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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

Social media is powerful because it leverages social influence – people trust information from those within their networks. They are more likely to donate to a cause, attend a virtual event, or volunteer when they are invited by people they know and trust. Social media makes participating in campaigns easy and fun.

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6 Donor Behavior Trends to Guide Your 2024 Fundraising

Allegiance Group

Some donors gave less or not at all, while others continued to support their favorite causes, even giving more than they did during COVID-19. Fewer Donors, Higher Average Gift Many organizations noted a decrease in the number of donors. Nonprofits say: “Increase in small individual gift giving, long-term giving increases over time.”

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25 Global Trends in Giving That Nonprofits Need to Know About

Nonprofit Tech for Good

These donors are most likely to support the causes of children and youth (15%) , health and wellness (11%) , and animals and wildlife (11%). 7) 33% of donors worldwide give tribute gifts and the top three occasions are memorials (43%) , birthdays (25%) , and religious holidays (10%). View: Giving Trends in South America Data Sheet.

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2022 Wrapped: Year-End Fundraising Edition

M+R

For our overall analysis, we included only one-time gifts — ongoing monthly revenue is not included in those numbers, and all gifts are in the months of November and December in order to include Giving Tuesday. 71% of the nonprofits surveyed saw a small decline in year-over-year revenue, and 60% saw a decline in the number of gifts.

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How to Maximize Success Stories Across Your Nonprofit’s Digital Channels

Nonprofit Tech for Good

There’s still time for your organization to secure important year-end gifts—if you can capture people’s attention and motivate them to support your cause. PIH’s website has an “Our Impact” page that highlights their positive influence around the world. How can you break through the noise? Final Thoughts.

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How to Attract Donors From Around the World With Your Virtual Event

Classy

A virtual event for fundraising is your opportunity to introduce your cause directly to a worldwide audience of donors, as long as you have a solid plan to attract them. Feature team fundraising pages to tie participants’ stories to your cause. Build registration tiers with more incentives to promote higher gift amounts .

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Creating a Monthly Giving Program: Tips for Nonprofits

Bloomerang

A pool of planned and major gift prospects. You can conduct prospect research within your monthly donor pool to identify planned and major gift prospects. Monthly donors can feel more fulfilled knowing that their donations can lead to a greater cumulative impact than a one-time gift. Higher donor lifetime value. Your website.

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