Intuition vs. Data: How VolunteerMatch Uses Data to Change the Way It Makes Strategic Decisions
NTEN
MAY 4, 2011
The project had some positive outcomes: we fixed an archaic registration and login process, and Facebook Connect kicked off a larger social media effort that is still paying dividends for VolunteerMatch today. Test small, incremental changes instead of overhauling everything. We charged ahead, investing months in the integration.
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