Care2

MAY 27, 2009

While we’ve seen explosive growth in use of social networks ( NYT reported last week that time spent on social networks has exceeded that of emai l ) many organizations are asking how do you effectively deploy a social media strategy and what is the return on investment (ROI)?

ROI 59

ROI Social Media Media Social 59

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

m a self-proclaimed social networking junkie. s largest and most powerful animal protection organization. important with higher-engagement leveled UGC campaigns PROCESS - marketing Email Website Social networks Web badges Blogger outreach OUTCOMES Both tangible & intangible Increase list members (we don???t

Case Study 50

Case Study ROI Social Media Contest 50

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines?

ROI 53

ROI Social Network Social Media Advocacy 53

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" DZ: Is there more than one person that tweets for your organization?

Social Media 68

Social Media Twitter Action Advocacy 68

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Submitted by Rebecca Leaman, publisher of Get your sanity back , Wild Apricot's non-profit technology blog Great new presentations on social media are coming out almost daily, now that we're deep into conference season, and many are directed specifically to the needs of non-profits. Use metrics to discover what works and what doesn’t.

Slideshare 56

Slideshare Social Media Profit Case Study 56

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Which metrics will help you achieve it?

Analytics 54

Analytics Google Social Media Websites 54

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

The purpose is to call attention to the problem of Information Overload, how it impacts both individuals and organizations, and what can be done to lessen its impact. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics.

Awareness 101

Awareness Tips Social Media RSS 101

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

Many nonprofits often address measurement at the end of a project or program or fiscal year, but by putting it first it enables organizations to build a thoughtful strategy. Meaning, if you are a senior-serving organization and you have 1000+ friends, 80% of whom are under 30, well, enough said… &#.

Measure 102

Measure Social Media Media Benchmark 102

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

The goal is to encourage nonprofits to make New Year's resolutions to that help them more efficiently and effectively move people to support their organizations. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics.

Social Media 99

Social Media Media Tips Social 99

Amy Sample Ward

MAY 14, 2009

I had the great honor of moderating the panel Tools Galore in Online Communications: From Google Earth to Wiki’s and Twitter this panel will give you the nuts and bolts of the latest tools organizations can utilize to ramp up their next online campaign. For many people who find you online, your website is the organization.

Tools 100

Tools Tech Map Case Study 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2008

While there has been some excellent conversations in the past fews months, particularly the Netsquared ThinkTank , I haven't seen a lot of nonprofit case studies that share real life experience with measuring results from social media strategies. After each case study, the audience will get to ask questions.

NTC 50

NTC Design Case Study ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Transparency and Social Media: Dealing with Criticism. Pimp My Nonprofit Panel at SXSW.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 5, 2009

Specifically, the workshop goals were: Introducing and applying network tools, frameworks, and case studies that can help network leaders assess their effectiveness and increase their impact. Exploring what it means to work with a network mindset. Facilitating peer-learning and exchange. The game wiki is here.

Social Media 65

Social Media Map Foundation Network 65

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2012

Grantees will engage in peer discussions about integrating social media effectively into their communications strategies and will learn from each other – from challenges and missteps as much as from accomplishments and wins – so success means organizations sharing both. Grantee organizations will measure what matters.

India 103

India NGO Network Exercise 103

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2008

using social media tools. Jeremiah Owyang posted this case study about how they used YouTube and Flickr to share their media and encouraged the community to create content. What are the organizational change issues necessary for implementing a successful social media strategy? What type of social media user are they?

Florida 50

Florida ROI Metrics Social Media 50

Care2

SEPTEMBER 7, 2012

Social Change Anytime Everywhere: Best Practices to Build a Multichannel Campaign Plan From your website to social media, email to mobile messages, online to offline, multichannel strategies require coordination and creative thinking across teams and departments, and a focus on the core of your work beyond any one specific call to action.

NTC 51

NTC Minneapolis Facebook Audience 51

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

The basics include: benefits, value, metrics, and financial calculations. I shared case studies and tips for nonprofits on measuring efficiency and effectiveness and looking at tangible/intangible benefits. This value has to be articulated, at least in part, in the cultural language of your organization.

