Remove Celebrate Remove Gift Remove Mail Remove Retention
article thumbnail

10 Proven Strategies To Help You Retain New Donors

Bloomerang

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

Donor 103
article thumbnail

What’s in My Mailbox | “We created a brand new revenue stream!”

Pamela Grow

But only print donor newsletters have the “sticky” quality that leads to greater donor loyalty — and the greatest gift of all, the bequest gift. Leading international fundraising copywriter, Lisa Sargent, calls print donor newsletters your “retention engines.” Take it from Jody-Joy O’Keefe of Bethany Health.

Stream 59
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

From Lost To Loved: Turning Lapsed Donors Into Devoted Donors

Bloomerang

The minute you understand and act on this, your retention rates will rise. It’s worth noting that a recent study by Philanthropy Daily found that 49% of lapsed donors who hadn’t made a gift in at least two years believe themselves to be current donors. I’m not coming to you today to ask for a gift. (Of How lapsed is “lapsed”?

Donor 83
article thumbnail

Turn your season of giving into a season of gratitude 

Candid

But unfortunately, the average donor retention rate in 2022 was 42.6%, making it the lowest rate on record. So, don’t wait for the year-end season of giving to be over to start prioritizing appreciation for donors’ gifts and inspiring their continued support. If you’re able, call donors within 48 hours of their gift.

Giving 85
article thumbnail

Lessons from MotivateMonday | 5 Things You Can Do to Start the New Year Strong

Pamela Grow

Jeff recommends: Stay vigilant with gift processing. Check gift reports daily If you know a gift was supposed to be received by year-end and you don’t see it posted, follow up with your Data/Donor Ops team Do what you can to support gift processing – and thank your team! There you have it!

Lesson 69
article thumbnail

Use These 11 Metrics To Evaluate Your End-Of-Year Fundraising Campaign

Bloomerang

After you’re done celebrating your wins, it’s time to evaluate the success of your end-of-year fundraising campaign. . This includes the cost to design, mail, print, and create the appeals, as well as the time that your staff spent working on the campaign. Total number of gifts. Average gift size. Median gift size .

article thumbnail

8 Tried-and-True (Secret) Individual Donor Fundraising Action Tips

Bloomerang

Ask them if they’ll write a brief handwritten note on the next appeal you mail (give them a few sample notes). If they can’t come into the office, send them a bunch of sticky notes to write and mail back to you; insert these into the appropriate envelopes. If you feel you get too many gifts a day to do this, reconsider.

Action 128