Nonprofit Tech for Good

MARCH 4, 2023

According to Pew Research Center , 85% of people have a smartphone and even more than that are active on a number of social media platforms. Here are five reasons why your nonprofit’s social media presence is one of the most valuable marketing tools at your disposal: 1) It’s accessible.

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Nonprofit Tech for Good

JULY 1, 2020

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions.

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Nonprofit Tech for Good

JULY 18, 2024

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good The average growth rate for social media ranges from 0.64% to 3% per month , depending upon the platform. In other words, the era of organic growth on social media is over. 1) Feature social media icons on every page of your website.

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Nonprofit Tech for Good

FEBRUARY 25, 2023

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good The average growth rate for social media ranges from.64% In other words, the era of organic growth on social media is over. 1) Feature social media icons on your website. 1) Feature social media icons on your website.

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Nonprofit Tech for Good

OCTOBER 12, 2023

Social media is one of the greatest tools your nonprofit has, especially with Giving Tuesday right around the corner. However, not all social media content can grab your audience’s attention this effectively, especially with all the changes happening in the social media world.

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Nonprofit Tech for Good

FEBRUARY 15, 2025

In the summer and fall of 2024, Nonprofit Tech for Good used social media and email to promote the 15-question Online Donor Feedback Survey. Social media followed closely at 29%, while a nonprofit’s website came in third at 17%. Thank you to those who took the survey!

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Nonprofit Tech for Good

DECEMBER 27, 2024

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good According to the Nonprofit Tech for Good Report , 27% of nonprofits worldwide have experienced a cyberattack (email phishing, website hacking, ransomware, social media attack, etc.). Cybersecurity at your nonprofit must be a priority in 2024.

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Nonprofit Tech for Good

OCTOBER 11, 2024

By Julia Campbell, host of the Nonprofit Nation podcast and founder of the Nonprofit Social Media Summit , a free all-virtual event created to help nonprofits navigate the fast-changing social media landscape to drive more donations. What makes this campaign urgent, timely, and relevant? 1) Make it compelling.

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CauseVox

NOVEMBER 6, 2024

Master key strategies to elevate your GivingTuesday and year-end fundraising with social media, including profile optimization, engaging content, and video storytelling. With Giving Tuesday and year-end appeals on the horizon, leveraging social media effectively can make all the difference in reaching your fundraising goals.

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Nonprofit Tech for Good

JULY 13, 2020

The COVID-19 pandemic has fundamentally changed the way organizations execute their social media plans. The current social media environment has caused non-profit marketers to re-evaluate their content aware of the acute conversations being had on every channel, at a global level.

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Nonprofit Tech for Good

FEBRUARY 28, 2021

And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. Deciding how to handle donor recognition on social media is a complex exercise. Read on to learn how Feeding America and The Global FoodBanking Network have recently stewarded their corporate donors on social media.

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Nonprofit Tech for Good

NOVEMBER 7, 2024

The 2024 Certificate in Digital Marketing & Fundraising program covers the fundamentals of website and email marketing, online fundraising, and social media for nonprofits.

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CauseVox

OCTOBER 10, 2024

The campaign is undoubtedly effective. With its own hashtag, it comes as no surprise that GivingTuesday gains a lot of its traction on social media. So, if you’re considering launching a GivingTuesday fundraising campaign , having a strong presence on social media is a no-brainer for success.

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NonProfit PRO

SEPTEMBER 13, 2021

The Born This Way Foundation is promoting kindness for the third-straight year with its #BeKind21 campaign that culminates on the U.N. International Day of Peace.

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Nonprofit Tech for Good

OCTOBER 15, 2022

Your year-end fundraising campaigns should show your donors what you’ve accomplished together over the past year, and invite them to give toward an even brighter future. Done well, your year-end campaigns (print, email, and social media) will inspire donors to give generously at year’s end and throughout the year after.

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Nonprofit Tech for Good

JANUARY 29, 2024

Brynne Krispin is a social media strategist for nonprofits and small businesses. Imagine your nonprofit’s social media fundraising strategy as planning a trip to a new country. Whether you’re new to social media fundraising or an OG, the Supercharge Your Social Fundraising event is here to help.

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Nonprofit Tech for Good

FEBRUARY 12, 2025

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Social Status ] Nonprofits post an average of 5.95 Social Status ] Nonprofits post an average of 5.95

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Nonprofit Tech for Good

JANUARY 24, 2021

But there are two things that are certain: social distancing will continue to be a reality and your donors will continue to believe in your mission. 3) Grow your social media presence by following your supporters. Don’t wait for your supporters to find you on social media! 4) Find new, creative ways to show impact.

