Nonprofit Tech for Good

AUGUST 6, 2023

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors.

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Practice Fundraising Guide Channel 239

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Donor Strategy Nonprofit Phone 98

Bloomerang

JANUARY 7, 2022

What is Donor Engagement? Not all donors are created equal. Imagine you have two donors who each give $100. Will you communicate to both donors the same way? If you aren’t measuring donor engagement, you might have to. Donor Engagement Factors. Cash/check donor. Years given. Opens emails.

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Donor Guide Measure Summary 100

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?

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Fund Donor Strategy Search 52

Achieve

JUNE 1, 2023

Your nonprofit likely has plenty of strategies for gathering direct donor feedback. But donors can reveal just as much information about their motivations and interests through their unspoken actions. Review your donor demographics. Certain times of the year put donors in a charitable mood, leading them to give more.

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Donation Donor Giving Demographics 52

The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Preparation is key To effectively retain emergency donors, you must have a solid foundation in place.

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Support Donor Community Retention 52

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. So what exactly is this website that’s causing such a stir? With ChatGPT, the heavy lifting in copywriting can be handled for you.

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Tools Fundraising Analytics Analysis 360

Bloomerang

MAY 3, 2021

It covered broad brush strategies all nonprofits today should incorporate into their donor fundraising/marketing mix. These are my favorite tips to enhance what you’re already doing to attract and sustain individual donor fundraising. . ACTION: Get board members to review your donor list. Only 6 out of 10 ongoing donors renew.

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Action Donor Tips Fundraising 130

Qgiv

OCTOBER 9, 2023

While your individual donors fund most of your donations, it’s best to also look for other sources of revenue. Cause marketing is a great way to build a relationship with a business to make your fundraising more sustainable. What is cause marketing? What is cause marketing? Purchase-triggered donation.

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Causes Marketing Impact Guide 52

Greater Giving

AUGUST 27, 2021

GivingTuesday reported an 11% increase in participation small donors (those who gave gifts of less than $500)—a marked change from previous years, when overall charitable donations by individuals actually decreased. Who are these new small donors, how do you find them and channel that generosity into your organization?

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Trend Donor Giving Social Media 105

Greater Giving

JULY 20, 2022

Nonprofits are struggling to connect donors with the cause—but these four donor engagement best practices can open up new communication channels. At the start of the pandemic, donors came through for the organizations they care about in record numbers. Donor Engagement Through New Communication Channels.

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Action Money Raise Donor 52

Allegiance Group

FEBRUARY 14, 2023

Donors are your nonprofit’s greatest resource. From January to June 2022, the number of donors declined by 7%, and overall donor retention decreased by 4.2% Additionally, retention rates for first-time donors declined from 25.3% Additionally, retention rates for first-time donors declined from 25.3% year over year.

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Mail Donor Strategy Files 52

Bloomerang

MAY 26, 2021

So you want to start up (or restart) a donor acquisition program. The reality is, whether you are trying to grow a new file or stop attrition on your existing file, there’s no better way to obtain and keep new donors than with a well-executed donor acquisition program. First of all, congratulations! Tip #1: Identify .

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Program Donor Tips Channel 121

Nonprofit Tech for Good

NOVEMBER 13, 2023

Understand your donors’ interests, demographics, and preferences. According to research, 72% of donors are more likely to contribute to a silent auction that offers items they find personally appealing. 2) Appeal to a Range of Budgets Your donors and supporters will have different financial capacities.

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Tips Online Management Help 261

Nonprofit Tech for Good

NOVEMBER 20, 2021

For instance, if a local Italian restaurant donated a gift card but it’s only open for delivery, disclose this in the item restrictions field. Therefore, find out which businesses have the capacity to contribute and present the auction as an opportunity to support a great cause and reach a new customer base.

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Virtual Personal Tips Online 253

Nonprofit Tech for Good

AUGUST 19, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Online giving can provide numerous benefits for nonprofits, from increasing donation amounts to improving donor engagement.

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Donation Digital Online Giving 205

Achieve

JUNE 7, 2024

This research method has the innate ability to uncover valuable information about prospective major donors, helping your organization better understand and cultivate relationships with prospects. Affinity (warmth): Affinity, or warmth, refers to the strength of an individual’s personal connection to your cause. Let’s get started!

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Research Tips History Ratio 52

Nonprofit Tech for Good

SEPTEMBER 27, 2018

GivingTuesday invites donors, along with their family, friends, and colleagues to share about the causes they care about most as they switch their sights from holiday shopping to give back in a social and celebratory way. Pair the power of social media with a donor’s passion for your cause. Here’s what she recommends: #2.

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Support Chicago Homeless Blended 237

Achieve

APRIL 28, 2022

If you’re looking for your donors, they’re probably on the internet. With so much time on the world wide web, bombarded by advertisements, most people have become increasingly immune to and skeptical of even the most innocent donor outreach campaign. Promote matching gift opportunities. Keep track of your online donors. .

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Donor Tips Online Gift 59

The Modern Nonprofit

AUGUST 8, 2023

Estimated Reading Time: 4 minutes Inspire a New Generation of Donors: Text-to-Give for Nonprofits Shh, can you hear that? The Gift of Giving Made Effortless While classic fundraisers, like charity dinners, play a crucial part in fundraising, there’s an innovative player that’s now taking the stage: text-to-give.

