Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. And yes, that includes direct mail!

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The Fundraising Authority

DECEMBER 11, 2020

Well, okay, not totally for free – instead, try giving something away in return for a person’s name and e-mail address. You are collecting e-mail addresses on your website, aren’t you? What are you doing with your current e-mail contact list? Take a look at The Fundraising Authority website. Ask for (Just a Little) Action.

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Online Fundraising Mail Newsletter 243

Connection Cafe

MARCH 26, 2021

Digital marketing can reach new heights when it’s supported by a direct mail marketing campaign that works in tandem with your online strategy. To explain how this works, this article will discuss how direct mail can: Build Momentum. Direct mail can help give your fundraising campaigns a sense of progression. Show Gratitude.

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Nonprofit Tech for Good

OCTOBER 22, 2020

Gone are the days of list acquisitions and swapping of mailing lists. They are not places where individuals go first to seek out information about a cause or to make a donation. Different segments can be placed into different “donor journey” streams for more intensive cultivation.

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Social Media Donor Media Social 354

Get Fully Funded

AUGUST 19, 2024

Imagine having the power to tailor your mass communication, so that each donor feels personally connected to your cause. Preferred donation and communication channels: Knowing donors’ preferred methods of giving (online donations, mailed checks, text-to-give) ensures a convenient donation process. This is the magic of donor data.

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Data Marketing Donor Mail 59

EveryAction

MAY 11, 2023

Look across silos: Another place folks miss is not looking for advocates in obvious places. Board members, donors, coalitions partners, and folks who have signed a national list but have not taken a local action are all good places to find some of your best volunteers. Get in touch at TheCampaignWorkshop.com !

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Advocacy Nonprofit Training Train 207

Qgiv

SEPTEMBER 25, 2024

Qgiv’s Generational Giving Report is here to help you better understand how different generations discover, give, and stay connected to the causes they care about. Gen Z is also eager to gather and support the causes they care about! Want to learn more?

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Nonprofit Tech for Good

AUGUST 19, 2023

Why It’s Important to Accept Online Donations Collecting online donations can be a powerful and budget-friendly way to raise funds for your cause or organization. Nowadays, life’s moving fast, and donors really appreciate the option to give when they want to, without dealing with going somewhere or mailing a check.

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Nonprofits Source

JUNE 26, 2024

Your nonprofit’s need to make the most of its limited resources likely causes your team to spend much time and effort on successful marketing strategies. Lean on your existing network When you’re looking to garner more support for your cause, your first instinct may be to acquire new donors.

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Nonprofit Tech for Good

FEBRUARY 1, 2021

When golfers and sponsors register online, real-time information is collected all in one place and can be accessed by organizers, volunteers, and even golf facility staff. Fundraisers and event organizers have more on their plates than ever. Easily promote your event to a wide audience. How to Get a Free Website through Golf for Good .

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Qgiv

MAY 24, 2023

While they may not be giving on the same level as Baby Boomers, Millennials are proving that they’re a charity-minded generation that wants to support causes that resonate with them. When stewarding Millennials, don’t forget to offer them volunteer opportunities so that they can make a direct impact on your cause by donating their time.

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Neon CRM

MAY 31, 2023

Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail. It can be difficult to track people who read a direct mail appeal and respond by donating online.

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Statistics Fundraising Metrics Mail 97

Bloomerang

FEBRUARY 20, 2024

Call before sending Immediately after dropping an appeal letter in the mail to top-tier and second-tier donors, call them to announce that an appeal will be coming in the mail. This personalized touch adds a human element and shows donors the faces behind the cause. Leave a voicemail if they don’t answer.

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BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

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Mail Money Raise Tips 61

Nonprofit Tech for Good

FEBRUARY 17, 2022

A good CRM like HubSpot or EveryAction can help you do that, or if not, pulling available data into a centralized “source of truth” is a good place to start. Your most passionate volunteers have a lot of useful data floating around in spreadsheets, e-mails, texts, and minds.

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Tips Fundraising Management Cancer 318

Bloomerang

AUGUST 2, 2024

You’re probably already thinking about your mail appeal. ” I’ve even offered chocolate tastings at these events (if you’re going virtual, you could mail some sample chocolate kits in advance). Usually, folks will have a personal connection to the cause. Think about different story protagonists.

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Strategy Fundraising Philanthropy Facilitation 107

Nonprofit Tech for Good

JULY 25, 2019

Nonprofit fundraising events can be a great opportunity to bring the support of donors, volunteers, and fundraisers together in real life to rally around your cause, whether it’s through a nationwide 5k or a local bowl-a-thon. 8) Have a post-event strategy in place before the event. 1) Start with a clear goal.

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The NonProfit Times

JULY 1, 2024

Bottom line: You don’t have to worry about political causes overshadowing your requests for giving. Broadcast stations are legally required to give preferred rates and space to political causes during election windows. Email & Digital It’s essential to be thoughtful about how you present your work.

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Sponsor Challenge Fundraising Broadcast 52

NonProfit Hub

JUNE 20, 2016

Ask yourself—what caused you to take action? Something had to catch your eye in the first place to get you to read that special offer. Now it’s time to build a direct mail piece that has the same outcome. But even if you have the best offer, there’s much more that goes into a direct mail piece to make it effective.

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Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). On behalf of your organization, investigate ways to receive money that the organization may not have in place already. your neighbors. your family members.

