Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Peer-to-Peer fundraising can build a major gift pipeline for your organization as well! In return, donors may provide larger gifts.

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Trend Fundraising Donor Donation 333

Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% RED: Multi-channel Fundraising Utilizing a combination of digital tools, social media, email, website, and traditional media allowed these nonprofits to reach diverse demographics several times. Matching Gifts: Matching donations incentivize larger contributions and create a sense of urgency during the campaign window.

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Campaign Giving Nonprofit Google 264

Nonprofit Tech for Good

NOVEMBER 20, 2021

For instance, if a local Italian restaurant donated a gift card but it’s only open for delivery, disclose this in the item restrictions field. Therefore, find out which businesses have the capacity to contribute and present the auction as an opportunity to support a great cause and reach a new customer base.

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Virtual Personal Fundraising Tips 288

Nonprofit Tech for Good

JULY 12, 2020

Demographics and networks are important, and golf’s demographic tends to include high-capacity donors with powerful networks. In short, it’s less about the tee gifts and more about have a relaxed, enjoyable time on the course. 1) Focus on audience. 3) Have a website for your golf event. 8) Embrace technology and professionalism.

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Fundraising Hosting Lesson Learning 299

Nonprofit Tech for Good

AUGUST 6, 2023

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. A compelling year-end appeal is: Human: Messaging in a nonprofit’s year-end fundraising campaign should be relatable and authentic, so donors feel a genuine connection to the cause.

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Fundraising Practice Guide Campaign 246

Nonprofit Tech for Good

APRIL 2, 2023

So what exactly is this website that’s causing such a stir? But quick technological advancements can be overwhelming, causing many people to feel uncertain about where to begin. This could include fundraising email templates, motivational copy for peer-to-peer fundraising pages, and social media posts centered around your cause.

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Tools Fundraising Donor Analytics 362

Nonprofit Tech for Good

NOVEMBER 13, 2023

Understand your donors’ interests, demographics, and preferences. Tip: Include gift vouchers for local shops and cafes, food hampers, small sets of bath and beauty products. The donating business can support your cause and receive promotional exposure as part of the fundraiser.

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Tips Online Management Help 302

sgEngage

NOVEMBER 7, 2023

Nonprofits across the board are generally seeing fewer overall gifts but higher average gift amounts, leading some to increasingly shift resources toward major or midlevel giving programs. Every constituent not already assigned to a major gift officer or special cultivation track gets X number of solicitations each year.

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Rate Data Demographics Mail 119

Pamela Grow

DECEMBER 11, 2024

Take it a step further by mentioning: Giving history: To show appreciation for donors contributions, mention specific gift amounts, dates, or campaigns they have supported. Milestones: Highlight special moments, such as the anniversary of their first gift or reaching a lifetime contribution milestone. Prioritize Impactful Messaging.

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Mail Fundraising Strategy Nonprofit 59

The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? The secret lies in mastering donor retention and recurring gifts.

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Retention Donor Gift Effective 75

NonProfit Hub

MAY 16, 2016

There’s a singular question that you can ask at your organization to figure out how to find more gifts. Who is the “someone” where major gifts are coming to? Williams argued that it’s actually leaders who receive gifts, not simply the organization. In each instance, they’re giving to the cause because of a person.

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Gift Leadership Cancer Exercise 66

Nonprofit Tech for Good

AUGUST 19, 2023

Why It’s Important to Accept Online Donations Collecting online donations can be a powerful and budget-friendly way to raise funds for your cause or organization. By offering online giving options, your nonprofit can better engage with these donors and provide a transparent and convenient way for them to support your cause.

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Donation Online Giving Digital 239

sgEngage

MAY 27, 2021

Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area. Donors who’ve contributed to your cause or interacted with your organization recently are more likely to give again. These markers indicate a person’s affinity for your cause.

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Giving Campaign Fundraising Retention 122

CauseVox

OCTOBER 10, 2024

Segmentation through demographics like age, location and interests are also helpful ways to understand your donors and create stories that will resonate with the different types of target audiences. Define Your Desired Donor First, start by figuring out who your ideal donor is for your GivingTuesday campaign.

