Bridging the Gap: Aligning Annual Campaigns With Major Gifts
NonProfit PRO
JULY 24, 2024
Nonprofits must harmonize fundraising strategies to successfully manage annual campaigns and major gifts. Here’s a practical approach.
This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.
NonProfit PRO
MAY 13, 2021
Are you planning or considering a capital campaign for your nonprofit? Use these consultant-approved strategies to maximize your campaign’s chances of success.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Association Analytics
JUNE 25, 2024
Before diving into strategies, it’s important to have some context about the challenges associations face when renewal reason approaches. That makes it even more essential to make sure your communication strategies throughout the year are of value, keeping members engaged and informed. Why Don’t Members Renew?
Nonprofit Tech for Good
SEPTEMBER 19, 2024
By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.
Bloomerang
OCTOBER 11, 2024
How can you optimize data-driven GivingTuesday campaigns to craft personalized donor journeys, make real-time decisions, and build lasting relationships long after GivingTuesday is over? Let’s talk about how you can take your campaign from good to great, with data as your guide. In fact, the real work begins once the campaign is over.
NonProfit PRO
JUNE 5, 2023
Effectively incorporating capital campaigns into your general marketing campaigns can inspire donors to contribute not only to specific projects but also to the overall mission of your organization. Let’s explore strategies to integrate this approach into your fundraising.
NonProfit PRO
AUGUST 8, 2023
With that in mind, it’s time to lay out your strategy for your direct mail campaigns to increase your donations. As we move into the last five months of the year, nonprofits are gearing up for a busy fall and winter fundraising season.
Bloomerang
FEBRUARY 15, 2024
It’s imperative for nonprofit fundraisers to prioritize evidence-based strategies that yield tangible results. To that end, here are five proven fundraising tips from the latest empirical research to implement with your next fundraising campaign. Tip #4: Leverage emotions in campaign images to increase donations.
Nonprofit Tech for Good
OCTOBER 18, 2024
Real-Time Adaptability AI evolves with your campaigns, learning from data to continuously optimize your outreach. This means your strategy can adjust based on real-time performance on the fly to ensure maximum effectiveness. It’s not just about sending an email—it’s about sending the right message at the right time to the right person.
NonProfit PRO
MAY 15, 2023
During this webinar we’ll cover how to craft a successful communication strategy for major giving campaigns. Chad Paris of ParisLeaf and Ben Miller, SVP of Data Science & Analytics at Bonterra, will provide insights into messaging, materials, partners, and tools needed during each phase of the campaign.
The NonProfit Times
MAY 20, 2024
To stay relevant and competitive, nonprofits need to embrace innovative marketing strategies that resonate and drive meaningful engagement. One innovative approach that you can take is to leverage social media advocacy campaigns. The post 3 Marketing Strategies To Boost Campaign appeared first on The NonProfit Times.
Nonprofit Tech for Good
OCTOBER 15, 2022
Your year-end fundraising campaigns should show your donors what you’ve accomplished together over the past year, and invite them to give toward an even brighter future. Done well, your year-end campaigns (print, email, and social media) will inspire donors to give generously at year’s end and throughout the year after.
NonProfit PRO
SEPTEMBER 12, 2023
The success of optimizing your campaign strategy in rough waters will translate into optimized campaigns in calmer water, helping navigate your nonprofit when times get rough again. Join us for a webinar on fundraising in an uncertain economy.
NonProfit PRO
NOVEMBER 7, 2022
Informed Delivery can increase the effectiveness of your direct mail fundraising campaign while decreasing your postage costs. With only two more months left to take advantage of its dual benefits, here are the answers to the frequently asked questions I get on this strategy.
Bloomerang
AUGUST 6, 2024
Nonprofits are constantly seeking innovative ways to enhance their email marketing strategies. Now, you can craft compelling email campaigns that drive engagement and conversions. The post 8 Strategies For Crafting Compelling Email Campaigns With Bloomerang AI Content Assistant appeared first on Bloomerang.
NonProfit PRO
JANUARY 24, 2022
Capital campaigns have some inherent risk, but there are plenty of ways to reduce risk and boost your chances for success. Here are two top strategies.
