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4 Direct Mail Pitfalls Your Nonprofit Should Avoid

NonProfit PRO

Direct mail is effective, but your efforts could fall flat with one misstep. Here are four potential direct mail pitfalls to avoid in your next direct mail campaign.

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Direct Mail Innovations to Test in Your Next Nonprofit Campaign

NonProfit PRO

Large-scale direct mail campaigns are often based around postal discounts to lower rising postal costs, but there are so many other innovations that may be worth your consideration to improve your organization’s direct mail campaigns’ revenue. Here’s a look at some of those direct mail innovations.

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Increase Donations With Strategic Direct Mail Campaigns

NonProfit PRO

As we move into the last five months of the year, nonprofits are gearing up for a busy fall and winter fundraising season. With that in mind, it’s time to lay out your strategy for your direct mail campaigns to increase your donations.

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The Secrets of Direct Mail for Nonprofits

NonProfit PRO

Fundraising is the biggest challenge nonprofit organizations face. There are, however, tried-and-true methods that are essential to the success of a campaign. One of the most effective methods of marketing for nonprofits is direct mail. .

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No, Your Direct Mail Campaign Isn’t Relational Mid-level Fundraising

NonProfit PRO

There is some incredible work being done through direct mail, but direct response strategies are not a relational approach to your mid-level programs. Here, I break down each of the needed mid-level fundraising program elements.

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How to Increase Nonprofit Direct Mail Response in 2024

NonProfit PRO

By leveraging the power of social proof and storytelling, you can drive higher returns from your strategic direct mail campaigns.

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Apple Mail Privacy Protection Changes: 7 Ways Your Nonprofit Can Respond

NonProfit PRO

20, just as nonprofits were launching or preparing to launch their year-end fundraising email campaigns, Apple implemented its Mail Privacy Protection along with new features that fundamentally alter how organizations conduct their email outreach.

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