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Social Media Media Tips Social 98

Bloomerang

NOVEMBER 8, 2021

Sure, you may get some gifts making appeals based on a donor’s persona, but these gifts might not be made thoughtfully or passionately. That’s why effective fundraisers understand the difference between demographics and psychographics. Demographics often factor into creating personas. Psychographics inform identities.

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Donor Nonprofit Demographics Fundraising 130

Nonprofit Tech for Good

AUGUST 29, 2019

If you show up on a regular basis in your followers’ feeds and Stories, they are much more likely to trust you, to build up an affinity for your organization, and eventually to click on the Donation Sticker and make a gift. . Look at cause and awareness days that you can leverage to get more exposure and drive more donations.

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Donation Money Raise Ideas 279

Bloomerang

DECEMBER 19, 2023

Some donors can cost a great deal to acquire, and then only make one gift before lapsing. We don’t want everyone to give a small gift. We want the people with the capacity to make major gifts to make them. We want the people with the capacity to make major gifts to make them. Even more interesting?

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Donor Gift Student Fundraising 104

Bloomerang

MAY 3, 2021

After all, your thank you establishes trust and kick starts your ‘next gift strategy.’ Either ask the gift processor to do this or have someone else, preferably on the development team, take on this assignment. If you feel you get too many gifts a day to do this, reconsider. Enclose a tribute gift envelope in a thank-you letter.

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Action Donor Fundraising Tips 133

Allegiance Group

JANUARY 8, 2025

These potential mid-level donors were inspired to make their first gift during the extraordinary environment of the pandemic and required a distinct donor journey. They did their Donor Journey Mapping Homework by: Defining the audience: Donors who had the potential to make a $1k gift. First Gift: The donor makes their first gift.

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Map Donor Experiment Team 52

Bloomerang

MAY 15, 2023

The data in your CRM can help you raise more money, improve your donor retention, and even attract new supporters to your cause. For example, think about what happens after someone makes their first gift to your organization. When first-time givers make a second gift: How long is the average time between first and second gifts?

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Data Gift Relationship Donor 117

Bloomerang

APRIL 10, 2025

Volunteers are valuable: They provide unpaid support to your nonprofit because they feel a personal connection to your cause. This blended approach will help reach a larger audience and different demographics within your target audience. The current estimated value of an hour of volunteer time is $33.49. Explore corporate volunteerism.

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Volunteer Ideas Skills Social Media 59

Bloomerang

JANUARY 7, 2022

Donor engagement is a measure of all of the things that make up a complete donor profile, beyond just gift size and superficial demographic information. Unfortunately, these seemingly innocuous signals can go unnoticed by fundraisers, causing them to miss out on opportunities for meaningful interaction. Donor Engagement Factors.

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Donor Guide Measure Social Media 117

Bloomerang

MAY 30, 2022

A fundraising plan defines clear goals, keeps your team on track, provides accountability, and ultimately helps you raise more for your cause. Your nonprofit’s case for support is the reason you give donors for why they should contribute to your cause. Major Gifts: The Ultimate Guide to Kickstart Your Program.

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Fundraising Guide Social Media Donor 140

Candid

APRIL 13, 2021

Here are a few tips to help you build strong relationships with individual donors to support your cause in these uncertain times: 1. No matter what gift amount or level of donor—loyal donors help sustain an organization. percent in 2020 over 2019—most of that growth was from more donors giving small gifts less than $1,000.

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Giving Tips Time Profile 98

Qgiv

AUGUST 23, 2024

Demographics like a donor’s age, education level, and occupation are the clearest places to start with donor segmentation. This approach helps your donors feel a stronger connection to your cause by highlighting something they’re familiar with. Consider segmenting donors by the frequency of their gifts or their average gift size.

