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Microsoft issues warning on China's use of generative AI to disrupt US elections

TechSpot

Microsoft's report, titled East Asia threat actors employ unique methods, notes that Chinese campaigns have continued to refine AI-generated or AI-enhanced content, creating videos, memes, and audio, among others. Read Entire Article

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7 Keys to an Effective Social Media Ambassador Program

Nonprofit Tech for Good

The business world has recognized the power of word-of-mouth testimonials, turning them into an almost $10 billion industry known as influencer marketing. As a beloved cause to many, you can find willing and effective influencers among your own ranks and volunteers. To find the right people, be curious and open.

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Ice Bucket Challenge: Can Other Nonprofits Reproduce It?

Beth's Blog: How Nonprofits Can Use Social Media

One has to step back and marvel at the most successful networked fundraising campaigns in the history of social or crowd fundraising. 2) Playing on Memes: The campaign took advantage of social media narcissism for a good cause. The numbers speak for themselves.

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3 More Strategies + 6 New Tips To Boost Generosity

Bloomerang

TIP 10: Consider creating activities that engage people’s passions : Cool memes or videos they’ll want to share with their networks; surveys; online quizzes; petitions and advocacy initiatives; conference calls; networking events, volunteer activities and more. Leverage your influencers to boost trust.

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7 Things I learned About Social Media Powered Online Fundraising and A Big Heartfelt Thank You for #OceanLoveEarl

Beth's Blog: How Nonprofits Can Use Social Media

If I have learned anything from co-writing a book about measurement , that it is not only important to collect your data, but leave space for reflection at the end of a campaign to harvest insights for the next campaign. I try to do this with any project I work on, whether it is a social media campaign as well as a training workshops.

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Surviving Election Season: What Every Nonprofit Needs To Know Now

Bloomerang

Author and legendary fundraising copywriter Jeff Brooks makes another distinction clear: Donors to political campaigns and donors to charity have largely different motivations for giving. Political campaign donors often give out of loyalty to a party, support for a particular candidate, or passion for a specific political ideology.

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Early guidance on Threads, Meta’s answer to Twitter

M+R

It offers a solution for campaigns and orgs looking to post links and focus on rapid response and breaking news. We know from our media advocacy campaigns that Twitter offered a public gathering place for journalists, thought leaders, and influencers to exchange ideas and comment on the news cycle. Take it for a test drive.

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