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Generation Donor Giving Nonprofit 52

Get Fully Funded

APRIL 4, 2024

As you incorporate these tips, work at fostering genuine supporter relationships, and strategize ways to improve the donor experience, you can generate more reliable revenue streams over time. Boosting revenue starts with forming stronger ties with the people who support your mission: your donors. Personalize donor outreach.

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Donation Strategy Nonprofit Gift 110

Achieve

JULY 28, 2022

So how do you target these important demographics? . One way to attract charitable young donors is through a well-designed payment processor. To help acquire younger donors, we’ll guide you through the following payment processing essentials: ?. Of course, we’re not suggesting that your nonprofit only target one demographic.

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Process Donor Pledge Demographics 52

Bloomerang

AUGUST 30, 2021

Here are a few 2021 key findings from the report to help us retain and upgrade nonprofit donors: . Giving was unevenly directed; donor perceptions of greatest need had an impact. International affairs -related causes grew 9.1% (7.8% Giving was unevenly sourced; wealthier donors were more insulated from pandemic effects.

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Donor Giving Retention Gift 102

Bloomerang

OCTOBER 30, 2023

Less than one in five new donors who donated on GivingTuesday will give a second gift, according to the Fundraising Effectiveness Project. Rachel Muir’s terrific post, Four Strategies to Retain Your #GivingTuesday Donors , shares her thoughts on this vital subject. We must do better. Here’s how you can beat the odds.

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Gift Mobile Phone Demographics 83

sgEngage

APRIL 10, 2023

billion for charitable causes. Spend time strengthening donor relationships. For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Before they can contribute to your campaign, donors need to know it exists.

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Demographics Retention Donor Research 77

Bloomerang

SEPTEMBER 27, 2023

According to GivingTuesday , the average online gift was $107, and $3.1 billion was raised from 20 million US donors last year. The average donor often gives to multiple nonprofits according to prospect research data.) GivingTuesday is such a day to surprise your donors. Or do both!

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Gift Celebrate Goal Donor 107

Bloomerang

MAY 15, 2023

The data in your CRM can help you raise more money, improve your donor retention, and even attract new supporters to your cause. For example, think about what happens after someone makes their first gift to your organization. It’s a powerful tool for managing and growing relationships with your supporters.

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Data Gift Relationship Interaction 98

Qgiv

MARCH 15, 2022

Then you’re likely working on growing your donor base. How do you attract donors to your nonprofit when you don’t already have a strong base to draw from? If you need tips on where to begin, read on for our advice for creating and growing your donor base from scratch. But who do you ask to contribute to your cause?

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Donor Create Retention Social Media 59

Bloomerang

APRIL 12, 2022

At one of the first auction events she worked, she was reprimanded for showing a donor a seat a the far end of the room. Another coworker quickly took over and showed that donor to another seat right up front. Nonprofits use donor management software or a donor database to organize their donor data and ensure its accuracy.

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Software Management Donor Guide 105

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). The characteristics of your donor base. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area.

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Giving Retention Metrics Demographics 122

sgEngage

OCTOBER 4, 2022

Cryptocurrency (crypto) has become the fastest-growing donation method in the US, and crypto investors are one of the most desirable donor communities in history. Crypto users are also highly cause-driven. How do crypto donors differ from traditional donors? The average gift amount in 2021 was $813.

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Donation Fundraising Demographics Cancer 85

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Direct mail fundraising can also feel more personal for donors, especially when your messaging aligns with their preferences. Does direct mail work? Yes, direct mail fundraising does work.

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Mail Fundraising Nonprofit Channel 52

Bloomerang

SEPTEMBER 4, 2018

Everyone wants new donors, right? Bottom line: gifts are the result of effective engagement. The fantasy of finding rich strangers we can lure into giving generously to our cause is seductive and tempting. A wise friend in fundraising once told me, “Finding new donors is like going fishing. So how do you get them?

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Donor Tips Retention Files 52

Greater Giving

MAY 17, 2024

Are you hoping to steward your existing donors? Some fun event themes/ideas include: Host an Intimate Tasting Event Partner with a local winemaker(s) or retail shops to host an intimate tasting event for your top supporters, or as an avenue to reach a new demographic. Do you want to elevate the offerings at your Gala-style event?

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Fundraising Game Local Demographics 90

Allegiance Group

MAY 16, 2024

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. High-Level Takeaways from the FEP Report FEP tracks three key metrics: donors, dollars, and retention. from 2022, the largest decrease among donor sizes.

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Trend Podcast Retention Nonprofit 52

DNL OmniMedia

OCTOBER 13, 2020

Examining donor data as a whole isn’t helpful— you must segment it to discover actionable insights. This act of making donor data useful through grouping and sorting it is called donor segmentation. In this guide, we’re going to explore donor segmentation through the following points: Covering the Basics of Donor Segmentation.

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Guide Donor Nonprofit Database 52

Achieve

DECEMBER 19, 2017

Access to data alone won’t increase donations to your cause but understanding which reports to analyze and reacting to donor behavior can. Enable Demographics and Interest Reporting, set goals and turn on Enhanced Ecommerce Tracking. Enable Demographics and Interest Reporting to better know your online visitors.

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Causes Data Profit Demographics 52