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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

It’s not just about age and location; it’s about understanding why someone cares about the cause, what drives them, and what barriers might be preventing them from contributing. There are so many tools available to us in this day and age to access some really meaningful data about our current donor base.

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Google Ad Grants 101: What You Need to Know

Neon CRM

Google Ad Grants is a program aimed at helping nonprofits share their causes with the world. If you’re a nonprofit, those ads can help you reach new audiences, connect with donors who are looking for a cause like yours, promote your events, and more. What are Google Ad Grants? How Do They Work?

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How Donorbox powers these nonprofits’ fundraising

Socialbrite

From nonprofits to churches, organizations have launched onlilne campaigns on behalf of a variety of causes using the company’s donation platform. While they all have different hints and tactics for success, there is one thing they all share in common: They’ve incorporated donation software into their arsenal. Conclusion.

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Donor Retention: Reasons to Keep Your Supporters Giving Year Round

Greater Giving

But as we kick off 2023 and look back at what worked well in 2022, an excellent tool for evaluating donor retention is to look at the donors that gave last year but unfortunately not this year (LYBUNT) and work on engaging them with new opportunities to give. Yes, results are important but so is the cause behind them.

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5 Technology Tips for Increasing Matching Gift Revenue

DNL OmniMedia

For example, let’s say your fundraising team is looking to increase your matching gift efforts and collect more corporate donations for your cause ( hint: you should be !). Equipping your organization with matching gift-specific technology and making the most of your existing tech tools can go a long way. Match ratios.

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Social CRM, part 1

Zen and the Art of Nonprofit Technology

Beth pointed us in the direction of Jeremiah Owyang , who I’d been reading a little for a while, but had lost track of, since I don’t follow the social media space carefully. How do you know which of your Facebook fans/Causes members are also a donors (separate from donations through Causes)?

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7 Ways to Get Ready for End-Of-Year Giving Today

Cloud 4 Good

There are a number of ways that Salesforce helps to ensure that your data is kept clean when it is coming into the system – duplicate management tools, import matching processes, and validation rules/required fields on records to make sure that all the relevant data is there. Optimize Your Giving Pages.

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