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Book Giveaway: Twitterville by Shel Israel (140 Characters of Twitterville Fame)

Beth's Blog: How Nonprofits Can Use Social Media

From the Flickr Twitterville Group Shel Israel has written a book called Twitterville: How Businesses Can Thrive in the New Global Neighborhoods. It's a great read! Fabulous storytelling. Better yet, I've got a couple of advanced copies to give away.

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And the Twitterville Book Winners Are.

Beth's Blog: How Nonprofits Can Use Social Media

That's some of the schwag and a copy of Shel Israels's Twitterville that I purchased at last night's #tbash , the launch party for the book. Shel Israel donated three books. I'll be using those to raise money for Leng Sopharath's senior college tuition. And Congrats to Shel Israel on the launch of his book!

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Three Different Approaches to Twitter Fundraising: Bees, Turkeys, and Blame

Beth's Blog: How Nonprofits Can Use Social Media

In 2008, we started to see click action philanthropy on Facebook with Lil Green Patch raising over $100,000 for the Nature Conservancy. Here's an example of a campaign to raise money on TwitCause for honeybee research. . He describes last Thanksgiving's Tweetsgiving campaign and Blame Drew's Cancer campaign. .

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Alexandra Rampy, Guest Post: The Cool Factor About Mobile

Beth's Blog: How Nonprofits Can Use Social Media

Objective : 1) Measure the effectiveness among 18-45 year olds of event sponsorship and advertising in real-time and 2) Measure this audience’s interest in green issues raised by the global concerts and sponsors. The first example was using mobile to raise awareness and increase a call to action. Cool Factor : Mobile Giving.

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Social Notworking and Other Social Networking Challenges

Beth's Blog: How Nonprofits Can Use Social Media

About two months, again I used to illustrate this post when I read Shel Israel's post " Is Facebook starting to fade? Further, each cause is given a group page that has familiar Facebook tools like a wall -- the Cancer Research cause, for example, has nearly 8,000 wall posts. When just the top 5 causes reach about 7.5