The Fundraising Authority

SEPTEMBER 7, 2022

Bear in mind that just because someone lacks major donor capacity doesn’t mean you should write them off. They may be a great prospect for a “ minor donor program ,” an event, direct mail, etc. Keep these three guidelines in mind as you develop your next major donor prospect list! Photo credit: Victor1558.

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Guidelines Donor Organization Profit 312

Bloomerang

JANUARY 3, 2022

After you’re done celebrating your wins, it’s time to evaluate the success of your end-of-year fundraising campaign. . Why you should evaluate your end-of-year fundraising campaign . Taking stock of how your results compare to your campaign’s goals is the best way to set yourself up for future success. . Key Messages .

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Evaluation Metrics Campaign Fundraising 132

Nonprofit Tech for Good

AUGUST 6, 2023

Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

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Fundraising Practice Guide Campaign 238

Nonprofit Tech for Good

MAY 8, 2023

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. You can use outbound text messages to inform donors about upcoming fundraising events and campaigns.

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Lesson Marketing Nonprofit Mobile 304

CauseVox

DECEMBER 12, 2024

Download Your Fundraising Planning Guide and Calendar Template: Fundraising calendars are designed to outline donor correspondence, campaign timelines, special events , benchmark dates, and other noteworthy occurrences that your fundraising team will be engaged in over the course of the year. Always focus on what works best for you.

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Calendar Template Fundraising Develop 85

Nonprofit Tech for Good

JANUARY 10, 2022

In addition, to needing to get your Google Grant Application approved, you will also need to build out your Google Ad accounts with the appropriate campaigns, ad groups, ads, keywords, etc. You will also want to use multiple campaigns and in each you will want multiple ad groups each of which would have at least 3 ads.

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Grant Google Nonprofit Guide 345

Nonprofit Tech for Good

NOVEMBER 20, 2021

To maximize efforts and drive greater donations, below are some critical steps to keep in mind before jumping on this emerging trend in online fundraising. electronically or via regular mail). When finding new items, keep in mind that most businesses donate to auctions in order to convert new customers.

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Virtual Personal Fundraising Tips 258

Nonprofit Tech for Good

AUGUST 4, 2023

However, it’s important to keep in mind that members of Gen X and elder Millennials are rapidly increasing their giving, and younger donors like Gen Z are forming their preferences for giving as we speak. They are comfortable with both online and offline giving, utilizing various digital platforms and crowdfunding campaigns.

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Giving Generation North America Social Media 242

Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. With that in mind, this guide is designed to help you craft engaging, inspirational donation request letters to send to supporters. Plus, these campaigns see average response rates of 5.3%.

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Template Donation Help Raise 98

Bloomerang

DECEMBER 12, 2024

In this article, we explain why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to its advantage starting today. Fundraising emails When your nonprofit launches a fundraising campaign, its all hands on deck to grow awareness of your initiative and generate a steady flow of donations.

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email Marketing Guide Nonprofit 88

sgEngage

JANUARY 15, 2025

Recurring donors: Monthly donors have demonstrated a commitment to supporting your work, but your organization may live in the back of their minds. You might add an immediate, automated thank-you text message for all donors, or you could send hand-signed postcards through direct mail to recurring and mid-level donors.

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Donor Effective Gift Donation 105

Bloomerang

JANUARY 7, 2022

Then, we’ll dive into more than 20 campaign ideas that your nonprofit can adopt. . Start a Social Media Outreach Campaign. Launch an Email Marketing Campaign. Launch an Email Marketing Campaign. Follow Up After the Campaign. Analyze Campaign Data. Giving Tuesday Campaign Ideas. Crowdfunding Campaign.

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Campaign Ideas Giving Tips 122

Achieve

NOVEMBER 3, 2021

Donors and potential donors are everywhere, and getting your message in front of as many people as possible is part of running a fundraising campaign. In this article, you’ll learn how to run a multi-channel fundraising campaign as efficiently as possible. You have two goals for your multi-channel fundraising campaign.

