Remove Causes Remove Demographics Remove Place
article thumbnail

Making Mid-Level Donors Your Target Audience

The NonProfit Times

A target audience is developed with demographics and there are some vital elements you need. Demographics includes hundreds of attributes, such as age, gender, education, and socioeconomic factors. Knowing how, where and how often a person gives provides insight into causes and benefits important to the potential donor.

article thumbnail

How to Use Trial & Error to Find the Right Fundraisers for Your Nonprofit

Nonprofit Tech for Good

Or, if you’ve got time but a limited budget, fundraising ideas with low up-front costs are a good place to start. Consider the demographic you are targeting and ask yourself what types of events or activities might appeal to them. You can then offer up the made items in an auction benefitting your cause! 2) Brainstorm.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

12 Ways to Use ChatGPT and Other AI Tools for Fundraising

Nonprofit Tech for Good

So what exactly is this website that’s causing such a stir? But quick technological advancements can be overwhelming, causing many people to feel uncertain about where to begin. This could include fundraising email templates, motivational copy for peer-to-peer fundraising pages, and social media posts centered around your cause.

Tools 357
article thumbnail

Segmentation Simplified: How to Use Your Donor Data to Enhance Your Marketing

Get Fully Funded

Imagine having the power to tailor your mass communication, so that each donor feels personally connected to your cause. Here are some essential data points to consider: Demographics: Age, gender, location, and occupation can influence donation behavior. Tailoring messages to these demographic segments helps guarantee relevance.

Data 59
article thumbnail

5 Fundraising Trends to Watch for in 2024

Nonprofit Tech for Good

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Asking your board and committee members is a great place to start. December is an important month for nonprofit fundraisers.

Trend 291
article thumbnail

5 Ways to Use Crowdfunding to Rally Your #GivingTuesday Supporters

Nonprofit Tech for Good

#GivingTuesday invites donors, along with their family, friends, and colleagues to share about the causes they care about most as they switch their sights from holiday shopping to give back in a social and celebratory way. Pair the power of social media with a donor’s passion for your cause. Community: Leverage the “friend effect.”

Support 225
article thumbnail

4 Reasons to Start Planning Ahead for GivingTuesday

sgEngage

billion for charitable causes. Giving Tuesday takes place the Tuesday after the U.S. When you put in the work ahead of time, you will have solid strategies already in place and ready to go. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors.