article thumbnail

Five Ways Nonprofits Can Transform Their Social Media ROI (Return on Investment)

Nonprofit Tech for Good

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies. For the last 4.5 Be creative.

article thumbnail

From TechPresident: Facebook Haggadah: A Case Study in Viral ROI

Amy Sample Ward

Sifry , the co-founder of Personal Democracy Forum, took a closer look at ROI for Facebook apps in his piece last week Facebook Haggadah: A Case Study in Viral ROI (Is This App Different From All Other Apps?) Tags: otherblogs roi facebook metrics. for TechPresident. What do you think?

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. 3) Facebook ROI is limited and often over-rated. Personally, my ROI from Facebook isn’t that great. There is some ROI, but there is also a lot hype about Facebook. The answers are always the same: 1) From this blog.

ROI 234
article thumbnail

Five Steps to Finding ROI

Amy Sample Ward

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. Given the answers to 1-4 of our example, some of the metrics we could use to measure our success and ROI include: volunteer participation, online “chatter,&# and program growth.

ROI 135
article thumbnail

What’s the ROI of Online Voting and Fundraising Contests?

Beth's Blog: How Nonprofits Can Use Social Media

For the third and final Conversational Case Study on America’s Giving Challenge from Allison Fine and I, we pose a question rather than answer one: Is there a “special sauce” for successful participation in online fundraising contests ? Tags: Fundraising ROI Strategy agc2 case foundation contests.

Contest 99
article thumbnail

NTEN #ONTC: Slides, Resources, and Reflections from ROI Session

Beth's Blog: How Nonprofits Can Use Social Media

I just finished my session on ROI as part of the Online Nonprofit Technology Conference - a two-day virtual conference. I presented on ROI and Nonprofit Technology. But the real learning came from a couple of ROI cliff hangers. Paul has to use ROI techniques to help the organization make the best decision.

ROI 85
article thumbnail

Four Reasons Why Nonprofits Should Reconsider Facebook

Nonprofit Tech for Good

3) Facebook ROI is often overrated. Personally, my ROI (Return on Investment) from Facebook isn’t that great. There is ROI, but it is often overrated. All the major case studies are about large national and international organizations, and their success on Facebook has a lot to do with their brand being well known.

Facebook 235