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Channel Campaign Fundraising Case Study 105

Nonprofit Tech for Good

SEPTEMBER 29, 2019

You can now confidently text message donors information about fundraising campaigns, events, notices, program updates, emergencies, volunteer opportunities, requests for information and much more. 3) Provide a Text-to-Donate Option for All Campaigns. Still not convinced mobile messaging is the way to reach your donors?

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Conversation Online Giving Tips 262

Neon CRM

NOVEMBER 15, 2023

Direct mail is too often associated with the past. Some assume direct mail is ineffective today and that younger audiences don’t want to receive it. But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. Here’s why!

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Mail Campaign Donor Tips 52

Nonprofits Source

APRIL 24, 2023

It’s a relatively inexpensive way to connect with your supporters and an essential part of most fundraising campaigns. How can you make your campaign stand out in overcrowded inboxes? Try these five creative ideas to get more out of your nonprofit email campaigns. At the top of that time period, you send a direct mail appeal.

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Campaign email Ideas Tips 91

CauseVox

OCTOBER 21, 2021

To get started preparing for the most wonderful time of the year for nonprofits and charities, ensure you’ve covered your year-end fundraising basics with this year-end fundraising campaign timeline. Suggestion: Pre-Year End Fundraising Thank You Campaign . By November 1st : Set Goals And Make A Plan.

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Campaign Fundraising Calendar Donor 91

Allegiance Group

MARCH 20, 2025

How often have you asked yourself, How can my organization improve its fundraising campaign results? One answer to this critical question is: Evaluate the strength of your appeal copy, specifically the direct mail and email appeals targeted to individual donors. Direct mail fundraising letters are more personal than other methods.

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Mail Fundraising Donor email 52

Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Timeline for the campaign.

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Campaign Effective Fundraising Nonprofit 97

The Fundraising Authority

MARCH 28, 2021

If the pitch isn’t exactly perfect, you risk failing to connect – which translates into subpar capital campaigns. In today’s media-overloaded world, your message could easily be drowned out by competing emails, social posts, and direct mail. This is especially true when engaging prospective donors who are new to your cause.

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Volunteer Donor Storytelling Causes 189

Bloomerang

NOVEMBER 1, 2024

If sending direct mail, include a QR code that goes to a landing page with multiple giving options. Hands-on engagement – Towards emotional state of mind How about making “engagement opportunities” one of your core fundraising and marketing strategies? Add a variety of giving wallets to your payment options (e.g.,

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Tips Strategy Volunteer Donor 114

Nonprofit Tech for Good

DECEMBER 27, 2012

Many nonprofit professionals are overwhelmed by the all choices – and as the Mobile Web and related start-ups continue to grow, prepare to be mind-boggled by all the new technology options available to your nonprofit in coming years. The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding.

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Web Tools Free Nonprofit 277

Nonprofit Tech for Good

JULY 28, 2013

Many nonprofit professionals are overwhelmed by the all choices and as mobile media continues to grow, prepare to be mind-boggled by all the new technology options that will be available to your nonprofit in coming years. citizens to register to vote, vote by mail, and receive election reminders via text message. Wufoo :: wufoo.com.

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Free Nonprofit Social Media Mobile 280

Nonprofit Tech for Good

AUGUST 24, 2011

So much so that many nonprofit professionals are overwhelmed by the all choices – and as the Mobile Web and related start-ups continue to grow, prepare to be mind-boggled by all the new technology options available to your nonprofit in coming years. 2dCode :: 2d-code.co.uk. FrontlineSMS :: frontlinesms.com. USTREAM :: ustream.tv.

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Fun Resource Nonprofit Social Media 275

Qgiv

SEPTEMBER 14, 2021

Explore this definitive guide to learn more about Giving Tuesday, get great campaign ideas, and soak up some best practices. Giving Tuesday FAQs 15+ Surefire Giving Tuesday Campaign Ideas to Set You Up for Success Giving Tuesday Campaign Best Practices. See how Qgiv can help you bring your Giving Tuesday campaign ideas to life!