Association Analytics
OCTOBER 7, 2024
During the webinar, Association Analytics VP of Strategy and Solutions Bill Conforti emphasized, “We’re talking more about like communications, right? ” Implementing these strategies doesn’t require a complete overhaul of existing systems. The key takeaway is to start small, iterate, and continuously improve.
EveryAction
JULY 12, 2023
It’s the middle of the year, and although many of you still haven’t even taken summer vacation, the time has arrived to begin planning for your 2024 state legislative campaigns. He’s right: Effective grassroots is a yearlong commitment to engaging volunteers so they are primed for action at just the right moments in your campaign.
Nonprofit Tech for Good
AUGUST 13, 2021
We’ve created a 6-week plan to help you run a powerhouse campaign that increases reach and giving. We’ll share creative ideas and expert tips on everything from communications and enlisting peer-to-peer ambassadors to incorporating virtual strategies and following up with donors.
Candid
NOVEMBER 7, 2024
As we approach this year’s GivingTuesday on December 3, here’s a collection of articles that explore fundraising strategies to help you prepare and maximize efforts to engage donors, boost contributions, and make the most of this global day of giving. 3 GivingTuesday strategies for year-end nonprofit fundraising.
NonProfit PRO
OCTOBER 19, 2022
SMS/MMS strategies offer nonprofits this unique opportunity. Here’s a look at the benefits of text messaging and how to add the channel to your existing campaigns. With the market cluttered and audiences’ attention spread thin, nonprofit leaders are seeking ways to reach new prospects and keep donors engaged.
NonProfit PRO
JULY 24, 2023
GiveCentral will launch its 20 for 20 Campaign to help nonprofits increase their engagement and giving by 20% in 20 weeks beginning Q4, where the most charitable giving happens. The campaign will capitalize on giving strategies around calendar events, holidays, and social media holidays in Q4.
Get Fully Funded
DECEMBER 14, 2021
With Giving Tuesday in the rear view, it’s tempting to forgo a year-end giving campaign and coast to the end of the year, catching up on work and enjoying the holidays. A year-end giving campaign is your chance to win over donors when they are in a giving frame of mind. Top 10 strategies for a successful year-end giving campaign: 1.
Nonprofit Tech for Good
NOVEMBER 16, 2020
To address this, our team studied the campaigns of our top recurring giving customers within the MobileCause platform to identify some best practices and strategies. Take a look at some of the examples and strategies below for ideas for your own recurring giving campaigns.
NonProfit PRO
OCTOBER 3, 2023
There is some incredible work being done through direct mail, but direct response strategies are not a relational approach to your mid-level programs. Here, I break down each of the needed mid-level fundraising program elements.
Greater Giving
NOVEMBER 18, 2024
It’s a perfect opportunity to rally support and build excitement, but it’s not where your year-end campaign should stop. Think of GivingTuesday as the kickoff—a way to inspire your donors and create momentum for a bigger, bolder year-end giving strategy. How to Build a Year-End Giving Campaign (That Includes GivingTuesday) 1.
CauseVox
SEPTEMBER 25, 2024
We understand that a big contributor to a successful GivingTuesday is your fundraising campaign site. Our goal is to make it as easy as possible for you to prepare for December 3, and then execute a solid campaign. Here we’ll go through some tips to consider when setting up your GivingTuesday campaign.
EveryAction
AUGUST 3, 2023
from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. In this guide, we’ll explore six smart strategies to drive major giving success for large nonprofits: Enlist prospect research to identify major donor prospects. Consider hosting a capital campaign.
Nonprofit Tech for Good
MAY 16, 2021
A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign. Email #1: Introduce the Campaign. Make it clear what need your campaign is addressing and why it matters to your donors.
M+R
JANUARY 8, 2024
A legislative advocacy campaign must overcome natural inertia—a sufficient number of lawmakers must be convinced that taking action will have more benefit (or less backlash) than not taking action. The answers to these questions will be central to building an impactful legislative advocacy campaign.
