The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? The secret lies in mastering donor retention and recurring gifts.

Retention 75

Retention Gift Donor Effective 75

Bloomerang

JANUARY 7, 2022

What is Donor Engagement? Not all donors are created equal. Imagine you have two donors who each give $100. Will you communicate to both donors the same way? If you aren’t measuring donor engagement, you might have to. Donor Engagement Factors. Cash/check donor. Years given. Opens emails.

Donor 100

Donor Guide Measure Summary 100

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?

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Fund Donor Strategy Search 52

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. So what exactly is this website that’s causing such a stir? With ChatGPT, the heavy lifting in copywriting can be handled for you.

Tools 357

Tools Fundraising Analytics Analysis 357

Media Cause

AUGUST 28, 2024

Many nonprofits experienced shifts in donor behavior influenced by economic conditions and societal trends, and 2024 adds the election cycle and its widespread impact on donors, public sentiment, the economy, and how donors interact with content in a politically charged and saturated online landscape.

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Trend Fundraising Influence Demographics 59

The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Preparation is key To effectively retain emergency donors, you must have a solid foundation in place.

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Support Donor Community Retention 52

TechImpact

JULY 16, 2014

Why are Americans donating more to charitable causes more than ever before despite the severe economic climate of 2013? The answer lies in the way nonprofits are catering o the demands of its donor network. But what are donors looking for? These are all examples of ways you can contact your donors. Generation demographic.

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Donor Effective Fundraising Blackbaud 237

Nonprofit Tech for Good

AUGUST 6, 2023

A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. Sending emails between Tuesday and Thursday and between 9 AM and 12 PM or 6 PM and 9 PM can also increase open and response rates.

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Practice Fundraising Guide Channel 230

Allegiance Group

FEBRUARY 14, 2023

Donors are your nonprofit’s greatest resource. From January to June 2022, the number of donors declined by 7%, and overall donor retention decreased by 4.2% Additionally, retention rates for first-time donors declined from 25.3% Additionally, retention rates for first-time donors declined from 25.3%

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Mail Donor Strategy Files 52

sgEngage

JULY 15, 2023

Donor relation management is the process by which organizations organize donor data and maintain donor relationships to support a long-term donor infrastructure. By solidifying a methodology for donor management, nonprofit organizations can optimize donor investment and engagement and identify areas for growth.

Donor 52

Donor Management Blackbaud Retention 52

Bloomerang

MAY 3, 2021

It covered broad brush strategies all nonprofits today should incorporate into their donor fundraising/marketing mix. These are my favorite tips to enhance what you’re already doing to attract and sustain individual donor fundraising. . ACTION: Get board members to review your donor list. Only 6 out of 10 ongoing donors renew.

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Action Donor Tips Fundraising 130

sgEngage

NOVEMBER 14, 2023

Data silos are a common problem across all industries and can cause serious pain points, especially as data volume increases. Incomplete patient profiles: Partial or limited patient data can cause substantial issues with patient diagnoses, treatment, and ongoing care. Standardize data formats to ensure consistency.

Integration 87

Integration Data Nonprofit Platform 87

Bloomerang

APRIL 12, 2022

At one of the first auction events she worked, she was reprimanded for showing a donor a seat a the far end of the room. Another coworker quickly took over and showed that donor to another seat right up front. Nonprofits use donor management software or a donor database to organize their donor data and ensure its accuracy.

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Software Donor Guide Management 105

Bloomerang

AUGUST 30, 2021

Here are a few 2021 key findings from the report to help us retain and upgrade nonprofit donors: . Giving was unevenly directed; donor perceptions of greatest need had an impact. International affairs -related causes grew 9.1% (7.8% Giving was unevenly sourced; wealthier donors were more insulated from pandemic effects.

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Donor Giving Retention Gift 103

Achieve

APRIL 28, 2022

If you’re looking for your donors, they’re probably on the internet. With so much time on the world wide web, bombarded by advertisements, most people have become increasingly immune to and skeptical of even the most innocent donor outreach campaign. Keep track of your online donors. . Incentivize donors to give more.

Donor 59

Donor Tips Online Gift 59

sgEngage

APRIL 10, 2023

billion for charitable causes. Spend time strengthening donor relationships. For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. But the movement’s momentum hasn’t slowed since then.

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Demographics Retention Donor Research 81

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). The characteristics of your donor base. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area.

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Giving Metrics Retention Demographics 122

Qgiv

JULY 16, 2024

Knowing your donors is essential to more effective fundraising! Managing your fundraising data can help engage your donors, reach your goals, and maximize your organization’s impact. This includes donor information, donation history, engagement metrics, and other data you collect across various platforms.

Data 52

Data Management Guide Fundraising 52

Nonprofit Tech for Good

AUGUST 9, 2021

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. And while that may sound low, it is double the rate of Facebook Pages. If your nonprofit is going to use LinkedIn Pages, then commit to posting a minimum of 2-3 times per week to maximize your click-through rate (CTR) and engagement.

Linkedin 357

Linkedin Practice Social Media Sponsor 357

Neon CRM

MAY 31, 2023

But for fundraisers, numbers can reveal a lot of insights that help you understand donors, demographics, and more. This fundraising metric shows us that, while digital appeals are a great way to reach donors, direct mail should still have a place in your fundraising strategy. 37 Million U.S.