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Campaign Ideas Giving Tips 98

Nonprofit Tech for Good

MARCH 8, 2013

Many nonprofit professionals are overwhelmed by the all choices and as the Mobile Web and related start-ups continue to grow, prepare to be mind-boggled by all the new technology options available to your nonprofit in coming years. Annual Calendar of Social Good and Cause Campaigns :: nonprofitorgs.wordpress.com/annualcalendar.

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Web Tools Free Nonprofit 265

CauseVox

JANUARY 12, 2022

But donors aren’t the only people who make your fundraising events and campaigns successful, and they aren’t the only people whose needs you should be considering. One of the most effective ways to propel your fundraising event and campaign to the next level, both in terms of financial and promotional support, is through sponsorships.

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Sponsor Campaign Fundraising Relationship 98

Allegiance Group

APRIL 15, 2024

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Allegiance Group makes achieving direct mail success simple. Does direct mail work? Contact Us!

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Mail Fundraising Nonprofit Campaign 52

DNL OmniMedia

FEBRUARY 3, 2025

Digital marketing strategy support: From social media campaigns to email marketing and everything in between, there are a lot of plates to keep spinning when it comes to digital marketing. A consultant can help you coordinate and prioritize these campaigns. Today, it is likely that direct mail is so effective because of its novelty.

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Consultant Marketing Nonprofit Social Media 52

Bloomerang

MAY 30, 2022

Look back at your previous fundraising initiatives and outreach campaigns to assess your strengths, challenges, and opportunities. Answer these questions and review the data from past campaigns to understand where your organization currently stands and how you can build on past performance. A direct mail campaign.

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Guide Fundraising Social Media Donor 140

Achieve

MAY 10, 2021

Capital campaigns are multi-year undertakings that can completely reshape how your nonprofit operates. By giving you the support you need to complete a major expansion project or otherwise grow your capacity, a well-planned campaign can unlock new levels of growth while. Campaign Planning. Post-Campaign Activities.

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Audience Campaign Phase Donor 83

DNL OmniMedia

DECEMBER 12, 2024

Unlike businesses that market their goods or services for the purpose of making a profit, nonprofit marketing tends to focus on goals like: Raising awareness of the nonprofit’s cause and educating the public about key issues Engaging supporters in the organization’s operations (fundraising campaigns, volunteer opportunities, events, etc.)

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Marketing Guide Nonprofit Social Media 52

CauseVox

SEPTEMBER 7, 2021

Thinking of running a crowdfunding campaign for your nonprofit? After seeing thousands of successful nonprofit crowdfunding campaigns, we’ve seen what strategies work the best to drive more donations for your nonprofit. That means any time you’re soliciting your donors for a particular campaign or project online, you’re crowdfunding!

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Campaign Nonprofit Fundraising Goal 84

Bloomerang

JUNE 23, 2021

As we look specifically at direct mail or email strategies for new donor acquisition, the way to improve this global trend is to mail fewer people with a focus on connecting with the right people. M = Mail to proven donors. There are many data sources out there for direct mail and email acquisition.

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Rate Donor Mail email 102

Bloomerang

DECEMBER 13, 2021

With that in mind, here are some year-end fundraising tips to help you make the most of your online fundraising efforts. The subject line is like the envelope for a direct mail letter; it’s a critical part of your appeal “package” as 47% of email recipients open an email based on the subject line alone.

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Tips Fundraising Donor Mail 133

Pamela Grow

JANUARY 22, 2025

It keeps our minds hooked and occupied with shiny objects so the powers can use us like ATM machines. Even when the body goes to sleep, the mind stays up all night, telling itself stories Jonathan Gottschall, The Storytelling Animal Nonprofit storytelling is the foundation of every successful marketing and fundraising campaign.

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Help Storytelling Donor Mail 59

Bloomerang

MAY 3, 2021

Ask them if they’ll write a brief handwritten note on the next appeal you mail (give them a few sample notes). If they can’t come into the office, send them a bunch of sticky notes to write and mail back to you; insert these into the appropriate envelopes. Enclose tribute giving envelopes in mailed newsletters and/or annual reports.

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Action Donor Fundraising Tips 133