cultivating donor fundraising and stewardship throughout the year. Keep reading to find out more! #1 We can help. #2

Campaign 52

Campaign Guide Fundraising Storytelling 52

Allegiance Group

JUNE 13, 2024

For example, the truth Initiative leverages a multi-step SMS, email, and social messaging campaign to spread awareness of—and stop—the sale of tobacco in Walgreens. Or, you could rally volunteers to phone their representatives if a regressive law is about to be passed in your state.

Marketing 52

Marketing Analysis Nonprofit Audience 52

Bloomerang

AUGUST 21, 2023

Embrace personalization : With the changes in donor expectations outlined in the report, prioritize the individualized touch in your fundraising communications. Diversify fundraising channel s: The report documents shifts in donor behavior and preferences. Stay agile and flexible : The fundraising landscape is changing rapidly.

Action 77

Action Report Practice Fundraising 77

The Modern Nonprofit

JUNE 27, 2024

A one-size-fits-all approach often falls short, as different donors may respond better to specific messaging or communication channels. For instance, younger donors may prefer digital communication channels like email or social media, while older donors might appreciate traditional mail or phone calls.

Communication 59

Communication Donor Strategy Picture 59

Nimble AMS

MARCH 22, 2020

Response to the COVID-19 pandemic is changing by the hour. Different people will hear messages differently, so utilize multiple communication channels to communicate with your members. Phone calls claiming to be a CDC, WHO, state, or government representative or an emergency responder.

Communication 78

Communication Help Tips Calendar 78

Bloomerang

JUNE 5, 2024

Establish open communication with your team using an instant messaging system or email cadence to keep everyone on the same page. Offer a QR code or link leading to the page so attendees can easily access it on their phones. Encourage your guests to share their involvement with your event on their personal channels as well.

Hosting 93

Hosting Sponsor Software Stream 93

Bloomerang

JULY 26, 2021

Your website serves as the central hub for your digital strategy, followed closely by the ways you drive folks to your website, including email, blog posts, newsletters, social media, text messaging, QR codes in print media, and advertising. Is it easy to share your website and other links via social media or email? .

Strategy 143

Strategy Online Fundraising Plugin 143

The Science Behind Engaging your Supporters

MAY 15, 2019

This year's report addressed issues such as email list growth and churn, the rise of monthly giving, and the impact of social media's peer-to-peer fundraising for nonprofits. Other factors could include the increased distance from the momentum of the 2016 election, or the impact of tax changes on donors.

Benchmark 81

Benchmark Digital Report Advocacy 81

Nonprofit Tech for Good

MAY 31, 2020

Like you, many of your constituents are also working from home, using their personal cell phones and email addresses. Your supporters often engage with your organization using more than one channel. They give online through your website and emails. Changing your narrative. Look for ways to grow in the meantime!”.

Survey 340

Survey Virtual Nonprofit Sponsor 340

Greater Giving

DECEMBER 12, 2023

This can include automating email responses, scheduling tasks, and leveraging data enrichment tools. Remove duplicates, correct inaccuracies, and validate contact information like email addresses and phone numbers. That’s why it’s important to explore the system’s workflow automation features firsthand.

Train 52

Train Training Team Data 52

CauseVox

JULY 18, 2023

Together, we’ll unlock the potential of using your plan to thrive in changing circumstances. Take a look at your fundraising totals for the year so far, along with any changes in your organization’s budget that need to be accounted for. Do you have any focus areas or targets that have changed? What about internal factors?

Develop 80

Develop Fundraising Pledge Track 80

Get Fully Funded

AUGUST 12, 2024

While this staff member doesn’t always need to be the spokesperson, it is helpful to have all media inquiries and interview requests come through one direct channel of communication. If you find someone who fits the bill, send them an email to introduce yourself and your organization so you can make that personal outreach and connection.

Media 59

Media North Carolina Local Nonprofit 59

Neon CRM

MAY 16, 2024

It’s great to send an email that references a donor’s past support, but it’s even better to send an email that references a donor’s $75 gift to a specific campaign in May 2022. Adding just a few more details can make a mass email feel like it was written for an individual donor. Will you help us change that?

Donor 95

Donor Chicago Gift Children 95