CauseVox
NOVEMBER 6, 2024
Master key strategies to elevate your GivingTuesday and year-end fundraising with social media, including profile optimization, engaging content, and video storytelling. Join nonprofit social media expert Julia Campbell in this engaging webinar, where she’ll reveal proven strategies to maximize your year-end fundraising through social media.
OneCause
JULY 14, 2023
A well-designed fundraising campaign can help your nonprofit raise funds, engage donors, and expand your reach. Use these top strategies to maximize results.
Blue Avocado
OCTOBER 8, 2024
We recently asked the Blue Avocado community, “What has been your most successful fundraising strategy?” We raised money, which is of course great, but nearly all of the donors from this campaign were first-time donors, and I received stories, memories, and feedback from folks I would not have gotten any other way.
NonProfit PRO
JULY 11, 2022
A nonprofit marketing strategy doesn’t necessarily have to be about raising funds. Here are five tips to develop innovative nonprofit marketing campaigns. It is also essential to raise awareness while ensuring you are standing out.
Nonprofit Tech for Good
NOVEMBER 3, 2023
Campaign monitor reports that personalized subject lines are 26% more likely to be open and this is the most basic of personalization available. He has led award-winning projects and campaigns for organizations including PBS , Partners of the Americas , the Identity Theft Resource Center , ADL, Meal on Wheels America, UNESCO and many others.
Nonprofit Tech for Good
SEPTEMBER 27, 2020
Below are simple, yet often overlooked, social media tips to help your nonprofit’s campaign get noticed this #GivingTuesday. This helps spread awareness of your #GivingTuesday campaign to all visitors. Regularly updating your cover photos can help alert followers for specific campaigns like #GivingTuesday. and ask them to give.
The NonProfit Times
OCTOBER 23, 2024
There were four major categories – Digital Channel, Direct Mail Campaign, Multi-Channel Campaign and Workhorse Campaign with subcategories such as acquisition/prospecting, major donor, reinstatement and special appeal. In the MAXI competition, a campaign’s results will carry more weight than any of the other scored criteria.
Greater Giving
JANUARY 17, 2024
Awareness campaigns serve as powerful tools to amplify impact and reach a wider audience. An awareness campaign, in essence, is a coordinated effort to increase understanding and recognition of a nonprofit’s mission, cause, or initiatives.
EveryAction
JUNE 21, 2023
The Human Rights Campaign (HRC) declared a national state of emergency for LGBTQ+ people on June 6, 2023, the first state of emergency ever declared in its history spanning four decades. Issue awareness campaigns and messages can be directed at existing or potential supporters, with the goal of educating them about a specific issue.
CauseVox
JUNE 30, 2023
In today’s digital landscape, mobile optimization is a game-changer for successful fundraising campaigns, and we want to show you how to leverage its power. In this 60-minute live webinar, you’ll learn: The significance of mobile optimization and how it impacts peer-to-peer fundraising campaigns.
Nonprofit Tech for Good
AUGUST 30, 2024
Take advantage of your platform’s peer-to-peer fundraising functionality, set up crowdfunding campaigns that address specific needs, and use the data from your efforts to evaluate what worked, what didn’t, and what kind of did. When you visit the NKLA volunteer page , it’s easy to see what our Gen Zer means. The same goes for donations.
Nonprofits Source
NOVEMBER 4, 2024
It can sometimes feel overwhelming, but political campaigns are undeniably good at getting attention. As a nonprofit, you might wonder how you can emulate political campaign marketing strategies and success. Text Banking By this point, almost every American has received at least one text from a political campaign.
NonProfit PRO
MAY 6, 2022
During this powerful webinar learn how top nonprofits are leveraging SMS, and walk away having learned how to develop a winning SMS strategy. SMS communications are an extraordinary tool for nonprofits to use for donor engagement, volunteer and board coordination, etc.
Nonprofit Tech for Good
AUGUST 1, 2021
By Corey Blake , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. A series of short videos like this that tell a little bit about the campaign can really increase visibility and awareness, and lead to more donations.
Expert insights. Personalized for you.
We have resent the email to
Are you sure you want to cancel your subscriptions?
Let's personalize your content