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Statistics Fundraising Metrics Mail 97

Qgiv

MARCH 15, 2022

Then you’re likely working on growing your donor base. How do you attract donors to your nonprofit when you don’t already have a strong base to draw from? If you need tips on where to begin, read on for our advice for creating and growing your donor base from scratch. But who do you ask to contribute to your cause?

Donor 59

Donor Create Social Media Retention 59

Achieve

DECEMBER 19, 2017

Access to data alone won’t increase donations to your cause but understanding which reports to analyze and reacting to donor behavior can. Three ways to go beyond page visits and bounce rates? Enable Demographics and Interest Reporting, set goals and turn on Enhanced Ecommerce Tracking.

Causes 52

Causes Data Profit Demographics 52

Qgiv

JUNE 6, 2023

Facebook allows you to target specific demographics for a minimum of one dollar a day. Knowing the best times to post ads throughout the year will increase your chance to gain new donors. Use ads to promote major fundraising campaigns, events, or cause awareness days. What are the benefits of using Facebook Ads for nonprofits?

Facebook 86

Facebook Guide Nonprofit Demographics 86

Nonprofit Tech for Good

MARCH 25, 2014

And gen Y who will come of age in a post-print era will be connecting to causes and giving to nonprofits through technologies that haven’t been invented yet. This future generation of donors will come of age using tablets and smartphones, smart TV, mobile and social media, and technologies not yet invented.

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Generation Support Donor United States 245

The Modern Nonprofit

SEPTEMBER 18, 2024

Key events like Giving Tuesday and Thanksgiving serve as catalysts, encouraging people to give back to causes they care about. Donor fatigue can set in as organizations compete for attention and contributions. With so many worthy causes vying for support, it can be difficult to cut through the noise and effectively engage donors.

Campaign 52

Campaign Tools Management Fundraising 52

Bloomerang

SEPTEMBER 4, 2018

Everyone wants new donors, right? The fantasy of finding rich strangers we can lure into giving generously to our cause is seductive and tempting. In reality, paying to interrupt complete strangers with an uninvited ask and thinking they’ll go from stranger to a donor can amount to magical thinking. So how do you get them?

Donor 52

Donor Tips Retention Files 52

Bloomerang

SEPTEMBER 27, 2023

billion was raised from 20 million US donors last year. The average donor often gives to multiple nonprofits according to prospect research data.) GivingTuesday is such a day to surprise your donors. Welcome to the work needing to be done, and that work is donor engagement. Or do both!

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Gift Celebrate Goal Donor 108

sgEngage

APRIL 26, 2023

What digital disruptor will cause organizations to change how they do business? Like all other businesses, charities need to be where their donors are, and in today’s society, they are everywhere and anywhere. One way to broaden your donor base is through esports and livestreaming. What new technology will be the must-have tool?

Platform 80

Platform Charity Trend Virtual 80

Qgiv

AUGUST 4, 2023

Volunteers are the backbone of every nonprofit’s workforce, and having a good volunteer staff helps your organization accomplish more for your cause. Having a successful volunteer management strategy will help you increase your volunteer retention rate, which ultimately creates more efficient volunteer staff.

Retention 95

Retention Volunteer Management Practice 95

Qgiv

JANUARY 8, 2024

With technology and societal changes, organizations like yours must stay on top of the trends to meet donors’ expectations. With the right AI tools, you can analyze donor data, predict giving patterns, and provide personalized resources without breaking a sweat. For example, ChatGPT is easy to learn and use.

Trend 52

Trend Raise Tools Tips 52

Qgiv

SEPTEMBER 18, 2024

Keeping your database on spreadsheets While spreadsheets might seem like a simple and cost-effective way to manage donor information, they can quickly become unwieldy and inefficient as your organization grows. Solution: Invest in a dedicated donor management system or customer relationship management (CRM) software.

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Fundraising Grant Technique Relationship 52

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Direct mail fundraising can also feel more personal for donors, especially when your messaging aligns with their preferences. On average, direct mail has an open rate of 57.5%

Mail 52

Mail Fundraising Nonprofit Channel 52

Bloomerang

APRIL 6, 2021

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . All this fundraising definitely involves sending appeals to your donor base. The 4 main ways to reach donors with fundraising appeals are: . In fact, you shouldn’t! .

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Mail Channel Strategy Fundraising 64

sgEngage

NOVEMBER 22, 2022

Our analysis of donations, and that of our donor platform partners, has shown that GivingTuesday has always been highly engaging, driving a spike in donations and donors that consistently meets or surpasses December 31 levels, as thousands of organizations come together to celebrate generosity and inspire their supporters.

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Trend Global Giving Demographics 85

Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. These goals should be broader, such as increasing awareness of your cause. This data is the key to unlocking personalized experiences for your donors.

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Marketing Analysis Nonprofit Audience 52

Qgiv

AUGUST 22, 2024

By tailoring your invitations to different demographics—such as age groups, interests, or previous involvement levels—you can make your appeal more relevant and compelling. Increase attendance An invitation that clearly communicates your event’s purpose, details, and benefits will likely see higher attendance rates.

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Template Guide Fundraising Free 52

Bloomerang

MAY 15, 2023

The data in your CRM can help you raise more money, improve your donor retention, and even attract new supporters to your cause. This boosts engagement and response rates and helps create authentic relationships. It’s a powerful tool for managing and growing relationships with your supporters. Who participated? Who didn’t?

Data 99

Data Gift Relationship Interaction 99