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End-of-Year Giving Campaign: 13 Successful (Yet Underutilized) Strategies

CauseVox

As fundraisers, you’re also in charge of putting together end-of-year giving campaigns for your nonprofit. Knowing how much time and effort you spend planning events and campaigns inspired us to create this resource to inspire you with these successful ideas for end-of-year giving campaigns.

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5 Ways to Use Your Digital Impact Report as a Marketing Tool

sgEngage

Social media campaigns Social media platforms provide an ideal space to post highlights from your digital impact report. Take this engagement a step further by using interactive features like polls or questions based on the report’s findings to spark conversation and encourage reflection.

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2023 Email Marketing Statistics for Nonprofits

Nonprofit Tech for Good

M+R Benchmarks ] 74% of nonprofits send an automated welcome email after joining a newsletter and these messages have an average open rate of 202% higher than traditional email campaigns. Campaign Monitor ] Personalized calls to action convert 202% better than default calls to action. Nonprofit Communications Trends Report ]

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

Odds are your emails are going to spam folders and are in violation of email compliance laws that require opt-out information and a mailing address to be prominently featured in all email campaigns. Sending email newsletters with an attachment is an absolute worst practice that is common with BCC email campaigns.

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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

At the beginning of each of my webinars, I poll my attendees: “Where did you first find out about this webinar?&# In fact, social media has increased the consumption of e-mail. Community feedback or lack thereof is a clear indicator on whether your are on the right track with your social media campaign.

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Relationships That Raise Funds: 5 Tips for Creating Successful Peer-to-Peer Fundraisers

NetWits

First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc). 4) Activate. 5) Acknowledge.

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Attention nonprofits: We don’t know our donor data!

3rd Sector Labs

Yet all fundraising appeals and campaigns start with data. Before the start of every event, we poll the attendees about their technology and data, and we’ve been accumulating and tracking the results. While this is an informal poll and not a scientific study, the results are eye-opening. People know people.

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