Remove Cancer Remove Measure Remove Metrics Remove Ratio
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3 Key Pieces in an Engaging Email Campaign

Connection Cafe

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. For example, if you know I’m interested in lung cancer issues, send me a lung cancer project or research to fund. If your list is under 5,000, increase the ratios to 20 percent/20 percent/60 percent.

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Pinterest Nonprofit Benchmarking with Pinerly

Beth's Blog: How Nonprofits Can Use Social Media

I took a look at a couple of the measurement tools available for Pinterest and got on the waiting list for Pinerly after reading this analysis from the Poynter Blog based on stats provided by Pinerly. Rick Kats kindly sent me a spreadsheet of metrics for 6 nonprofits that were early adopters, using it consistently and best practices.

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