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5 Fundraising Email Best Practices

Neon CRM

Fundraising is almost certainly a critical part of your organization’s communications strategy, so you’re probably familiar with most of the tried-and-true fundraising email best practices. These five fundraising email best practices will help you create connections with your constituents that inspire giving.

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Creating a Winning Nonprofit Welcome Series: 101 Guide & Examples

Whole Whale

New subscribers should be eased into what your nonprofit is about, the community, mission, stats and language you use to talk about the cause. So once you’ve registered that brand-new email subscriber, what are you going to do next? Hint: Email them.) Welcome to Welcome Series 101.

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Creating a Winning Nonprofit Welcome Series: 101 Guide & Examples

Whole Whale

New subscribers should be eased into what your nonprofit is about, the community, mission, stats and language you use to talk about the cause. So once you’ve registered that brand-new email subscriber, what are you going to do next? Hint: Email them.) Welcome to Welcome Series 101.

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#GivingTuesday Fundraising Bootcamp

Greater Giving

Every year on the Tuesday after Thanksgiving, donors from around the world contribute to causes they care about—and many even discover new organizations and missions they want to support. Use compelling, emotional images and video to get across the importance of your cause. Email Marketing. What should your goal look like?

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How to write a year-in-review recap (that doesn’t sound like one of those season’s greetings letters) for your organization

Whole Whale

You know the moment: You’re going through your mail when you catch the hint of a red envelope. Email marketing, design, and testing tool Litmus played to its strengths with its year-end email in 2016. Big Cartel’s 2015 Year-in-Review Email Focus on their accomplishments, not yours Don’t be like Taylor Swift.

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

It’s not just about age and location; it’s about understanding why someone cares about the cause, what drives them, and what barriers might be preventing them from contributing. Email marketing analytics: help us track open rate, click-through, and donation conversions. From there, you can analyze the data.

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6 Tips for Building a Successful Workplace Giving Strategy

sgEngage

Building a successful workplace giving strategy can provide your organization with a reliable source of funding, deepen supporter relationships, and increase awareness of your cause. Donors love seeing their gifts stretch farther for a cause they care about, and they’re even likely to give more when they know a match is available.

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