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Nonprofit Tech for Good

APRIL 10, 2021

Thanks to technology, there’s no need to spend hours processing mailed registration forms, checks, receipts, and entering information in endless spreadsheets. The good news is regardless of these changes, the primary focus of the event remains the same—golf and your cause. 2) Upgrade to online registration.

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Practice Fundraising Registration Virtual 318

Bloomerang

MAY 3, 2021

One place I worked saw appeals with notes get a 30%+ rate of return vs. a 4% return from appeals without notes! . Ask them if they’ll write a brief handwritten note on the next appeal you mail (give them a few sample notes). ACTION: Put a system in place to hand sign thank you letters. Personal handwriting screams “open me!”

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Action Donor Tips Fundraising 130

Nonprofit Tech for Good

DECEMBER 6, 2019

You might consider mailing save-the-dates, formal invites, or a packet or tangible reminder ahead of the event, but be sure to also take full advantage of digital channels —emails, your organization’s newsletter, social media channels, and the like. 6) Use web-based tools to keep everyone on the same page and all the information in one place.

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Practice Tips Fundraising Sponsor 243

Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. 8) Embrace Cause Awareness and Giving Days.

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Practice Online Fundraising Nonprofit 342

Neon CRM

MAY 16, 2024

Their past donations prove they’re committed to your cause, and their familiarity with your organization means they’re often easier to engage than brand-new supporters. First, it reminds the donor that they gave in the first place. People donate when they feel an emotional connection to the cause and to a specific organization.

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Nonprofits Source

JULY 22, 2024

As digital natives, technology is an essential resource for Millennials and Gen Zers to stay connected with and up to date about the people and causes they care about. Streamline the donation process with easy-to-scan QR codes in your direct mail and flyers that take them directly to your donation page.

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Tips Nonprofit Social Media Demonstration 52

Pamela Grow

OCTOBER 4, 2023

We hope that you will be able to take part in one or more of the many exciting events that we are offering this year and experience firsthand the pride we take in supporting our cause. Whether it’s a sick child or a struggling family, stories humanize your cause and make it relatable. Use this space wisely.

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Template Results Fundraising Storytelling 52

EveryAction

JULY 31, 2023

In order to make the most of the opportunity this year, it’s important to have a well-thought-out strategy in place. This may include some combination of email marketing, social media posting, direct mail, and your nonprofit’s website ! Try these proven tips and tricks to yield impactful results!

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Gift Guide Calendar Philanthropy 201

Kindful

JUNE 15, 2021

The easier you can make it for your supporters to donate to your cause, the better, and many of them will be looking to do that via their computers and phones. Chances are, you already have at least some of the digital tools in place to collect donations. Direct mail. Some people prefer to make a donation by mail.

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Online Donation Fundraising Mail 80

Bloomerang

JUNE 25, 2024

Others mistakenly believe donors don’t need or want to hear about the cause during vacation season. Take time off (really, truly off) This is your starting place. Look at your recent emails and direct mail to donors. Some fall into summer paralysis, feeling spent by a busy spring and overwhelmed by the thought of a busy fall.

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Nonprofits Source

SEPTEMBER 27, 2023

Nonprofit Animals hold a special place in our hearts, which is why it’s so important for your nonprofit to protect and advocate for their well-being. Personalize these email campaigns to make donors feel appreciated and connected to your cause. Seek partners whose missions and values align with your nonprofit’s cause.

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Marketing Tips Influence Nonprofit 52

Allegiance Group

JUNE 28, 2024

They may want to donate, but they also may want to volunteer, advocate, or serve your cause in another way. Think about it: a young professional couple with no children is likely financially in a very different place than a couple with kids in college. By giving them opportunities to engage, you build long-lasting, deep-seated roots.

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Donor Files Gift Game 59

CauseVox

SEPTEMBER 9, 2024

Here are some ways you can fundraise during year-end: Email “asks” A phone-a-thon Online crowdfunding campaign Peer-to-peer fundraising Direct mail pledges A one-day giving blitz such as GivingTuesday Virtual events Incorporate a matching grant Delegate Tasks: Once you set your goal and plan, it’s time to delegate.

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Calendar Fundraising Template Campaign 89

ASU Lodestar Center

MAY 29, 2013

My internship took place at Fairbanks Youth Advocates in Fairbanks, Alaska. We worked on finding sites, and then mailed out 15 letters. After two weeks, we had an agreement in place. Once this was all in place, we worked to make the emergency shelter a Safe Place. Dick Erwin. It was from a church in the community.

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Alaska Causes Americorp Arizona 80

Pamela Grow

JULY 24, 2024

If you aren’t sure where to start with organizing your nonprofit’s auction, you’ve come to the right place! Since bidding takes place in real-time, live auctions are best held in person, and you’ll need to set aside a specific time during your event for all attendees to participate. Email marketing. Social media.

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Impact Tips Organization Nonprofit 52

Neon CRM

JUNE 8, 2023

What Not to Do Growing your nonprofit email list is an important step toward increasing support for your cause, but some growth methods come with negative consequences. You’re muddying your list with a random assortment of people instead of having a “clean” list full of those who want to support your cause.

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Candid

NOVEMBER 30, 2022

So, consider creating a communications calendar from GivingTuesday through December 31 st and using email, snail mail, social media, telephone calls, and even SMS messages to connect with donors and remind them to give. It’s easier and more efficient because these people already know you and care about your cause. Want to learn more?

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