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One thing I think C3 (my org) does well is that we take a lot of short, successful hops. Yes, we’re making a difference against colorectal cancer, and that’s ultimately our big-picture goal. Why it matters that there’s federal colorectal cancer screening legislation. Do you want to feed the homeless or cure cancer?
Here’s a hint: They want to know the inside scoop on what it takes to save bears or tutor kids or help homeless veterans. Examples: An article about breast cancer during Breast Cancer Awareness Month; Cancer facts; historical pieces to commemorate a certain day, etc. Before you post, think about what THEY want to know.
Change.org plans to add more Cause topics, and is hiring bloggers to write and build community around the issues of Global Poverty, Universal Health Care, Microfinance, Human Trafficking, Public Education, Poverty In America, Global Health, Water Sustainability, Curing Cancer, Sustainable Agriculture, Racism, and Mental Health. Whaddya think?
We tune into causes through our relationships with others, whether its a kid from our neighborhood in a youth group, our sister doing a breast cancer run, or our friend organizing a reading night at a homeless shelter. Currently (on my lowly grad student budget), I only give money to one nonprofit org.
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