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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

The organization I helped found as Colorectal Cancer Coalition in 2005 officially became Fight Colorectal Cancer on Monday, March 6, 2011. I hope it's a fun read for anyone either looking to redo their own small nonprofit brand, or who wants a deeper dive on what we did at Fight Colorectal Cancer. Let's Raise a Brand!

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4 Unique Call-to-Actions to Test on Your Nonprofit’s Website

Nonprofit Tech for Good

Over the last six months, the top bar has resulted in 973 new contacts compared to 476 new contacts from a (now removed) popup form that appeared 20 seconds after load to non-subscribers. The red newsletter opt-in top bar on Nonprofit Tech for Good is the best-performing newsletter CTA on our website. At a cost of $13.99

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The American Cancer Society Wants Your Birthday!

Beth's Blog: How Nonprofits Can Use Social Media

Now we have the American Cancer Society scaling the concept of the birthday fundraiser. It's birthday fundraising on steroids with the creation of their birthday fundraising platform and accompanying social media presence. They are encouraging people to declare their birthday to cancer (and adopt a healthy lifestyle).

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4 Tips for Managing Massive Nonprofit Fundraising Events

Nonprofit Tech for Good

How long someone has been supporting your event, how they prefer to be contacted, and the content they’re most likely to interact with are just a few examples of how data helps you reach your supporters where they are. Follow these best practices used by development pros all over the world and your event will be geared for success. ?

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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

The organization I helped found as Colorectal Cancer Coalition in 2005 officially became Fight Colorectal Cancer on Monday, March 6, 2011. I hope it’s a fun read for anyone either looking to redo their own small nonprofit brand, or who wants a deeper dive on what we did at Fight Colorectal Cancer. Sounded perfect.

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Announcing… NonProfit Times TV!

Nonprofit Tech for Good

Stand Up To Cancer caught my attention a few weeks back, and now with the launch of Apple TV and Google TV we’re on the precipice of a new era in broadcast communications. As social media fundamentally changed print journalism forever, so will Web TV and its impact on broadcast and cable TV programming. Imagine the possibilities!

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Scanning for Good: 5 Reasons QR Codes Are a Safe Option for Nonprofits

NetWits

I’ve blogged about how a few nonprofits are using them , and how the Pancreatic Cancer Action Network was seeing real results , but it feels like there is a new energy around using them. It seems that QR codes have gone mainstream, or at least hit that tipping point where it’s pretty safe to include them in campaigns.