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Claire Quinn, communications manager at Marine Corps Scholarship Foundation, will be presenting “CaseStudy: How a Nonprofit Drove Omnichannel Storytelling Through Strategic Partnerships” at this year’s inaugural BridgeTECH. We spoke to Quinn to get a sneak peek at her session.
Jennifer Rubin and Terry Pearl of 360 Philanthropy Group shared an anonymous nonprofit casestudy that relied on storytelling via social media and email to raise $57,000 in unrestricted funds in two weeks. Here’s a look at their recommended social media strategy.
These words included things like: open, mutuality, learning, not “techie,&# not about CTX, knowledge sharing and storytelling (and more). Lastly, there are lots of 1-time or regular events that surface ideas and casestudies and generate content that could be really useful to pull in or capture. What already exists?
My friends at TechSoup asked me to pass along info about their upcoming digital storytelling event. What do we mean by Digital Storytelling? According to Wikipedia, "Digital Storytelling refers to using digital tools so that ordinary people can tell their own real-life stories."
Data: Strategy and Storytelling. We also talked about user testing and storytelling with data. One of the casestudies I used in our discussion was last year’s To Mama With Love campaign from Epic Change. Presentation. View more presentations from Amy Sample Ward. Community & Content. Learning in Action.
Note from Beth : Over the past six months, I’ve been on an advisory group for project that my colleague Jay Geneske at the Rockefeller Foundation has spearheaded to help build the capacity of nonprofits in storytelling skills. Here’s just a sampling of what you’ll find: How to Make the Case to Invest in Story.
This was a theme slam where panelists had to share their casestudy in five minutes or less using a similar format and unique style of delivery. Not yr same old social media NPO casestudy SLAM at #SMoP14 pic.twitter.com/j7Gp12hIRD. The final set of casestudies discussed social media success and failure.
Storytelling should be your top priority, but it should be balanced with a steady intermingling of marketing, fundraising, engagement, and curation. Storytelling. When done well, storytelling will evoke emotions ranging from empathy to anger that will galvanize your donors and supporters to take action on behalf of your nonprofit.
We gathered our best casestudies from real-world nonprofits, like yours, to share with you the tools, tips and strategies they used in pivoting to virtual events. 6) [eBook] Compelling Storytelling for Virtual Fundraisers. Here to the rescue is our Compelling Storytelling for Virtual Fundraisers guide.
The reason storytelling is so effective at capturing people’s attention is simple. If you are inspired to discover how storytelling can help you attract and win over your audience’s support, be sure to check out this free, on-demand course, Digital Storytelling: How to Engage and Activate Your Supporters Online. It’s human.
Storytelling should be your top priority, but balanced with a steady intermingling of marketing, fundraising, engagement, and curation. Storytelling. When done well, storytelling will evoke emotions ranging from empathy to anger that will galvanize your donors and supporters to take action on behalf of your nonprofit.
The new business accounts do not change the design or functionality of your nonprofit’s Pinterest profile, but it will give you access to new tools and casestudies for brands as they become available. Review your new account settings: Related Links: Webinar: Pinterest and Digital Photography for Nonprofit Storytelling.
Of course, we don’t just want to talk about Haiti — we want to highlight some amazing work from around the sector, while also building a nice little library of casestudies we can all learn from. So, we invite you to share your social media for social good story. Submit your Social Media for Social Good story today!
In fact, storytelling encompasses blog writing, advertising, and stewardship efforts. There are several ways to hone your storytelling craft. Here are four nonprofit storytelling strategies that will help you attract new supporters and keep them for years to come: Maintain the right tone of voice.
By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. While Facebook and Twitter may be waning a bit in popularity and usage, visual storytelling platform Instagram keeps growing in engagement and daily time spent on the site. .
That’s where nonprofit storytelling comes into play. Crafting a strong narrative that explains your mission, why it’s so crucial, and how donors and volunteers can help is key in making a case for supporting your nonprofit. 7 Tips for Effective Storytelling for Nonprofits Using Digital Marketing. Let’s get started.
I also had the privilege of speaking on another Online Storytelling panel with Roger Burks and Jay Davis. This live session rounded out our Online Storytelling Bootcamp webinar series with a focus on how to create a culture of storytelling within one's organization. Have everyone buy into the idea that storytelling matters!
By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. For more information on how to grow your YouTube channel to reach more potential donors, visit the YouTube Creators Academy website , full of casestudies, tips, and guided lessons.
We’ll be facilitating a conversation, more than doing a formal presentation, and will focus on the power of crowdsourcing (using our own casestudy from conducting the Social Media for Social Good casestudy competition) and the application of social media in nonprofit program delivery. Embrace storytelling.
We’ll share casestudies of success from our clients that you can model that have raised millions of dollars for big and small nonprofits. Casestudy review of successful video campaigns. In this 60-minute live webinar, you’ll learn: Strategies for better video engagement and conversions.
It's a great casestudy of how individuals and start and drive a campaign and the way that a concept can translate across cultures and countries. Digital Storytelling Challenge from TechSoup – "TechSoup’s annual Digital Storytelling Challenge (TSDigs), powered by Lights.
We Are Media is a terrific resource for anyone looking for tips, examples, casestudies and information on using social media in a nonprofit organization. After a ten minute break, participants will have the option of joining one of four break out sessions: Listening/Engaging; Storytelling; Generating Buzz; Online Networking.
