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Hats, Horses, and Hope: How to Host a Winning Kentucky Derby Event The thrill of the race, the mint juleps flowing, and the outrageous hats – there’s something undeniably fun about the Kentucky Derby event. Add a big screen to project the actual Kentucky Derby Race for the ultimate viewing experience.
If you know you have a supporter base that are planning to give up drinks, treats, or Starbucks, challenge them to donate what they would spend on those weekly cocktails or daily croissants to your cause. Local libraries may also be open hosting egg-hunters for a good cause. Kentucky Derby Party (first Saturday in May).
A crisp brand meaning should be the filter for decision making internally as well as externally, especially regarding the building of community around the organization’s cause, partnerships, communications and revenue generation. It’s got to be an invitation to join a cause and a movement.”. SafeAmerica Foundation , Bill Soule.
Silent auctions , whether online or in-person, bring your community of supporters together to fund your mission and celebrate your cause. Ability to accept donations during event registration to drive greater support for your cause. Packages range from memorable event experiences like the Kentucky Derby to tropical vacations.
Many of these corporate partners would likely be thrilled to support your auction (after all, 77% of consumers want to make purchases from companies that support charitable causes). Leverage the mutual benefits of corporate partnerships by asking your sponsors to contribute a corporate package or basket to your auction.
Tammy Moloy is a guest contributor for Nonprofit Hub, and a Senior Consultant with Ashley|Rountree and Associates, a leading regional non-profit consulting firm based in Louisville, Kentucky. Our Development Assistant just sent out our Gala Sponsorship Form to our past sponsors.”. If you don’t ask, the answer is always no.”
So Kentucky Fried Chicken is doing a cause marketing promotion for the Susan Komen Foundation. I completely understand about getting corporate sponsors and cause-related marketing deals. You know, the one that fights breast cancer. And there are a lot of people scratching their heads about that. Some are even angry.
The daffodils are blooming, the Kentucky bluegrass is coming in, and the winter jackets are headed toward the back of the closet. Again, this is another case where engagement helps deepen the bond between your cause and your supporters, who in this case, are your neighboring businesses. It’s spring! Give Them A Tour.
Glasspockets.org is a website sponsored by the Foundation Center that is focused on transparency among funders. Foundation for a Healthy Kentucky. ? A revealing fact is that 70% of the approximately 80,000 U.S. foundations still don’t have websites, quite possibly intentionally. Recent ones include: ? Annenberg Foundation. ?
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