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Charity Village

MARCH 17, 2025

The National Alliance for Children and Youth (NACY) is launching a week-long social media campaign in the week of March 17th, 2025, to raise awareness of the urgent challenges young people face in Canada.

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CauseVox

DECEMBER 5, 2024

As fundraisers, you’re also in charge of putting together end-of-year giving campaigns for your nonprofit. Knowing how much time and effort you spend planning events and campaigns inspired us to create this resource to inspire you with these successful ideas for end-of-year giving campaigns.

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NonProfit PRO

APRIL 18, 2023

Managing successful paid advertising campaigns with tight budgets and limited resources can be challenging. Fortunately, there are several platforms with programs that offer exclusive resources to nonprofit organizations to help them further their mission.

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Nonprofit Tech for Good

MAY 7, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Social Status ] Nonprofits post an average of 5.95 Social Status ] Nonprofits post an average of 5.95

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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Nonprofit Tech for Good

FEBRUARY 2, 2025

Here’s how nonprofits are using QR codes to engage their audiences effectively: Fundraising: From charity sweepstakes to crowdfunding campaigns, QR codes placed on postcards, flyers, or social media provide a conduit for instant participation.

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NonProfit PRO

JANUARY 25, 2023

Olivia Laura at It Gets Better Project and Tiffany Rivers at Media Cause join The NonProfit Voice to share insights into how the nonprofit teamed up with influencers to reach its constituents and raise awareness with a hashtag campaign on TikTok.

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Nonprofit Tech for Good

DECEMBER 11, 2022

Social media platforms are a great place to connect with people who are passionate about the cause your nonprofit is working for. In this post, we share how to make the most of social media as a small nonprofit. . Consider the following in your social media plan: . Campaign/appeal announcements .

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Nonprofit Tech for Good

FEBRUARY 23, 2025

By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Automated Personalization: Salesforce automates personalized communications across multiple channels, including email, social media, and direct mail. Dive deeper!

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Nonprofit Tech for Good

JANUARY 2, 2025

Digital platforms like social media and email campaigns provide excellent reach, but when combined with your golf tournament website and mobile scoring app, each sponsors impressions are multiplied. In 2025, nonprofits will leverage data to make decisions that maximize fundraising potential.

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Candid

FEBRUARY 4, 2025

That power of connection is also the driving force behind how people show up on social media platformsjoining groups and digital communities with shared values, locations, or interests. According to GoFundMes Social State of Giving report , the top three reasons people give across all generations are: Its the right thing to do.

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CauseVox

DECEMBER 2, 2024

Beyond viewing GivingTuesday as a standalone event, we can think of it as the starting line for a broader campaign. Think back on what made the day successful—was it the heartfelt story shared on social media, the surge of donations from a matching gift, or the high open rate on a well-crafted email appeal ?

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Nonprofit Tech for Good

JANUARY 2, 2024

Fundraising on social media is not easy. With millions of nonprofits worldwide asking for donations on social media, donors are increasingly tuning out fundraising asks. Topics include: How to effectively promote fundraising campaigns on social media (one-time giving, monthly giving, tribute giving, etc.)

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CauseVox

OCTOBER 17, 2024

This efficacy is why we encourage nonprofits to think about utilizing GivingTuesday partnerships in their campaign. GivingTuesday Partnerships Through Matching Gifts Did you know that matching gifts can be a game-changer for your GivingTuesday campaign? Do they tend to get a lot of social media hits ?

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NonProfit PRO

SEPTEMBER 19, 2022

Here are three ways you can ensure a successful year-end campaign. Giving Tuesday officially launches the end-of-year giving, and is a great opportunity to connect with current and potential constituents to keep your cause top-of-mind during the season of philanthropy.

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Nonprofit Tech for Good

APRIL 27, 2023

Provided you set aside the time to explore and experiment, your nonprofit can use these free or low-cost tools and resources to significantly improve your digital marketing and fundraising campaigns. SocialSnap also provides customizable social share buttons that can be added to your website or blog content. Social Media 1.

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Nonprofit Tech for Good

MARCH 4, 2020

Once supporters choose a charity to fundraise for, they can share their fundraiser with friends and family on social media to rally around their cause. Don’t forget to encourage supporters to make an extra impact by starting a peer-to-peer fundraising campaign before the event to raise awareness and donations for your charity.

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NonProfit PRO

MARCH 27, 2024

It’s critical to run campaigns that acquire and upgrade donors, but it has to be done right. That’s where campaign testing comes in.

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Nonprofit Tech for Good

FEBRUARY 12, 2020

According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). By definition, your e-newsletter is an email campaign primarily for news stories and updates. Email messaging raised 28% of all online revenue in 2017.

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