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Donor Tips Raise Culture 100

NetWits

JANUARY 2, 2009

The three most common ways to segment an audience are: Demographics – What general characteristics can you observe about your audience? That your supporters tell you more by what they do than by what they look like (demographics) or say they like (preferences).

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Marketing Demographics Audience email 105

Candid

OCTOBER 1, 2024

Fundraisers need to understand donors’ motivations The data shows the size of a gift or grant often matters more to organizational sustainability than the type of donor—whether it’s from individuals or institutional funders.

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Giving Change Fundraising Data 105

NonProfit Hub

OCTOBER 29, 2014

These gifts have ranged from pens, pins, plaques, to expensive gift baskets, coffee mugs and the naming of a building or room, in the case of philanthropists. Despite the assumption that gifting is good ethics, creates repeat donors and positive word-of-mouth, I have found no evidence that this is an effective strategy.

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Gift Nonprofit Donor Donation 53

Bloomerang

SEPTEMBER 27, 2023

According to GivingTuesday , the average online gift was $107, and $3.1 Would you consider a $2,500 gift, half of that, or even $250? We’re all busy but it’s your job to keep your cause top of mind. We even have a name for these donors: lead gift donors. Ask those lead donors that you know well for their gifts in advance.

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Donor Gift Goal email 122

Allegiance Group

NOVEMBER 1, 2024

Most people follow organizations they’ve already donated to — they want to ensure you’re being a good steward of their gift. If someone visits your blog to read an article about Type 1 diabetes, you wouldn’t send them an ad to support you with a gift. More importantly, it builds an affinity for your cause.

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Digital Media Build Social Media 52

Bloomerang

OCTOBER 30, 2023

Less than one in five new donors who donated on GivingTuesday will give a second gift, according to the Fundraising Effectiveness Project. Reflect and analyze Review your results from GivingTuesday , including the total amount raised, donor demographics, and the success of your different approaches and social media channels.

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Donor Donation Gift Giving 107

sgEngage

APRIL 10, 2023

billion for charitable causes. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors. Donors who’ve contributed to your cause or interacted with your organization recently have demonstrated their connection to your nonprofit and are likely to give again.

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Donor Campaign Fundraising Demographics 98

Achieve

DECEMBER 19, 2017

Access to data alone won’t increase donations to your cause but understanding which reports to analyze and reacting to donor behavior can. Enable Demographics and Interest Reporting, set goals and turn on Enhanced Ecommerce Tracking. Enable Demographics and Interest Reporting to better know your online visitors. Rai Masuda.

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Causes Profit Data Demographics 52

Greater Giving

JULY 9, 2024

” Local Love Basket: Partner with local businesses and fill a basket with gift certificates and products. Pet Pampering Basket: Target pet owners with pet toys, treats, grooming supplies, and a gift certificate to a pet store. Movie Marathon Basket: Include popcorn, candy, movie theater gift cards, and cozy blankets.

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Ideas Fundraising Movie Gift 81

Bloomerang

AUGUST 30, 2021

International affairs -related causes grew 9.1% (7.8% Recaptured donors (whose last gift was two or more years ago) were up nearly 14%. Moving donors from their first gift to their second continues to be a chronic issue for the sector. Gifts of less than $250 grew by 15.3%. Gifts of $250 to $999 increased 8%.

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Donor Giving Retention Nonprofit 129

sgEngage

OCTOBER 4, 2022

They donate hundreds of millions of dollars via crypto each year, and nonprofits are eager to tap into this new donor demographic and diversify their revenue with crypto and NFTs (non-fungible tokens). Crypto users are also highly cause-driven. The average gift amount in 2021 was $813. Show up in search.

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Donation Fundraising Donor Demographics 98

CauseVox

OCTOBER 8, 2024

GivingTuesday, which started in 2012, is a global giving day that inspires millions to support causes they care about. A few features that can make a big difference include: Seamless Donation Flow: The donation process should be straightforward with minimal steps, reducing friction and allowing donors to complete their gifts quickly.

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Platform Fundraising Donation Donor 100