Whole Whale

JULY 30, 2024

GA4 is a tremendous tool for analyzing the success of your campaigns, whether those be from advertising pushes, email blasts, or even in-person marketing efforts! Step 1: Ensure Proper GA4 Installation GA4 is Google’s newest iteration of the Google Analytics platform. While of course, META, Snapchat, TikTok, etc.

Analytics 96

Analytics Google Campaign Data 96

Neon CRM

MAY 26, 2023

The best nonprofit marketing campaigns are designed for awareness and advocacy for your organization. When you build your strategies around community, personalization, adaptability, and automation, you can create a campaign that resonates with your constituents. That is a website marketing campaign making an impact.

Campaign 95

Campaign Marketing Ideas Help 95

Association Analytics

OCTOBER 10, 2022

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant. Analyze Performance.

Analytics 169

Analytics Marketing Taxonomy Module 169

Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Remember that marketing automation tools are SaaS products (or software as a subscription).

Application 267

Application Marketing Nonprofit Evaluation 267

CauseVox

JULY 13, 2023

We’ll review how to best utilize your video assets by reviewing social media “top-of-mind” strategies, ad-campaign strategies, in-house events and virtual events hosted on CauseVox for maximum donor reach. Case study review of successful video campaigns. Tools for in-house/DIY video production.

Video 73

Video Campaign Marketing Storytelling 73

Nonprofit Tech for Good

JUNE 20, 2022

Official Rules: Your sweepstakes must have official rules that detail the terms of the campaign. This is where a fundraising platform enters the chat. . Our all-in-one fundraising and events platform and ready-made campaign templates make setting up your sweepstakes fundraiser a snap. Create yours now ! . ?

Campaign 294

Campaign Fundraising Utah Alabama 294

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. M+R Benchmarks Report. Email #2

Trend 304

Trend Digital Marketing Fundraising 304

CauseVox

AUGUST 12, 2024

Feeling overwhelmed by the sea of fundraising campaigns out there? This guide is here to simplify the process and give you everything you need to know about nonprofit fundraising campaigns. Unlike your ongoing fundraising efforts, campaigns have a clear start and end date, which makes them super targeted and efficient.

Guide 76

Guide Campaign Fundraising Nonprofit 76

NonProfit PRO

AUGUST 1, 2022

Propeller, the digital platform that brings social activism, charitable efforts, and impactful marketing campaigns together in an unprecedented and profitable way, is on track to have a successful 2022. The company is now offering the opportunity to support its continued growth via Wefunder.

Campaign 185

Campaign Profit Track Digital 185

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Collaboration 221

Collaboration Marketing Team Integration 221

The Modern Nonprofit

SEPTEMBER 18, 2024

Estimated Reading Time: 8 minutes boost Your Fall Fundraising: Leveraging Campaign Management Tools As the crisp autumn air begins to roll in, so does one of the most critical times for nonprofits—fall fundraising season. With year-end giving on the horizon, it’s time to make every campaign count.

Campaign 52

Campaign Tools Management Fundraising 52

Whole Whale

JULY 30, 2024

GA4 is a tremendous tool for analyzing the success of your campaigns, whether those be from advertising pushes, email blasts, or even in-person marketing efforts! Step 1: Ensure Proper GA4 Installation GA4 is Google’s newest iteration of the Google Analytics platform. While of course, META, Snapchat, TikTok, etc.

Analytics 52

Analytics Google Campaign Data 52

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Of those, 93% use an email marketing service, such as MailChimp or ConstantContact, to send their email newsletters.

email 333

email Marketing Data Digital 333

Nonprofit Tech for Good

OCTOBER 17, 2023

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. Visual Content : Visual content, such as images and videos, tends to perform exceptionally well on social media platforms.

Social Media 324

Social Media Media Social Influence 324

Candid

AUGUST 5, 2024

Many nonprofit organizations believe market research is beyond their reach due to lack of staff, budget, and time. But without the solid data market research can provide, nonprofits may make decisions based on assumptions that lead to misaligned strategies and missed opportunities for retaining donors and volunteers and attracting new ones.

Research 87

Research Marketing Impact Tips 87

Qgiv

JANUARY 3, 2024

Most text fundraising software has a monthly cost, but some text fundraising platforms offer free (excluding third-party payment fees) or low-cost options to nonprofits. Check out these text fundraising platforms to find the best solution for your organization: Qgiv Handbid Give Lively Snowball Tatango GiveWP Pledge Tithe.ly

Platform 59

Platform Giving Plugin Pledge 59

Nonprofit Tech for Good

MARCH 4, 2023

Sponsored by Network for Good – an easy-to-use all-in-one nonprofit fundraising platform. According to Pew Research Center , 85% of people have a smartphone and even more than that are active on a number of social media platforms. Then do some research on each social media platform to see where your different audiences are engaging.

Social Media 324

Social Media Media Social Sponsor 324

Greater Giving

NOVEMBER 8, 2022

For many nonprofits, A GivingTuesday Campaign is an opportunity to attract new donors and raise money for your organization. Your GivingTuesday Campaign is a chance to promote your brand in front of a much larger audience. That means it’s time to get creative with your marketing strategies. Diversify Your Marketing Methods.

Giving 52

Giving Campaign Marketing Donor 52

CauseVox

JULY 10, 2024

How the Campaign Works To get a closer look at the evolution of the Shower Strike campaign, we caught up with Dani, the Marketing Manager and Fundraiser at Well Aware. Over the years, Well Aware faced numerous issues with their fundraising platforms, leading them to switch services multiple times in search of a better solution.

Awareness 69

Awareness Campaign Raise Story 69

AccelEvents

MARCH 10, 2021

Should you opt for a streaming platform like Youtube or social media, or would an event technology better suit your needs? Here’s a breakdown of the biggest differences between an event platform and a streaming platform for hosting a virtual event. Event Platform Overview and Advantages. Marketing and event promotion.