The first is compelling brand storytelling, and the second is fluency in social technology. Unfortunately few brands effectively master both, as veteran storytellers struggle to deeply understand social technology, or digital natives rush to emerging technology only to overlook the importance of storytelling.
Today, I had the pleasure of doing a little planning for March, 2012 bootcamps in country with the strategic social media adviser from Jordan, Rami Al-Karmi and Heather Ramsey at IIE in San Francisco as well as Craig Newmark and Barry Newstead from Wikimedia. Stay tuned … Video and Storytelling. View more documents from E-Mediat.
Note: the @names provide links to the Twitter users who made specific comments, just in case you want to connect and continue the conversation!*. “Social media is a storytelling tool, it’s let voices effected by climate change be heard around the world&# (@ amysampleward ). Lesson #1: Voice. Lesson #2: Action.
A personal grievance of mine when it comes to our sector has always been the lack of casestudies illustrating long-term success. Thats why I frequently reference this brilliant casestudy on SOFII from Denisa Casement, Lisa Sargent, and Sandi Collette. And now you. Sure, its easy to experience one-off successes.
Through our multigenerational research and casestudies with clients, and other testing, we have pretty definitive proof that individuals expect us to speak to them in a coordinated fashion in each of the channels they prefer. To do this we must think about what media fits each part of the story and how to connect the dots.
Could a new site called Hatch help nonprofits get over their storytelling hump? Hatch is a concierge-like site that connects you to a curated suite of the best tools, resources, casestudies, and a growing community of storytellers to help generate more social impact through story.
In our book, “ Measuring the Networked Nonprofit ,” we offer a method for measuring marketing and communications campaigns that integrate social media. Some of the posts shared some great casestudies, insights, and tips about each step of the process: Set Goals. Want Useful Analytics? What’s the Point?
With so many EOY campaigns , one of the most powerful ways for donors to connect with your cause is through the power of storytelling. Yes, it’s 2018 and we are still talking about the power and benefits of storytelling. 15 Minute Storytelling Workouts. Here’s a short casestudy of how Ultra Violet has done this.
11 — “Customer CaseStudy”: use case slide. 12 — “CaseStudy”: typical customer growth overview. 13 — “CaseStudy”: how the problem is currently solved. 14 — “CaseStudy”: how the problem is solved with Lumigo. Slides in this deck.
TechSoup Global's partner in Germany, Stifter-Helfen.de – IT for Nonprofits , has been collecting casestudies from the organizations it works with over the last year. This enables streetfootballworld to call attention to its work through digital storytelling. For more casestudies (in English), visit TechSoup Global.
TechSoup kicked off its 2013 Digital Storytelling Challenge with the webinar Creating a Culture of Storytelling. The webinar provided casestudies of how one nonprofit and one library created storytelling cultures within their organizations. How to Create a Culture of Storytelling.
Storytelling for nonprofits is an avenue to connect with donors and help them relate to your work. Ethical storytelling for nonprofits produces stories that not only help nonprofits share their work and inspire donors but also honor the dignity of those the story is about. What is Nonprofit Storytelling? Stories are powerful.
Effective storytelling is the secret sauce of nonprofit fundraising and marketing. David Aaker is the guru of powerful, authentic, and engaging storytelling. Great storytelling is one thing, but you need to your stories shared across the right media channels. 5) Creating Signature Stories by David Aaker.
They execute creative, well-coordinated peer fundraising campaigns that utilize technology, messaging, design and storytelling. How is possible to raise dollars from a generation often associated with limited income and lack of putting their money where their mouths are?
Are you ready to join a global, Storytelling conversation on Twitter at #Storymakers2014 spanning the globe from India, Libya, Kenya across Europe, Canada and the United States. Topic: AWESOME Digital Storytellingcasestudies. Topic: How do you make storytelling a part of your organization’s culture?
CaseStudies. 2022 included our first annual Digital Impact Summit and other great webinars that left attendees with tangible tips and expert advice on various topics, including data storytelling, customer experience, and annual planning. Data Storytelling That Deepens Engagement: NYU’s City Health Dashboard.
Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. Develop a strategy for data storytelling. Design your data storytelling products. Know your audience.
This session focuses on strategies and casestudies for creating successful community-driven media, events and campaigns. Attendees can join a tour of the Nonprofit Commons in Second Life or learn how to use digital storytelling and Facebook for quick and easy updates to keep connected to supporters. Room: 1471.
It really came to life when we started to build in the authenticity and storytelling we could offer from our own skills. There was a study a while back that noted 1 out of 5 pinterest users purchase products of items they have pinned. Then an agency approached us with the core idea. The images link to your fundraising landing page.
They offer principles, how-to steps and tips, and casestudies. 30= Monthly: A video, podcast, e-mail newsletter, flyer, a more detailed or longer blog post, a casestudy, etc. It’s the frequency of publishing. 1=Daily: Tweets, Facebook updates, responses to comments.
The guide is organized by four key questions and includes a mix of practical tips and casestudies featuring Jewish organizations and others. I like how these qualities easily link to networked approaches, storytelling, and iteration, but can also be linked to specific measurable data points. How to collect data?
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