3 Key Pieces in an Engaging Email Campaign
Connection Cafe
AUGUST 9, 2013
A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. For example, if you know I’m interested in lung cancer issues, send me a lung cancer project or research to fund. If your list is under 5,000, increase the ratios to 20 percent/20 percent/60 percent.
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