Stream 78

Stream Platform Synchronous Virtual 78

Qgiv

JULY 30, 2021

Peer-to-peer fundraising is an incredible opportunity to leverage your supporters’ personal networks and increase the reach of your campaign. Let’s break down each platform! Qgiv | Best Peer-to-Peer Fundraising Platform. Platform Overview. Qgiv’s platform offers a storefront feature that can track your inventory.

Platform 98

Platform Fundraising Nonprofit Gift 98

Nonprofit Tech for Good

OCTOBER 9, 2019

Social media channels can help you amplify the message of your fundraising campaigns. What’s important is to understand how to make the most of each social media platform. This webinar will look at the latest trends in social media fundraising and how to improve the success of your campaigns.

United Kingdom 235

United Kingdom Belgium Norway Finland 235

AccelEvents

JULY 21, 2021

With the surge of virtual meeting platforms, and various custom meeting options, businesses are now relying on such innovative meeting solutions to amplify networking, work-from-home options, staying connected, and increasing operational efficiency in the new meeting and business landscape. What are Online or Virtual Meeting Platforms?

Virtual 93

Virtual Platform Stream Hosting 93

Qgiv

APRIL 22, 2024

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. However, marketing for nonprofits can come with its difficulties.

Marketing 52

Marketing Guide Nonprofit Channel 52

Top Nonprofits

APRIL 20, 2022

If you’ve ever led an advocacy campaign, you know that it has an incredible number of moving pieces. As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. That’s why planning is the most important stage in your advocacy campaign. Set clear campaign goals and identify a timeline.

Advocacy 130

Advocacy Campaign Tips Storytelling 130

Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. The mention of conversion rates often makes nonprofit pros cringe, because it sounds technical, like some jargon a marketer would use. 2) Conversion Rates. 3) Engagement.

Metrics 297

Metrics Digital Marketing Retention 297

Nonprofit Tech for Good

AUGUST 2, 2024

The evolution of golf event-specific technology has elevated the game, making golf event sponsorships even more appealing to businesses looking for high ROI on their marketing or charitable dollars. This immediate visibility provides instant ROI that can be further enhanced by social media and email marketing campaigns.

Sponsor 289

Sponsor Tech ROI Social Media 289

AccelEvents

JULY 23, 2021

No matter what this year brings, event marketing is an effective marketing tool for brands to have in their arsenal. What is Event Marketing? Event marketing is where brands use a conference, webinar, trade show, or exhibition to connect with their audience. . Why is Event Marketing Important?

Marketing 119

Marketing Strategy Guide Sponsor 119

Media Cause

FEBRUARY 1, 2024

In today’s increasingly digital world, marketers rely on online platforms to plan, implement, build, execute, and measure their campaigns. There is no way to avoid using a marketing platform online—this reality brought about the term marketing technology or MarTech. Simply put, MarTech is marketing!

Marketing 59

Marketing Platform Social Media Aggregator 59

Qgiv

AUGUST 21, 2024

Each fundraising platform has unique strengths, so how can you find the right tool for your needs? Explore what fundraising software is and the essential features to look for in your platform. Some platforms offer free tools, while others charge for extra features or offer plans based on your nonprofit’s size.

Software 98

Software Fundraising Platform Contact 98

Cloud 4 Good

MARCH 2, 2022

I am excited to announce our newest line of business: Campaign Services. This service is designed to pull Salesforce and non-Salesforce data into an off-platform database and execute load-intensive queries for our nonprofit and higher education clients. What is Direct Marketing? What Are Campaign Services?

Service 89

Service Campaign Facilitation Database 89

The Modern Nonprofit

JUNE 20, 2024

Estimated Reading Time: 5 minutes Mastering the Stages of a Nonprofit Capital Campaign There are so many ways to raise funds, from online fundraising efforts and silent auctions to organizing walk-a-thons. Yet, if you’re aiming to really boost what your nonprofit can do for others, starting a capital campaign could be your best bet.

Campaign 59

Campaign Phase Nonprofit Public 59

sgEngage

JANUARY 26, 2024

A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive more donations to fuel your mission. To ensure your campaign’s success and reach diverse audiences , tap into the reach and brand visibility of like-minded businesses through a corporate partnership.

Awareness 79

Awareness Campaign Business Collaboration 79

Nonprofits Source

JUNE 24, 2024

Regardless of what type of back-to-school product you sell, it’s your job as a marketer to help potential customers wade through the never-ending options out there to find your company and make a purchase. This data can help you better understand your customers and ensure they receive your marketing communications.

Audience 52

Audience Marketing Student Social Media 52

Get Fully Funded

AUGUST 19, 2024

By using the insights hidden in your donor information, you can fine-tune your marketing strategies. More engaged supporters More effective campaigns More funds raised all with less effort. By segmenting your marketing channels based on detailed donor data, you communicate more effectively and personally. The result?

Data 59

Data Marketing Donor Mail 59

Bloomerang

AUGUST 29, 2023

To effectively ramp up fundraising, your nonprofit needs the right online fundraising platform for your needs. In this guide, we’ll take a deep dive into virtual fundraising platforms that your nonprofit can use to strengthen your online fundraising strategy. What are online fundraising platforms? Report on fundraising data.

Platform 62

Platform Donation Online Fundraising 62

sgEngage

DECEMBER 9, 2021

With hours of mindless scrolling available with just a few swipes and taps, it’s crucial for museums to get savvy and creative with social media campaigns to stand out. In this article, we’ll highlight three stellar campaigns to inspire your organisation and challenge your communication strategies. Art Fund “See Everything”.

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Museum Social Media Campaign Media 105