Captivate Storytelling Teach 
Eric Jacobsen Blog
AUGUST 15, 2012
Today, many of the most successful organizations on the planet intentionally use storytelling as a key leadership tool ,” explains Smith. Several companies, such as Kimberly-Clark , actively teach storytelling skills to their leaders. Paul Smith , author of the new book, Lead With A Story , is a true believer in telling stories.
Tech Soup
SEPTEMBER 8, 2017
Are you telling a personal story, creating a fundraising pitch, inspiring others to care about a cause , or teaching potential customers about your business? Use these questions to guide your storytelling strategies and then add your text, images, video clips, and even narration to Adobe Spark Video! How Can I Captivate?
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Eric Jacobsen Blog
NOVEMBER 9, 2014
That negative stigma of storytelling stayed with me for quite some time. Today, as an adult, I now know the immense power of storytelling. Storytelling is indeed one of the most powerful ways we communicate. Paul is an authority on storytelling and has helped business people around the world to more effectively use storytelling.
Eric Jacobsen Blog
MARCH 6, 2025
Here are five must-read books for leaders well worth adding to your list: Lead With A Story -- A Guide To Crafting Business Narratives That Captivate, Convince, and Inspire. Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. His advice? I couldn't put this book down.
Tech Soup
MARCH 27, 2013
The TechSoup Digital Storytelling Challenge is back and there are some great prizes in store for organizations with the most creative, compelling, and entertaining stories. You can use Citrix’s webinar tools to teach your team how they can contribute to digital story development. So pick your tools and get started!
NonProfit Hub
JUNE 28, 2016
Emotional Storytelling. And it’s true, one of the most effective ways to captivate an audience is to tell a story worth hearing about your organization. Captivate interviews with awesome lighting, showing their “window to the soul.”. “If Think about the Tasty videos, teaching followers how to make new dishes and desserts.
Eric Jacobsen Blog
MARCH 11, 2014
Here are five must-read books for leaders well worth adding to your list: Lead With A Story -- A Guide To Crafting Business Narratives That Captivate, Convince, and Inspire. Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. His advice? I couldn''t put this book down.
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