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Atlanta-based Sanguina wants to make fingernail selfies a digital biomarker for iron deficiency

TechCrunch

These fingernail selfies could be used to determine anemia for the more than 2 billion people who are affected by the condition — including women, children, athletes and the elderly. Wilbur Lam, Erika Tyburski and Rob Mannino, the company was born out of research conducted at the Georgia Institute of Technology and Emory University.

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Try a New P2P Challenge: Tips to Move Beyond Run-Walk-Bike Events

sgEngage

Make-A-Wish knows that children with critical illnesses often feel isolated. In 2023, the live-streamed event raised more than $8,200 for Make-A-Wish Georgia. Results : In 2024, 1,300 Icecyle participants raised $685,000 for research, clinical trials, and quality-of-life programs for cancer patients and their families.

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Explore Multichannel Fundraising Advice from the Experts

Allegiance Group

Example of This Communication Channel Allegiance Group + Pursuant and the Georgia Mountain Food Bank (GMFB) collaborated to launch a campaign to distinguish its brand from its partner, the Atlanta Community Food Bank (ACFB), and enhance its marketing efforts. Balance keyword quality, relevance to your cause, and competition.

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