ROI 66

ROI Results Community Online 66

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

I did a scan of the several hundred organizations registered for the webinar, many from Jewish education organizations, looking at their social media engagement practices as well as a literature scan of alumni network engagement with social mediaHere’s some reflections: Alumni Networks: Benefits, Challenges, and Strategy.

Social Media 110

Social Media Network Media Free 110

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2007

What's the key metric? I suspect the issue of social networking - just say no without feeling pushed. Speaking with an authentic voice on behalf of your organization - where is the line between personal/professional networking and being a spokesperson for your organization on a social networking site.

Reflection 50

Reflection Slides Metrics PowerPoint 50

Care2

MAY 14, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Email open rates declined 1%, compared to a 3% decrease between 2006 and 2007.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Care2

JANUARY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Many e-newsletters are too long and not well organized.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

See3 Blog writes about the advantages of the Convio Face App (integration with organization's Convio database) and the limitations (can only run one Facebook app at time). Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. Convio or Causes?

Convio 50

Convio API Nptech Summary 50

Care2

MAY 14, 2009

Email: While more than 35 percent of American adults now have a profile on at least one social networking site – the best way to reach supporters is still email. Email open rates declined 1% while a past study found a 3% decrease between 2006 and 2007. Don’t be too alarmed though. messages per month.

Benchmark 28

Benchmark Studies Case Study Advocacy 28

Care2

MARCH 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Overall, the nonprofit online landscape looks good.

Convio 31

Convio Benchmark Studies Social Media 31

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" For many people who find you online, your website is the organization.

Social Media 34

Social Media Tools Online Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

Convio asked me to prepare something for organizations that are just getting ready to embrace social media. However, I know there is a lot of expertise and knowledge about social media and nonprofit use out there. Social Media and social networks allow for the quantum effects, paired elements at a distance.

Marketing 70

Marketing Social Social Media Blackboard 70

Care2

OCTOBER 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All individual answers will be kept confidential.

Social Media 28

Social Media Survey Online Advocacy 28

Care2

MAY 19, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Well also effectively abate 266 metric tons of CO2 due to these upgrades.

Green 28

Green Social Media Advocacy Case Study 28

NTEN

JULY 6, 2011

Keeping tabs on sentiments, opinions and ideas can help you understand the priorities of your communities and provide useful ideas for your organization. Peggy shared her experience as the Executive Director of WiserEarth , the Social Network for Sustainability. They helped us identify similar projects to avoid duplication.

Voice 75

Voice Practice Community San Francisco 75

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Stated another way, organize and simplify. It is hard for me to find posts because I have too many categories and an idiosyncratic way of organizing them. I also plan to continue blogging about these topics - focusing on writing in-depth thought pieces as well as aggregate and summarize the best thinking in the nptech field.

Goal 50

Goal ROI Wiki Metrics 50

Care2

MAY 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All this will be shared through a lively mix of discussion and case studies.

Social Media 28

Social Media Conference Advocacy Online 28

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 8, 2008

Last year, I was on a panel organized by Ed Schipul and we were hoping that there would be a larger nonprofit presence on the agenda for this year I just scanned the list of over 1200 panel submissions to SXSW in search of nonprofit oriented panels (in addition the two I submitted) and found a number of them for your consideration.

Comment 50

Comment Open Source Social Media Drupal 50

Care2

MAY 31, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 1 Comment | by Share Article in Care2 Case Studies Reader Comments (1) Nice reading!

National 28

National Social Media Service Advocacy 28

Care2

APRIL 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 31

Social Media Mobile Advocacy Online 31

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

There were a number of social media influentials who reached out to their networks helping to contributing to a community culture of giving on Twitter. Connie Reece shared some insights in this interview and you find more links to case studies and post campaign reflections here.

Analysis 87

Analysis Twitter Giving Ethiopia 87

Care2

SEPTEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" John Breyault and Kevin Reid from Issue Dynamics Inc. Whos on Second Life?

Second Life 28

Second Life Life Social Media Advocacy 28

Care2

AUGUST 7, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" " All of the Causes have to be attached to a Guidestar -verified 501(c)(3).

Causes 48

Causes Facebook Social Media Advocacy 48